resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Four Ways to Attract Patients
Acupuncturist A has been in practice for six years and has struggled since day one. She spends as much time and money on marketing as she can, but since her practice is slow, her budget isn't that big.
Workers' Back Pain: Causes, Costs & Solution
You will want to share two important papers published in the past several months. Why? When read separately, each provides valuable information relevant to your patients, community and practice; together, they tell a compelling story.
Getting Paid by Medicare Is Getting a Major Adjustment
The 2015 Medicare Access and CHIP Reauthorization Act (MACRA) was signed into law to implement a new approach to clinician payments and replace the Sustainable Growth Rate formula.
Using the Lens of Chinese Medicine
One of the most common medications I see in clinical practice on a daily basis is fluoxetine or Prozac. Consequently, I hear many complaints concerning the side effects of this medication and am frequently asked by patients to help manage these side effects with acupuncture and Chinese medicine.
Pediatric Footwear: Function Over Fashion
As practitioners, it is not uncommon for parents to bring us their children to treat or ask us questions related to the pediatric population. Children's feet tend to be a perplexing region for parents and practitioners alike.
National Board Apologizes for Testing Issues
The National Board of Chiropractic Examiners (NBCE) has issued a formal apology following a series of computer-based testing malfunctions that impacted two separate examinations (March and June 2016) and caused "widespread confusion and frustration" to the nearly 1,500 examinees taking the tests.
First Annual ICD-10 Updates Take Effect
Yes, there was an update to ICD-10 codes on Oct. 1. It was a regular update to the diagnosis coding system and will take place every Oct. 1, just as it did when the ICD-9 system was in place.
Pediatric Asthma: A Case Study
I have had very good success with pediatric asthma, combining acupuncture with Chinese herbal products. Treatment is given over four to eight months, twice monthly, with herbal formulas rotated every month.
ITB Syndrome: Treat the Tensor Fascia Latae
Iliotibial band syndrome is usually the result of repetitive knee flexion, such as in runners or cyclists. Pain may be experienced in the knee and/or the hip. The patient may express a sense of the hip dislocating, popping or snapping.
Update from the International AIDS Conference
The 21st International AIDS Conference in Durban, South Africa, brought together more than 15,000 of the world's leading scientists, activists, funders, policy makers, and consumers from 153 countries.
U.S. Olympians Have a DC in Their Corner
It's probably old news to you that doctors of chiropractic play an increasingly prominent role in treating athletes, from youth sports participants to weekend warriors, to elite / professional competitors.
Going Beyond Just Feeling Good
We all know that most patients come to us for some pain complaint: neck pain, back pain, sciatica, carpal tunnel, etc. We also all know that acupuncture is a great first-line care for these issues, as well as supporting overall health and wellness.
Treatment Success at the Won Institute
According to the World Health Organization's 2003 report titled, "Acupuncture: Review and Analysis of Controlled Clinical Trials," acupuncture has been shown to improve many physical, emotional, and mental conditions.
Treating Peripheral Neuropathy: Multi-Faceted Approach Including Laser Therapy
Peripheral neuropathy affects at least 20 million people in the United States1 and nearly 60 percent of all people with diabetes suffer from diabetic neuropathy. Many suffer from the disorder without ever identifying the cause.
Decoding the Mystery of Medical Insurance Acceptance
In the constantly evolving profession of acupuncture, one of the least understood areas is medical insurance acceptance. The profession is filled with controversy surrounding this topic: Is it ethical?
Integrative Cancer Care: Chiropractic for Chemotherapy-Induced Hiccups
Hiccups (singultus) are a frequent occurrence during cancer treatment. The cause of the hiccups may be the chemotherapy drug itself, such as Cisplatin; or the prophylactic use of corticosteroids such as Decadron, which is used to prevent nausea and/or vomiting.
Natural Cancer Prevention: Pomegranate for the Prostate
In recent years, the ingestion of pure pomegranate juice (8 ounces per day) has been shown in clinical studies with human subjects to slow, and to some degree, reverse, the progression of prostate cancer – the second leading cause of cancer death in North American men.
Dysautonomia: The Medical Condition You May Already Be Treating
TCM practitioners have spent thousands of years healing patients without knowing or needing the names of their diseases as defined by allopathic medicine. We have syndrome names that are both poetic and efficient.
Six Things Every DC Should Know About the Zika Virus
The Zika outbreak continues to spread across the continental United States and U.S. territories. We offer this brief overview on this important public health problem for the practicing doctor of chiropractic.
Upgrade to "Parker 2.0" in Las Vegas
Continuing your education and refining your practice: two key elements of a successful chiropractic career. Parker Seminars promises both as it celebrates its 65th anniversary in Las Vegas next February, according to Parker University President, Dr. William Morgan, and seminar consultant Dr. Mark Sanna.
Power to the Patient
Against a backdrop of splintered political parties, polarizations within nations, civil unrest, and distrust of established government (such as the growing anti-Washington, D.C. sentiment) comes the not-so-surprising finding that health care authorities and practitioners (with perhaps the exception of insurers) are turning over more and more powers to the individual patient.
January, 2003, Vol. 03, Issue 01
A New Year's Potpourri
By Cliff Korn, BS, LMT, NCTMB
Many things have piqued my interest in the past month. In this month's column, I'll touch on a few of the more important topics, in the hopes that I can stimulate some input from readers.
First, I'd like to bring to everyone's attention the fact that this issue of Massage Today is an "anniversary" issue! To be precise, this is the first issue in Massage Today's third year of existence.I am proud to be associated with a publication that has filled a need in the massage and bodywork world, and which has grown to become the most frequently read publication in the field.
Did you know that an independent research firm (Research USA, Inc.) reported that Massage Today has more than twice the regular readership of the next two publications combined? I found the survey fascinating. If Massage Today has the largest readership in the country, certainly its readership demographics reveal a great deal about therapists in the United States.
The results surprised me. The survey respondents (results were projectable within a range of ±4.4%) had completed an average of 726 hours of initial massage therapy education. Two-thirds belonged to one or more national massage therapy associations. They have been in practice for an average of 7.5 years. Almost 94% are state-regulated, but less than one-third are nationally certified. Almost half consider themselves full-time practitioners. The average age is 42.4 years.
How do you compare to our "composite reader?"
I thank everyone who reads the articles, industry news, and finds the publication useful in practice. I also thank Massage Today's publisher, Donald Petersen Jr., for having the vision to see that a publication in Massage Today's format would be so well-accepted in our industry. We all owe thanks to the distinguished columnists and to the editorial staff, graphics department, advertising sales staff, etc., who actually produce Massage Today so that we can enjoy and benefit from its contents.
I look forward to a long association with Massage Today, and am pleased that you help us to continually improve it with your comments and suggestions!
A second topic of interest is the December issue of magazine. This magazine purports to analyze trends in beauty. Its articles stress information on fitness; health; nutrition; travel; design; fragrance; food; fashion; literature; film; art; and theater. The December issue also encouraged readers to look for sex from their massage therapist! I find that about as acceptable as Trent Lott's remarks at Strom Thurmond's birthday party! AMTA's Web site indicates that they have already taken a positive action in informing the magazine of its error.
AMTA President Brenda Griffith sent the following letter:
I would encourage Massage Today readers to convey their discontent in likewise fashion!
Finally, I'd like to extend my thanks to Bob Benson, president of the Associated Bodywork & Massage Professionals (ABMP). In the current member newsletter, he announced the development of a legislative document outlining the organization's core legislative principles. The document is intended for use in those states in which it has been determined, by consensus, that regulation is appropriate. The eight principles were developed as a frame of reference for the organization when evaluating legislative activity. In essence, the principles state what elements (and how they are defined) are critical to any legislative activity. These eight core elements in massage and bodywork legislation are:
I am delighted to see a concise, defined listing of core values from an association. I have some personal reservations with a few of the specific topic areas associated with the elements; however, I hope the document will allow people to be more informed when supporting or interfering with the passage of legislative efforts - which in turn will contribute to more useful and intelligently written bills.
Thanks for listening! (And I hope you're maintaining those New Year's resolutions!)
Massage Today encourages letters to the editor to discuss matters relating to the publication's content. Letters may be published in a future issue. Please send all correspondence by e-mail to , or by regular mail to the address listed below:
Former editor of Massage Today, Cliff is owner of Windham Health Center Neuromuscular Therapy LLC. He is nationally certified in therapeutic massage & bodywork and is licensed as a massage therapist by the states of New Hampshire and Florida. Cliff is a member of the International Association of Healthcare Practitioners; a professional member and past president of the New Hampshire chapter of the American Massage Therapy Association; a certified member of the Associated Bodywork & Massage Professionals, Inc.; and a past chairman of the board of directors of the National Certification Board for Therapeutic Massage & Bodywork.
Join the conversation
Comments are encouraged, but you must follow our User Agreementcomments powered by Disqus
Keep it civil and stay on topic. No profanity, vulgar, racist or hateful comments or personal attacks. Anyone who chooses to exercise poor judgement will be blocked. By posting your comment, you agree to allow MPA Media the right to republish your name and comment in additional MPA Media publications without any notification or payment.