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TCM & the Caregiving Population: Treatment Considerations & Our Vital Role
Informal caregiving is increasingly a reality for many Americans who find themselves providing unpaid care for a loved one or a family member with a long-term, terminal, or chronic illness.
Latest Cassidy Study on Stroke Risk Published
The latest study to investigate whether a unique association between chiropractic manipulation and risk of cervical artery dissection / stroke exists has yielded similar encouraging findings, with the authors noting "no excess risk of carotid artery stroke after chiropractic care" and no significant risk difference between patients receiving care from a DC or a primary care medical provider.
Spiritual Initiation: Opening Your Higher Healing Abilities
People drawn to the field of acupuncture and Oriental Medicine tend to be those who march to the beat of a different drummer.
Correcting Rib Dysfunction: Improve Patients' Pain, Posture and Breathing
As chiropractors, we tend to focus on the spine, and rightly so. Many problems our patients face can be corrected by manipulating the correct spinal level.
A Brief History of Acupuncture and Oriental Medicine Doctoral Programs
A doctorate in acupuncture and Oriental medicine has been a goal of the profession since its beginnings in the late 1970s. At that time, however, the maturity of the educational institutions and the regulatory environment made it a goal with only a distant completion date.
House Calls With Dad
My father was a chiropractor and he did house calls. On Wednesday nights, while my mother attended the weekly women's meeting at the Odd Fellows and Rebekahs hall in our small town, dad loaded up the portable adjusting table, fired up the Pontiac and drove off to treat a few patients in their homes. I went with him.
Waist Circumference: A Conversation Starter
New estimates suggest more than two-thirds of Americans are either overweight or obese. The medical significance of this statistic is astounding.
Gather & Grow
I recently attended a faculty seminar held by one of the acupuncture schools. There was a facilitator who led us through some very interesting experiences. The attendees were a diverse group with varying opinions.
Advancing the "Whole Organ" Spine Model
Historically, the human spine has been organized by body region utilizing specific anatomical landmarks and transition zones.
Helping Patients With Parkinson's Disease
Parkinson's disease (PD), a long-term degenerative disorder of the central nervous system that mainly affects motor function, has a slow onset over time.
News in Brief
The American Association of Acupuncture and Oriental Medicine (AAAOM) board members recently met with the Korean Customs Service, which is similar to the FDA, to discuss herbal safety and importation issues.
Near-Infrared Therapy for Diabetic Neuropathy
The pain experienced by people with diabetes is a symptom of diabetic neuropathy. The impact on quality of life is significant. Pain makes walking difficult, sleep troublesome, and eventually contributes to a decrease in social interaction.
Treating the Lower Pelvis (Pt. 2): Midline Structures and Fascia
My previous article [October 2016 issue] outlined evaluation and treatment of pelvic issues involving the sacrotuberous ligament and the pubic symphysis. Now let's discuss two case studies that illustrate how to address additional problematic areas of the pelvis.
AOM Residency at NUNM
Imagine you're a recent acupuncture graduate, worried about making enough income as you forge your new career and seek more in-depth training in a particular treatment style.
Paperwork Done Wrong, Done Right
I was visiting a doctor's office recently and a member of his staff brought a stack of forms to his private office and laid them on the doctor's desk. She informed him he needed to complete the forms for patients and a few third parties.
Reader Beware: Consider the Source
The aftermath of last year's presidential elections brought a running conversation on the role played by "fake news" that was largely presented via social media.
4 Things Every DC Should Know About Levels of Care & Prevention
As health practitioners, we help people with their health problems and assist them with health promotion and disease prevention.
VF Works / DMX Works Epilogue: Almost Two Decades Later, the Lawsuits Continue
An article in the March 8, 1999 edition of Dynamic Chiropractic examined whether then-VF Works / Nu-Best Franchising was selling its franchises illegally to doctors of chiropractic.
Getting Unstuck: Healing From Trauma With TCM, Qigong & Movement
We all come into this world vulnerable, with seeds to grow into our strength. Some of us — through a combination of good fortune (i.e., family and culture we are born into, constitutional inheritance, or ability to learn) grow with minimal interruption from traumatic injuries and experiences.
ICA Goes on the Vaccine Offensive
Have you watched the vaccination documentary, "Vaxxed: From Cover-Up to Catastrophe," by Andrew Wakefield MD, director, and Del Bigtree, producer? This is the documentary Robert DeNiro was pressured to remove from his Tribeca Film Festival.
Chiropractic in Texas Is Under Attack
The profession of chiropractic faces an unprecedented challenge in Texas, an attack that is more aggressive, sustained and dangerous than anything previously seen. The medical lobby has launched a coordinated, multi-front assault.
The Acupuncture Channel System (Part 2)
The primary channels (main channels) are introduced in chapter 10 of the Ling Shu, these channels are referenced in many chapters throughout the Su Wen and the Ling Shu. The primary channels have become the main channel system used in TCM.
September, 2002, Vol. 02, Issue 09
The Business of Ethics
By Perry Isenberg
Recently a magazine I used to advertise in went out of business. The magazine sent everyone who had given them business a letter stating it was folding. It must have been very difficult to compose and send out such a letter, but I suppose it was the right thing to do.
Obviously, several of us had already paid for upcoming advertising in the publication, so now we had to get it back.This has happened before, but I've usually found out the hard way. That is, when I expected my copy of a certain publication to come out and hadn't seen it for a few months, I knew what had happened and had to chase them down to recover what I wasn't going to get. Being a businessperson myself, I am always dismayed when I do business with someone I think I can trust and something like this happens. It always brings to mind an important concept, one that I feel compelled to discuss in this month's column: business ethics.
Before you can have business ethics, you must have a solid set of personal ethics. Simply put, don't do anything to anyone you wouldn't want done to you. There really isn't any difference between the two. Take as example a client who divulged some very personal things about him or herself during a session with you. Now, you know about confidentiality. This person trusted you with some pretty sensitive information. You also have sessions with a neighbor of this client. During one of these sessions, the neighbor starts to talk about how "so and so" has a big problem, and the two of you start to gossip - about the client. It gets back to the client that you spoke with their neighbor... need I finish this scenario? Take another scenario: you have a payment system whereby the client pays monthly for sessions with you. The client is scheduled every Friday during the month at a particular time. You start getting very busy on Fridays - apparently that's when all your clients want to schedule sessions. You quickly get bogged down and start missing scheduled appointments, and clients get mad, feel ripped-off, and start bad-mouthing you and going elsewhere for sessions. What do you do now?
Business ethics are the professional value-based rules that you personally live by. Here are some questions to ask yourself: Do you keep quiet about gossip you hear from one client to another? Do you try to change the conversation when "gossip" comes up? Are you fair to the clients who have been with you, and schedule appointments around them? Are you honest in telling them why you missed an appointment with them? Are you dependable/consistent and have integrity in the things you say? Do you follow through on your promises? Are your transactions with your clients fair and honest? Do you show respect and fairness?
If you can answer "yes" to all these questions, good for you. Remember, if you do not have business ethics, the perception is that you are untrustworthy. Word will get out and you will be out of business. Sound business ethics promise stability, growth and profits. They are the guarantee that you will succeed and have longevity in your practice.
Until next time, be healthy, be good, and stay focused and motivated.
Click here for previous articles by Perry Isenberg.
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