Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
What Does Success Mean to You?
Recently, I was asked to speak to young, budding businesswomen about running a successful business — and at first I thought, "Me? You want me to speak to others about success?!"
How One Little Symbol (#) Gets You More Patients
Are you struggling to get more fans or followers for your acupuncture practice? Or are looking for ways to simply connect with your patients? Or do you just want to know how to keep them engaged (comments, retweeting, liking and sharing)?
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
Acupuncture in the U.K. Today: A Personal View
When asked to write a short piece on the current state of the U.K. acupuncture profession, my first response was to say it has all been relatively quiet.
Acupuncture and the Pulse
In 1991, I attended a martial arts workshop hosted coincidentally by Sung Baek, a martial artist and the head of his lineage as a Korean trained acupuncturist. I was enamored by the details Sung could attain from the pulse, as told to me by some of his apprentices.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
The Nectar of Plants: Essential Oils and Chinese Medicine
Essential oils are a very hot topic these days, especially with the likes of the Ebola virus and the resurgence of measles lurking in our awareness, but when I first became interested in Chinese medicine, essential oils weren't on the radar screen for acupuncturists.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
The Source-Luo Point Combination
The luo collaterals are part of the acupuncture channel system presented in the Su Wen and the Ling Shu (The Nei Jing). The function and clinical application of the luo mai are primarily presented in chapter 10 of the Ling Shu, however, they are also found in others chapters in the Su Wen and the Ling Shu.
Marijuana, Apathy and Chinese Medicine, Part 2
A talented young woman presented herself with emotional mood swings, which included being nervous, anxious and jittery.
TMF 2015 Scholarships
The Trudy McAlister Foundation (TMF), a nonprofit organization established to support students who are on track to make contributions either to clinical practice and/or to the understanding of the role of Traditional Oriental Medicine, has announced the 2015 scholarship recipients.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
The Modern Acupuncturist
You studied ancient Chinese medicine, but I'll bet you don't practice it! Contrary to popular belief, our medicine has evolved A LOT over the years. Let's take a brief walk through history and discover the differences between ancient and modern acupuncturists.
Breath: The Movement of Oxygen and Energy
I remember with surprising clarity the first time a patient started crying during an acupuncture treatment I was giving. This is now quite a long time ago, back in 1999, when I was a student.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients, in May 2014, researchers showed that drinking the equivalent of 2 to 4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
The Year to Make Things Happen
It is hard to believe that the Year of the Ram – 2015 is half over. Time seems to be moving especially fast. This is the year for things to happen for the acupuncture profession.
Use Technology to Gain New Patients and Improve Efficiency
From the smartphone in your pocket to your microwave oven, advancements in technology have made almost every aspect of our lives easier.
January, 2003, Vol. 03, Issue 01
Massage Program Accredited at National University of Health Sciences
By Editorial Staff
The Commission on Massage Therapy Accreditation (COMTA) recently granted a five-year accreditation to the massage therapy certification program at National University of Health Sciences (NUHS) in Lombard, Ill.The program received accreditation after graduating two classes, the shortest time allowed before accreditation consideration.
Randy Swenson, DC, director of the massage program and dean of the NUHS College of Allied Health Sciences, praised the individuals who made the rapid accreditation possible:
National has offered a massage therapy certificate since 1999. The school's massage students take courses not only on massage techniques, but also anatomy and physiology; nutrition and wellness; relaxation therapies; practice management; ethics; and interpersonal communication.
Chicago Schools Participate in "Massage Marathon"
At the 25th Anniversary LaSalle Bank Chicago Marathon last October, students from two local massage schools completed a marathon of their own, giving roughly 2,000 massages to the runners in a single day.
Using over 60 tables, 203 students, alumni and instructors from the Chicago School of Massage Therapy (CSMT) provided over 1,700 massages in what they say is the largest group of MTs ever assembled for a single sporting event.
Morton College also participated in the event, with 14 massage students from the college's therapeutic massage program gave 300 free massages to runners, as part of required fieldwork experience. Linda Moore, Morton's massage program coordinator, created the volunteer opportunity with the Chicago Area Runners Association to provide students with "experience working in a variety of situations."
CSMT Founder and President Robert K. King, who provided massage coaching and assistance, enthused, "The excitement here is electric. CSMT has been a presence at the Marathon for 18 years now, and it's always exhilarating to be a part of it and watch the students gain confidence and pride in the power of massage as they work this event."
As for the race itself, Paula Radcliffe shattered the women's world marathon record by 81 seconds, while Khalid Khannouchi captured his fourth men's title.
Record Massage "Chain" in Florida
POMPANO BEACH, FL - In what was touted as the largest massage chain ever formed, 260 people gathered to create the "Great American Massage Train" on October 20, 2002.
The event, which kicked off Massage Awareness Week at the American Institute of Massage Therapy (AIMT), was designed to promote massage therapy while raising money for Kids in Distress, a Ft. Lauderdale organization that helps abused children. Participants, who paid $1 to enter, were not all massage therapists. The institute's director of education, Lise Benitah, showed the nontherapists how to perform the "three-minute knead" to the sound of "Put Your Hands on My Shoulders." Other donations were received through dollar-a-minute chair massages and a raffle sponsored by Kids in Distress.
The AIMT has participated in the fundraiser for the last six years, raising $7,000 in 2001. This year, the institute wanted to do more than simply raise money:
A photographer documented the event; final word from Guinness is forthcoming.
Pregnancy Massage for Wartime Wives
Two West Virginia doulas are providing their services free of charge to pregnant women whose military husbands are overseas in Operation Enduring Freedom. Lauramae Triplett and Julie Huron, certified doulas, created "Operation Doula Care" for pregnant women whose husbands are deployed or deceased as a result of Enduring Freedom.
Doulas provide coaching and companionship to mothers during labor, and also offer pregnancy massage in homes or hospitals. When an expectant mother can't be with their OB/gyn, midwife or doctor, the doula is there.
"Massage helps the whole body to relax and releases endorphins, which can help speed up labor," explained Lauramae, who is certified in pregnancy massage.
For more information on volunteering or receiving free care, call (304) 733-4005.
Rock Stars Prefer ... Aromatherapy?
According to Manchester, England, aromatherapist Diane Nivern, modern celebrities don't necessarily turn to cigarettes and alcohol before and after performances, as many people imagine. On what does she base her opinion? Well, she's been providing aromatherapy and massage to such stars as Robbie Williams, Radiohead, Iron Maiden and the Corrs for the past four years.
"Tours are often grueling and exhausting affairs," explained Diane, a member of the International Federation of Professional Aromatherapists. "But the performers now recognize the benefits of aromatherapy in any touring schedule. They realize they need a more calming approach than, say, the stimulus of too much alcohol or drugs."
She also provides massage and acupressure, and instructs clients on breathing exercises.
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