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Does Anyone Know You're a Good Chiropractor?
If you had a chance to read the recent article in Time magazine (April 6), you know it provided some good information about the efficacy of chiropractic to the magazine's substantial consumer audience.
Who is Your Ideal Patient?
Being in a healthcare practice requires you to think critically about many things including your equipment, techniques, documentation, financial goals, and the retention of clients and staff.
Case Studies and Answer Analysis for NCCAOM Exam in Foundation of Oriental Medicine
Case studies are very common for acupuncture school students, either in class exams or during taking the national board exam. Most test takers feel they have no idea where they should start and how they should start to analyze those complicated cases.
F4CP Campaign Addresses Public Misperceptions of Chiropractic
In late 2015, results of the Gallup-Palmer College of Chiropractic Inaugural Report: Americans' Perceptions of Chiropractic were published. The report found that 33.6 million U.S. adults (14 percent) had utilized chiropractic care within the previous 12 months.
What Should You Call Your Patients (and What Should They Call You)?
When I walked into the exam room, the new patient looked uneasy, fumbling with his cellphone. He was a huge Polynesian man, probably in his 40s, with unrecognizable island tattoos.
Day in the Life of an Advanced- Practice DC (Pt. 2)
Let's continue our Q&A with Stephen Perlstein, DC, APC, chair of the New Mexico Chiropractic Association PAC and president of the American Academy of Chiropractic Physicians. Part 1 of this interview appeared in the May 1 issue.
Are Herbs Useful for Chronic Pain?
The human nervous system is what makes us special, but our greatest strength also makes us vulnerable: witness the growing incidence of chronic addictions, anxiety, depression, sleep disorders and chronic pain syndromes.
Treatment of Type 1 Diabetes Mellitus: The Latest Breakthroughs
There are now more than 29 million diabetics in the U.S. and 10% of them have Type 1. The incidence has been increasing in recent years at an epidemic rate.
Five-Element Reaches Out to Serve the Community
In 2006, a student at the Institute of Taoist Education and Acupuncture (ITEA) approached the administration about an idea for his senior project.
Bring on the Bitters
Out of all the possible flavor choices with foods, such as sweet, sour, salty, and umami (deliciousness), which would you choose first? Bitter, though not as enjoyable, is also a flavor.
The Eight Extraordinary Confluent Points
The eight extraordinary confluent points are a very popular set of acupuncture points in the modern practice of acupuncture. They are also called the intersection, meeting, command, opening, master, and the flowing and pooling points of the eight extraordinary vessels.
We Get Letters & Email
Another Slap in the Face for DCs; I Know Where to Find the Missing Chiropractic Patients; Clarification on Vitamin D Study.
The Good, the Bad and the Successful in Social Marketing
You might be thinking, "social marketing, don't you mean social media?" No, I mean social marketing. Every day, I keep reading, hearing and learning more and more about the changes happening in social media.
Introducing the Dynamic Chiropractic Digital Edition
In response to the changing habits of our readers, Dynamic Chiropractic is proud to introduce a digital edition of the publication beginning with the July 2016 issue.
The Liver: The Official of Planning
The Liver, with its paired Official, the Gall Bladder, belongs to the Element Wood within us. Wood grants us the power of birth – new beginnings, growth, breaking through boundaries and surging forward. It is the vigorous, exuberant energy of the spring season.
Chiropractic Needs a Lesson in Education
The American Chiropractic Association has launched a campaign, The National Medicare Equality Petition, to enact federal legislation that would achieve full physician status for DCs in Medicare.
Time for World-Wide Growth
Acupuncture is the organically growing around the world. The legislative body in Quatar has said acupuncture is "okay." The United States has five states to go to have every state recognized and regulated.
The Effectiveness of Chinese Medicine in Treating Infertility in the Philippines
Infertility is defined as the inability to achieve a successful pregnancy after 12 months or more of regular unprotected intercourse.
Herbal Medicine Continues to Evolve
Product manufacturers, industry partners, distributors and practitioners work as a collective Traditional Chinese Herbal Medicine (TCHM) community to produce high quality TCHM prescriptions that bring low-risk healthcare to thousands of patients everyday.
2016 Trudy McAlister Foundation AOM Scholars
This year, the Trudy McAlister Foundation (TMF) received a record number of excellent applications for the 2016 scholarship awards and has awarded five scholarships for $2000 each. More information is available on our website: AOMScholarship.org
Shoulder Rehab: The Gait Connection
Shoulder problems can be difficult to rehab completely for several reasons. The shoulder is made up of several joints that must function together smoothly to provide the extreme mobility that is possible and necessary for many activities.
How to Bill Evaluation and Management Codes
Q: I am in need for guidance on how to bill evaluation and management (E&M) codes in addition to acupuncture the same date of service, I have never been paid for an exam when done with acupuncture and I believe I am doing it wrong.
Acupuncture at a Pain Clinic
Introduction: Pain is the most comprehensive human experience. The experience of pain is associated with the somatic, emotional and social impact. Pain has not only somatic symptoms, but also psycho-social dimension, especially in case of chronic pain.
Immunotherapy: Where Molecular Medicine Crosses Into Holistic Thinking
Immunotherapy, and its promise as a cancer treatment, has been in the news a lot in the last few years, and for good reason. Real shifts are happening in oncology and exciting researchers, clinicians, and patients.
Diet, Nutrition and the Context of Risk (Part 2): Food Poisoning
Other than the morbidity and mortality linked to eating too much food, "all-natural" organisms that contaminate our food cause more illness, more hospitalizations and more death than food contaminated by heavy metals, plastics, preservatives, artificial colors, emulsifiers, artificial sweeteners and pesticides combined.
January, 2003, Vol. 03, Issue 01
A New Year's Potpourri
By Cliff Korn, BS, LMT, NCTMB
Many things have piqued my interest in the past month. In this month's column, I'll touch on a few of the more important topics, in the hopes that I can stimulate some input from readers.
First, I'd like to bring to everyone's attention the fact that this issue of Massage Today is an "anniversary" issue! To be precise, this is the first issue in Massage Today's third year of existence.I am proud to be associated with a publication that has filled a need in the massage and bodywork world, and which has grown to become the most frequently read publication in the field.
Did you know that an independent research firm (Research USA, Inc.) reported that Massage Today has more than twice the regular readership of the next two publications combined? I found the survey fascinating. If Massage Today has the largest readership in the country, certainly its readership demographics reveal a great deal about therapists in the United States.
The results surprised me. The survey respondents (results were projectable within a range of ±4.4%) had completed an average of 726 hours of initial massage therapy education. Two-thirds belonged to one or more national massage therapy associations. They have been in practice for an average of 7.5 years. Almost 94% are state-regulated, but less than one-third are nationally certified. Almost half consider themselves full-time practitioners. The average age is 42.4 years.
How do you compare to our "composite reader?"
I thank everyone who reads the articles, industry news, and finds the publication useful in practice. I also thank Massage Today's publisher, Donald Petersen Jr., for having the vision to see that a publication in Massage Today's format would be so well-accepted in our industry. We all owe thanks to the distinguished columnists and to the editorial staff, graphics department, advertising sales staff, etc., who actually produce Massage Today so that we can enjoy and benefit from its contents.
I look forward to a long association with Massage Today, and am pleased that you help us to continually improve it with your comments and suggestions!
A second topic of interest is the December issue of magazine. This magazine purports to analyze trends in beauty. Its articles stress information on fitness; health; nutrition; travel; design; fragrance; food; fashion; literature; film; art; and theater. The December issue also encouraged readers to look for sex from their massage therapist! I find that about as acceptable as Trent Lott's remarks at Strom Thurmond's birthday party! AMTA's Web site indicates that they have already taken a positive action in informing the magazine of its error.
AMTA President Brenda Griffith sent the following letter:
I would encourage Massage Today readers to convey their discontent in likewise fashion!
Finally, I'd like to extend my thanks to Bob Benson, president of the Associated Bodywork & Massage Professionals (ABMP). In the current member newsletter, he announced the development of a legislative document outlining the organization's core legislative principles. The document is intended for use in those states in which it has been determined, by consensus, that regulation is appropriate. The eight principles were developed as a frame of reference for the organization when evaluating legislative activity. In essence, the principles state what elements (and how they are defined) are critical to any legislative activity. These eight core elements in massage and bodywork legislation are:
I am delighted to see a concise, defined listing of core values from an association. I have some personal reservations with a few of the specific topic areas associated with the elements; however, I hope the document will allow people to be more informed when supporting or interfering with the passage of legislative efforts - which in turn will contribute to more useful and intelligently written bills.
Thanks for listening! (And I hope you're maintaining those New Year's resolutions!)
Massage Today encourages letters to the editor to discuss matters relating to the publication's content. Letters may be published in a future issue. Please send all correspondence by e-mail to , or by regular mail to the address listed below:
Former editor of Massage Today, Cliff is owner of Windham Health Center Neuromuscular Therapy LLC. He is nationally certified in therapeutic massage & bodywork and is licensed as a massage therapist by the states of New Hampshire and Florida. Cliff is a member of the International Association of Healthcare Practitioners; a professional member and past president of the New Hampshire chapter of the American Massage Therapy Association; a certified member of the Associated Bodywork & Massage Professionals, Inc.; and a past chairman of the board of directors of the National Certification Board for Therapeutic Massage & Bodywork.
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