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The Spirit of the Point
After receiving a large amount of positive feedback on my San Zhen Protocols series, I have decided to focus this article on some relevant clinical aspects of acupuncture therapy prior to moving on to San Zhen Protocols III.
Decompression-Traction: A Core Treatment Method in Chiropractic's Future
We're all competing for new patients. We're competing for new patients with physical therapists, massage therapists, medical specialists and hospital fitness centers. We're even competing with side-effect-ridden medications that quit working every four hours.
Take Care of Your Skin: Tips to Pass on to Your Patients
Many of our patients are not aware that the largest organ in the human body is actually the skin. Accounting for 16 percent of total body weight and covering up to 22 square feet of surface area, the skin is more than just a "covering," as originally thought.
A Glimpse Into China's Top Brain Hospital
The sounds of the city pass through the open window are overwhelming the microphone - car horns, construction machinery - and then there's the family at the adjacent bed talking loudly on cell phones, yet you can still hear the faint beep of our patients monitoring equipment.
Watch Out for Red Herrings
In clinical practice, when one condition mimics another, it makes it difficult to obtain an accurate and timely diagnosis.
History of Animal Acupuncture: Part II
In Part I of this article, I had gone back to 1969 and tried to describe the atmosphere and events of that year that engulfed many of the younger generation, some who were all the core members of the National Acupuncture Association.
News in Brief
Oregon Gov. John Kitzhaber (a medical doctor, no less) proclaimed October 2014 "Oregon Chiropractic Health and Wellness Month" in an official proclamation signed Aug. 25, 2014.
The Science Behind Happiness
Are you happy right now? Whether yes or no, there are a myriad of reasons why you feel that way. A whole academic discipline has developed to find out what causes or obstructs happiness, and how to amplify it.
A Healthy Dose of Failure is Vital to Your Success
As an acupuncturist I tend to see people after they have already suffered for years and "tried everything." They are so desperate for some relief that they want to know everything about how to get better, right now.
MPA Media Wins Seven Publishing Awards
MPA Media, publisher of Acupuncture Today, among other titles, has been recognized for editorial and design excellence with an unprecendented seven publishing awards by the ASBPE, the nation's largest organization for business-to-business publications.
From the Other Side of the Table
People come to us to gain freedom from pain, to feel better, to live better. As D.D. Palmer stated, "We Chiropractors work with the subtle substance of the soul." Therein also lies the rub.
Your Patients' Best Health Resource
There is nothing as powerful as information. The right information has won wars, saved lives and changed hearts; lack of information has led to hesitation, poor decisions and unintended consequences.
Building the DC-MD Bridge
From MDs practicing integrative holistic medicine to the family internist, many DCs are enjoying unprecedented attention from their allopathic colleagues.
How to Find Your Ideal Patient – and Help Your Ideal Patient Find You
Just imagine: You're at the front desk looking at the scheduler and a smile creeps across your face. Row after row, name after name, hour after hour; you're blessed with an entire day of ideal patients. Every day should be like this, you whisper. Exactly!
The Life & Legacy of James Sigafoose, DC (1933-2014)
Surrounded by his family and closest friends, Dr. James M. Sigafoose passed away quietly on Thursday, July 3, 2014. With his wife of 60 years, Patsy, along with his children, Tina, Daun, Kieth, Selina and Carey – all chiropractors – at his side.
Thoughts to Live By
When speaking to your patients about their health make sure to ponder the following points and have them assess if they are making themselves even more sick by the thoughts they have about life. Are these some of the traits and thoughts that your patients might have?
Ringing in a Fiscal New Year With a Recommitment to Cost-Effectiveness
Back when the Foundation for Chiropractic Education and Research was in its heyday, I used to send out New Year's greetings and virtual noisemakers to some close friends on July 1 – the beginning of our new fiscal year – wishing for prosperity in the year ahead.
Healing Community Trauma in Israel and Palestine
It's the beginning of August and Israel and Hamas have just agreed to a 72-hour ceasefire after a month of brutal fighting. In the last four weeks, 1,830 Palestinians and 67 Israelis have been killed.
The Truth About Herbs
I appreciate the effort and research put into the article written in the June issue of Acupuncture Today regarding pesticides and Chinese herbs.
When Big Pharma Meets Chinese Medicine
Earlier this year, Bayer made a media splash with their decision to buy the Dihon Pharmaceutical Group Co., a Chinese TCM manufacturer.
Get Ready For AOM Day
This year, AOM Day 2014 falls on Friday, (October 24th). This is a great opportunity to make your AOM Day celebration or event even bigger by extending it throughout the weekend!
Don't Forget About the Performers
Donald Petersen Jr.'s recent article, "Your Chance to Go Back to High School" [May 1, 2014 DC], focused on the injuries incurred by high-school athletes and the subsequent opportunities for the chiropractic profession.
August, 2002, Vol. 02, Issue 08
By Steve Capellini, LMT
Author's Note: The Spa Letters column features news, personality profiles, trends, and plenty of professional possibilities for LMTs in the spa industry. The style is epistolary, meaning the articles are letters to a fictional massage therapist friend of the author.
The suggestions in my last letter didn't seem to do you much good. You still have an ornery spa directory on your hands, and now she's threatening to fire you for no apparent reason. Beware my friend: many spa employees have lost their positions to office politics, which are as rampant in this "healing" environment as they are at any corporation. You've got to be careful! I do have a few more suggestions that you can take with a grain of salt. See if they sit well with you, and if you feel it's the right direction to go in, then act accordingly.
The suggestions come from two different angles, both aimed at improving the relationship you have with Ms. X, the troublesome spa director.
A Home in the Spa
Your spa director is someone who came to the field through the management ranks of the resort chain for whom you work. This is great, since she knows the ins and outs of budgets, overall marketing strategy, interdepartmental cooperation, upper-level policy making guidelines, and other important corporate realities, but the one attribute she sorely lacks is spa knowledge. Her heart has not brought her into the spa, like your heart brought you, or the other therapists, and she's feeling a little out of place. Since she's a human being, she probably feels the need to fit in and create a home in the spa for herself, but it's difficult. How can she truly join the ranks of spa directors without knowing, in her bones, how it feels to serve other people in a hands-on way?
Many in Ms. X's position have holed up in their spa director's office, closed the door, and waited out their tenure, hoping to move onto another assignment, in another department, as soon as possible. But that needn't be the case. There is a way for your spa director to feel more a part of the spa world, and to join the sorority of women who have found a niche for themselves there, if she so desires.
A Retreat Treat
I suggest you give your spa director the flier I've included with this letter, and tell her there's a treat in store for her if she'll sign up for the annual women's spa director's retreat, created by Tara Spa Therapy and hosted at a different spa each year. It's been going for four years now, and gets more popular all the time.
One of the women who attended it last year called the retreat a temporary escape from the craziness of day-to-day spa operations in a setting that offers spa directors an inside peek at other famous facilities. If your spa director goes on one of these retreats, she'll benefit in a number of ways:
Ms. X must have ended up working in the spa, with you, for a reason. I hope that reason is not simply to have you fired. In fact, I'm sure it's not. From what you've told me, she's someone who is a little unsure of herself and is looking for a way to really make a mark with her career. She's probably a great spa director in disguise. If she gets the chance to see her own hopes and aspirations reflected in the eyes of all those fellow female spa directors, chances are she'll come back a kinder, gentler boss
A Seminar Vacation
The other way you can approach this director dilemma is from your own end. What can you do to change the dynamic in the soured relationship? If I were you, Lou, I'd think about going on a retreat, too. What I have in mind isn't so relaxing, perhaps, as a four-day trip to a luxury spa, but it's something from which you'll gain tremendously. Maybe it will even send you in a new direction in your career. I'm thinking about a four-day seminar for people in the spa industry who want to learn more about the nuts and bolts of how spas work. Now that you're a supervisor, rather than "just" a therapist, you know that there's a lot more to spas than just making people feel good on a table. The business is intense, and there's a lot to know. That's where the seminar comes in. It will teach you things you never even thought about in terms of spa management , operations, staff issues, budgets, and other topics you might have thought you didn't care about but now realize are extremely important. Who knows, maybe it will even help you move quickly into an upper position yourself some day. It's happened before.
I suggest you find out more about these seminars, and plan your next vacation around one. They range in price, and are given in different parts of the country, which means you'll have to travel, but the investment in your career will probably pay off many times over. Several companies offer this type of advanced spa education, like Preston Wynne, the Bramham Institute, and Cosmopro. There's sure to be one that works for you, and no matter which one you chose, it's bound to give you a better understanding of your newly adopted industry.
A Spa Gap?
You know the old cliché, "East is east and west is west, and never the twain shall meet"? Well, some people think that's true of spa directors and spa employees. There's just too much of a gap, they say, between management and line staff for them ever to see eye-to-eye. However, I feel that there's a lot of room for communication, and if proactive people such as yourself take responsibility and learn how to see things from the other person's perspective and your own, it will make for a better working environment for everyone.
Talk to you later,
Steve Capellini, LMT
Click here for previous articles by Steve Capellini, LMT.
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