resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Applauding a Legacy of Leadership
Founding Palmer West President, John Miller, DC, HCD (Hon.), FICA (Hon.), a 1954 graduate of Palmer College of Chiropractic, passed away March 8, 2015 at age 83.
Talking to Patients About Medial Branch Neurotomy (Part 2)
Even when lumbar facet denervation (medial branch neurotomy) is successful, relief is rarely complete or permanent. Smuck, et al., reviewed 16 articles and found the average duration of >50 percent pain relief for an initial procedure was nine months.
The Challenges of Integrating Eastern and Western Medicine
My Masters thesis was titled, "The Challenges of Integrating Eastern and Western Medicine," which highlighted several reasons why it is hard for these two worlds to mix.
The Acupuncturist's Problem
I want share with you some observations and insights into what seems to be the most common problem my colleagues in the acupuncture profession struggles with. If you also struggle with this problem, I hope you get a valuable "aha" moment from reading this.
5 Simple Steps to Create an Effective Marketing Calendar
In the educational experience of most healthcare practitioners, business and marketing are overlooked topics.
Integrating Art with Clinical Practice for Patients with PTSD: The Artemis Project
Are you restricted by those one-on-one clinic dynamics? Why not join colleagues and clients in experimental group settings? Three of us volunteered to do just that in Austin on behalf of women veteranss from all branches of the service.
How Much Do You Know About the Benefits of Birds Nest?
Edible bird's nest is the nest made by the Swiftlet bird of Southeast Asia that is usually prepared as a soup and prized in Chinese culture as a healthful delicacy.
Functional Impingement of the Hip (Part 2): Rehab Exercises
I find functionally impinged hips that don't move properly on so many of my patients. (See part 1 of this article for a description of the condition.)
5 Tips for Using Pinterest to Market Your Practice
Pinterest is a very popular, but often under-utilized, social media platform where people can bookmark, or "pin," fun and interesting things from all across the internet.
Apple Takes a Bite Out of Research
The more than 700 million iPhone users have just been given the opportunity to "do their part to advance medical research."
If Your Pro-Chiropractic Governor Resigned, Would You Be Prepared?
John Kitzhaber, MD, recently re-elected to a historic fourth term as Oregon governor, has resigned among alleged ethics violations by his fiancée' and first lady, Cylvia Hayes. I developed a personal friendship with John and consider him a good friend.
Medicine is Clumsy, Don't You Be
All medical systems have clumsiness in them. If the technique isn't, the practitioner is. Everyone in every form of medicine is striving to improve. That is why we call it practice.
Marijuana, Apathy and Chinese Medicine, Part 1
This article was written in response to the unheeded acceptance of marijuana as a harmless substance that potentially does good when used for the medical relief of pain.
Animal Acupuncture: A Case Study in the Treatment of Traumatic Injury in the Equine
The rise of animal acupuncture in the U.S. began in the early 1970's as a result of the work by members of the National Acupuncture Association in Westwood, Calif.
News in Brief
Dr. Frank Nicchi Receives Award at ACC-RAC; Sherman College Expands International Influence.
Trouble in the Wellness Waters?
Call me old-fashioned, paranoid or just old, but I do remember graduating from chiropractic college in the late '70s in the midst of the Wilk v AMA lawsuit.
The Tide is Rising in the Acupuncture Profession
Former President Ronald Regan said, "When the tide rises all boats float." The tide is rising for the acupuncture profession. Many forces outside the profession are helping the tides to rise.
Make Every Day Mother's Day
May is a special month for many reasons. After a long, harsh winter, spring is at last in full swing. Memorial Day helps us honor those who have fought and fallen in the name of freedom.
Teach Your Patients About External Healing Applications
Since the skin is the body's largest organ, and is able to respond to both internal and external stimulations, communicate sensations to the brain, protect the body, breathe and even excrete toxins, it can be an excellent source of healing.
August, 2002, Vol. 02, Issue 08
By Steve Capellini, LMT
Author's Note: The Spa Letters column features news, personality profiles, trends, and plenty of professional possibilities for LMTs in the spa industry. The style is epistolary, meaning the articles are letters to a fictional massage therapist friend of the author.
The suggestions in my last letter didn't seem to do you much good. You still have an ornery spa directory on your hands, and now she's threatening to fire you for no apparent reason. Beware my friend: many spa employees have lost their positions to office politics, which are as rampant in this "healing" environment as they are at any corporation. You've got to be careful! I do have a few more suggestions that you can take with a grain of salt. See if they sit well with you, and if you feel it's the right direction to go in, then act accordingly.
The suggestions come from two different angles, both aimed at improving the relationship you have with Ms. X, the troublesome spa director.
A Home in the Spa
Your spa director is someone who came to the field through the management ranks of the resort chain for whom you work. This is great, since she knows the ins and outs of budgets, overall marketing strategy, interdepartmental cooperation, upper-level policy making guidelines, and other important corporate realities, but the one attribute she sorely lacks is spa knowledge. Her heart has not brought her into the spa, like your heart brought you, or the other therapists, and she's feeling a little out of place. Since she's a human being, she probably feels the need to fit in and create a home in the spa for herself, but it's difficult. How can she truly join the ranks of spa directors without knowing, in her bones, how it feels to serve other people in a hands-on way?
Many in Ms. X's position have holed up in their spa director's office, closed the door, and waited out their tenure, hoping to move onto another assignment, in another department, as soon as possible. But that needn't be the case. There is a way for your spa director to feel more a part of the spa world, and to join the sorority of women who have found a niche for themselves there, if she so desires.
A Retreat Treat
I suggest you give your spa director the flier I've included with this letter, and tell her there's a treat in store for her if she'll sign up for the annual women's spa director's retreat, created by Tara Spa Therapy and hosted at a different spa each year. It's been going for four years now, and gets more popular all the time.
One of the women who attended it last year called the retreat a temporary escape from the craziness of day-to-day spa operations in a setting that offers spa directors an inside peek at other famous facilities. If your spa director goes on one of these retreats, she'll benefit in a number of ways:
Ms. X must have ended up working in the spa, with you, for a reason. I hope that reason is not simply to have you fired. In fact, I'm sure it's not. From what you've told me, she's someone who is a little unsure of herself and is looking for a way to really make a mark with her career. She's probably a great spa director in disguise. If she gets the chance to see her own hopes and aspirations reflected in the eyes of all those fellow female spa directors, chances are she'll come back a kinder, gentler boss
A Seminar Vacation
The other way you can approach this director dilemma is from your own end. What can you do to change the dynamic in the soured relationship? If I were you, Lou, I'd think about going on a retreat, too. What I have in mind isn't so relaxing, perhaps, as a four-day trip to a luxury spa, but it's something from which you'll gain tremendously. Maybe it will even send you in a new direction in your career. I'm thinking about a four-day seminar for people in the spa industry who want to learn more about the nuts and bolts of how spas work. Now that you're a supervisor, rather than "just" a therapist, you know that there's a lot more to spas than just making people feel good on a table. The business is intense, and there's a lot to know. That's where the seminar comes in. It will teach you things you never even thought about in terms of spa management , operations, staff issues, budgets, and other topics you might have thought you didn't care about but now realize are extremely important. Who knows, maybe it will even help you move quickly into an upper position yourself some day. It's happened before.
I suggest you find out more about these seminars, and plan your next vacation around one. They range in price, and are given in different parts of the country, which means you'll have to travel, but the investment in your career will probably pay off many times over. Several companies offer this type of advanced spa education, like Preston Wynne, the Bramham Institute, and Cosmopro. There's sure to be one that works for you, and no matter which one you chose, it's bound to give you a better understanding of your newly adopted industry.
A Spa Gap?
You know the old cliché, "East is east and west is west, and never the twain shall meet"? Well, some people think that's true of spa directors and spa employees. There's just too much of a gap, they say, between management and line staff for them ever to see eye-to-eye. However, I feel that there's a lot of room for communication, and if proactive people such as yourself take responsibility and learn how to see things from the other person's perspective and your own, it will make for a better working environment for everyone.
Talk to you later,
Steve Capellini, LMT
Click here for previous articles by Steve Capellini, LMT.
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