Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Use Technology to Gain New Patients and Improve Efficiency
From the smartphone in your pocket to your microwave oven, advancements in technology have made almost every aspect of our lives easier.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients, in May 2014, researchers showed that drinking the equivalent of 2 to 4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
Calculating Billable Units
I recently learned of an office that was audited based on the number of acupuncture sessions performed in one day. Is there a maximum number of sessions that can be performed in one day?
Acupuncture in the U.K. Today: A Personal View
When asked to write a short piece on the current state of the U.K. acupuncture profession, my first response was to say it has all been relatively quiet.
The Year to Make Things Happen
It is hard to believe that the Year of the Ram – 2015 is half over. Time seems to be moving especially fast. This is the year for things to happen for the acupuncture profession.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
Acupuncture and the Pulse
In 1991, I attended a martial arts workshop hosted coincidentally by Sung Baek, a martial artist and the head of his lineage as a Korean trained acupuncturist. I was enamored by the details Sung could attain from the pulse, as told to me by some of his apprentices.
What Does Success Mean to You?
Recently, I was asked to speak to young, budding businesswomen about running a successful business — and at first I thought, "Me? You want me to speak to others about success?!"
How One Little Symbol (#) Gets You More Patients
Are you struggling to get more fans or followers for your acupuncture practice? Or are looking for ways to simply connect with your patients? Or do you just want to know how to keep them engaged (comments, retweeting, liking and sharing)?
The Source-Luo Point Combination
The luo collaterals are part of the acupuncture channel system presented in the Su Wen and the Ling Shu (The Nei Jing). The function and clinical application of the luo mai are primarily presented in chapter 10 of the Ling Shu, however, they are also found in others chapters in the Su Wen and the Ling Shu.
Marijuana, Apathy and Chinese Medicine, Part 2
A talented young woman presented herself with emotional mood swings, which included being nervous, anxious and jittery.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
The Nectar of Plants: Essential Oils and Chinese Medicine
Essential oils are a very hot topic these days, especially with the likes of the Ebola virus and the resurgence of measles lurking in our awareness, but when I first became interested in Chinese medicine, essential oils weren't on the radar screen for acupuncturists.
TMF 2015 Scholarships
The Trudy McAlister Foundation (TMF), a nonprofit organization established to support students who are on track to make contributions either to clinical practice and/or to the understanding of the role of Traditional Oriental Medicine, has announced the 2015 scholarship recipients.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
Breath: The Movement of Oxygen and Energy
I remember with surprising clarity the first time a patient started crying during an acupuncture treatment I was giving. This is now quite a long time ago, back in 1999, when I was a student.
The Modern Acupuncturist
You studied ancient Chinese medicine, but I'll bet you don't practice it! Contrary to popular belief, our medicine has evolved A LOT over the years. Let's take a brief walk through history and discover the differences between ancient and modern acupuncturists.
November, 2002, Vol. 02, Issue 11
Pacific College of Oriental Medicine Gives the Gift of Massage
By Editorial Staff
Students and faculty from Pacific College of Oriental Medicine (PCOM) provided complimentary massage to an estimated 200 competitors at this year's U.S. Open Wheelchair Tennis Tournament.The tournament, held October 8-11 in San Diego, California, featured top athletes from the United States and 18 different countries.
San Diego-based PCOM also will participate in National Massage Therapy Awareness Week (October 20-26) by offering free tours of its classes in Thai and Swedish massage; acupressure; foot reflexology; Jin Shin; shiatsu; and tuina. In addition, the college will host demonstrations on massage and Chinese medicine at several area health food stores and hospitals during the week.
PCOM offers several massage certification programs, including massage technician; massage therapist; and Oriental bodyworker.
Massage on the Links
The Chiropractic & Massage Clinic proved popular at this year's "Wendy's Championship for Children" Ladies Professional Golfers' Association (LPGA) Tournament. Local massage therapists provided complimentary chair massages to golfers, patrons, caddies, tournament personnel and members of the media throughout the event, held August 4 in Dublin, Ohio.
The clinic was a feature of the Chiropractic Health & Fitness Expo, sponsored by, among others, the Ohio State Chiropractic Association. The Expo Team consisted of volunteer massage therapists and chiropractors.
"I just want to thank you for all the wonderful care and treatment we were given this week," effused LPGA professional Tracy Hanson, speaking with Karen Kelley, promotions coordinator for the expo. "This was needed very much, and all the players are talking about it [the clinic]."
Multidisciplinary Conference to Focus on Low Back, Pelvic Pain
As we go to press, the North American Multidisciplinary Approaches Conference is scheduled to take place October 18-20 in Seattle, Washington. The conference is sponsored by the Journal of Bodywork and Movement Therapies, in association with the International Alliance of Healthcare Educators.
This year's conference, the third such event organized by the Journal, will feature a panel discussion and presentations on effective treatments for low back and pelvic pain. Scheduled to present are:
CAM Research Opportunities in Arizona
The University of Arizona's Program in Integrative Medicine (PIM) has received a five-year, $1.3 million grant from the National Center for Complementary and Alternative Medicine (NCCAM). The grant will be used to establish the Arizona Complementary & Alternative Medicine Research Training Program, with specific funds designated for research Fellows, including two predoctoral, two postdoctoral, and two short-term clinical undergraduate trainees in 2002-2003.
As part of this program, the university plans to partner with Southwest College of Naturopathic Medicine in Tempe, Arizona. Naturopathic students will be eligible for two-month summer fellowships at the university; naturopathic physicians will be eligible for two-to-three-year fellowships.
"We face a real challenge, in that we have academic researchers who know about research, but don't know about CAM, and we have CAM practitioners who know CAM in the deepest sense, but haven't been trained as researchers," commented Victoria Maizes, MD, executive director of PIM. "With a program like this, there's the potential to address that challenge and develop healthcare practitioners who are grounded in both [CAM and research]."
Thai Hospital Opts for Alternative Care
Piyavate Hospital Plc in Bangkok, Thailand is making room for massages, spa services, yoga, meditation and herbal therapy in 400 of its 500 beds. The conversion is part of a joint venture with EBH Products Co., to open the Circure Alternative Medicine Medical Centre at the hospital in December. The new facility, believed to be the first of its kind in Thailand, will combine Western medical and alternative healing approaches.
Commenting on the hospital's venture into alternative medicine, hospital Chairman Dr. Boon Vanasin stated: "About 90% of ailments are not caused by infection, but by consumption patterns and pollution. Alternative medicine helps patients to protect themselves so they do not need a cure."
Dr. Boon also noted that the hospital would hold seminars on alternative medicine, with foreign health care practitioners invited to network and share information with their Thai counterparts.
Actress Bullock Makes Massage Part of the Set
Entertainers are renowned for the free gifts, or "perks," they have written into their contracts before going on tour or starting work on a new movie. Actress Sandra Bullock, the star of movies such as "Speed" and "Miss Congeniality," has taken the concept to a new level.
According to an interview with the British Broadcasting Corporation (BBC), one of Ms. Bullock's requirements is that she be provided with an onsite wellness center that includes licensed massage therapists.
"It's kind of fun just to see what you can get," Bullock told the BBC.
She also admitted that while she tries to get as many benefits as possible from a studio, she makes sure the rest of the crew gets to enjoy the benefits of massage.
"[These days] actors get such ridiculous perks that you might as well make some of those perks something that benefits everybody."
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