resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Transparency is Key at ASA First Annual Meeting
On March 4th and 5th the American Society of Acupuncturists (ASA) held a successful first annual meeting in Albuquerque, New Mexico.
Health and Wellness Partnership
Yo San University of Traditional Chinese Medicine and The Wellness Center at the LAC + USC Historic General Hospital recently joined forces to extend care to the residents of Boyle Heights area of Los Angeles.
Asking Patients the Right Questions
When was the last time you asked a patient a question? Maybe 30 seconds ago? But, are you asking the right questions to elicit valuable and useful information? As a healthcare provider, you've likely spent hundreds of hours learning to ask the right questions to gather critical health information from your patients.
Musculoskeletal Disorders Take Center Stage
Looking for the latest on the musculoskeletal pain epidemic and the increasing premium placed on preventive strategies including chiropractic? Check out The Impact of Musculoskeletal Disorders on Americans – Opportunities for Action.
Roots in the Community, Branches Far Beyond
The Jung Tao School of Classical Chinese Medicine (JTS) was founded in 1998 by Sean Christian Marshall in Sugar Grove, North Carolina, a small community near Boone in the state's westernmost mountains.
An Interview with Amanda Shayle
JW: Can you share with us some of your history and how you became an acupuncturist? What did you do prior to becoming an acupuncturist? Where did you go to school?
Constructing Our Reality: The Primary Channels and Perception, Part 1
My favorite topic of discussion within Chinese medicine is the acupuncture channel systems. First of all, each of us have them. They are part of our bodies; not something external to us. To learn about the acupuncture channels is to learn about ourselves.
The Rest of the Patient Story
I've written previously about allowing a patient to tell you their story – about taking the time to listen and engage all the aspects of their case history, the injury in question, and the related issues.
News in Brief
A Moment of Silence for Dr. Stephen Press; New ACA President Elected; F4CP Offers New MemBership Benefit.
Filling the Gap: The Role of Alternative Practitioners in a Broken Health Care System
I have been asked many times what got me into alternative medicine. My answer is simple: I want to truly help and make a difference in people's health.
Building Relationships and Referral Networks with Allopathic Practitioners
Dr. Doug, an orthopedist of 20 years, had heard stories from patients who tried acupuncture. While he was able to address many of their complaints effectively, some appeared to gain additional benefit when their care included TCM.
Energy: For Life and For Death
Energy is a deep topic in Traditional Chinese Medicine. Qi is understood to underlie all of existence, animated or not, and the qi of the living is studied with special attention.
How to Find and Fix TL Nerve Impingements
The thoracolumbar junction (TLJ) and the peripheral sensory nerves that exit from it are frequent, important and rarely recognized sources of lower back, pelvic and hip pain. Let's outline a clear exam protocol for diagnosing the problem.
Vitamin D Fails to Help Knee OA? The Proper Perspective
The March 8, 2016 issue of JAMA includes a study about vitamin D supplementation for osteoarthritis of the knee. This is a really weird study.
The Power of Eccentric Exercise: Hamstring Injury Prevention and Rehab
For almost 20 years, I've worked with professional athletes who make a living by running really fast. It goes without saying that hamstring injury (HSI) prevention and rehabilitation is a big part of what they expect from a sports chiropractor.
Business Lesson #1: Adapt or Else
My wife and I recently enjoyed an excellent meal at a restaurant recommended by some friends. We often have concerns about restaurant recommendations, as many have been disappointing.
The IME System: A Current Public Health Risk and Solutions That Are Working
I strongly believe in the independent medical examination (IME) system. There are far too many doctors in every profession who are not following E&M protocols and never claim MMI (maximum medical improvement) has occurred for their patients, which has caused financial stress for many private and public carriers.
Recording and Appropriate Billing of Timed Physical Medicine Services
There is a common misunderstanding about timed therapy services and although you do have some knowledge of timed service documentation, based on your comment on the 8-minute rule, your understanding is correct, but incomplete.
NCCAOM Launches New Membership Organization
The National Certification Commission for Acupuncture and Oriental Medicine (NCCAOM) recently launched a new national membership organization, the NCCAOM Academy of Diplomates.
The Art of Listening
One of the most important clinical concepts for me was voiced by the legendary physician William Osler. "Listen to your patient, he/she is telling you the diagnosis." After treating literally thousands of patients, it can become almost second nature to quickly discover clues which reveal the underlying diagnosis.
Essentials of Assessment: The Squat
The squat is a simple, fast and functional tool to evaluate patient symmetry and function. As simple and easy as it is to implement, it can yield considerable amounts of valuable, clinically relevant information.
August, 2002, Vol. 02, Issue 08
By Editorial Staff
January 2001 - First issue of Massage Today (MT) features front-page article entitled "AMTA Consumer Survey Reveals Trends in Massage," recognizing AMTA's work in providing information.Material for the article was taken directly from an AMTA press release.
April 3, 2001 - MT receives letter from AMTA attorney asking it to "cease and desist" from using names and addresses of AMTA members. MT was never contacted directly by the AMTA. MT immediately refrains from renting out any names from the AMTA directory. MT Editor (and AMTA New Hampshire Chapter President) Cliff Korn, NCTMB, contacts the AMTA to discuss the matter. The AMTA refuses to discuss the matter with Cliff Korn, apparently on advice of counsel.
April 3, 2001 - As a further act of good faith, MT sets policy to not accept any membership advertising from any national massage therapy association in competition with the AMTA. This policy costs MT an estimated $20,000 in advertising revenue.
May 7, 2001 - Massage Today attorney Rick Cigel, Esq., calls AMTA's attorney in an effort to reach a peaceful solution. The AMTA attorney refuses to return his phone call.
May 10, 2001 - Without any response to its attempts to discuss the situation, Massage Today is served with a lawsuit citing six counts. The first two counts are based upon the article published about the AMTA consumer survey in the very first issue of Massage Today, in which MT gives the AMTA full credit. The remaining four counts involve approximately 17,000 names and addresses of AMTA members.
August 7, 2001 - AMTA and MT meet in an effort to settle the lawsuit. AMTA chooses not to make a settlement offer. MT offers to purchase the 17,000 names and addresses at double the standard industry rate, even though MT believes it has done nothing wrong.
August 13, 2001 - AMTA sends a settlement proposal asking for four years of free advertising.
August 20, 2001 - MT turns down the AMTA offer and reiterates its willingness to pay double the standard rate for the names in question.
August 29, 2001 - Judge Lindberg dismisses Counts I, II, IV and V of the AMTA lawsuit without any evidence or testimony. Judge Lindberg further makes it clear that the AMTA must prove that MT produced "a work substantially similar to" the AMTA Registries.
October 17, 2001 - In its written responses, AMTA admits that it is beginning to lose members over the lawsuit with Massage Today.
October 25, 2001 - MT sends a letter to the AMTA notifying them that their lawsuit is without merit and that Massage Today intends to seek monetary sanctions once the lawsuit is over, unless AMTA promptly abandons the lawsuit.
March 1, 2002 - AMTA makes a settlement offer asking for advertising in Massage Today, a one-time use of MT's mailing list, and requiring the AMTA members in question to mail "written permission" as a requirement for them to continue to receive Massage Today. The estimated cost to the AMTA members for granting and mailing "written permission" would be $7,000 - $10,000. The value of the MT advertising space requested by the AMTA is less than MT's original settlement offer.
March 7, 2002 - In its second attempt to end the lawsuit peaceably, MT responds with a counter offer that includes the free advertising space and use of MT's mailing list as requested by the AMTA. In an effort to reduce the hassle to AMTA members, MT asks that AMTA members only be required to contact MT if they do not want to receive Massage Today.
March 26, 2002 - For whatever reason, AMTA chooses not to accept MT's settlement offer. AMTA refuses to allow those members to receive MT without written permission.
April 23, 2002 - MT files a Motion for Summary Judgment.
May 31, 2002 - AMTA files its own Motion for Summary Judgment.
July 11, 2002 - Magistrate Judge Morton Denlow hears oral arguments from both sides regarding the motions for summary judgment.
July 19, 2002 - LAWSUIT ENDS - Judge Denlow grants Massage Today's motion for summary judgment on all remaining counts. MT prepares to file for monetary sanctions against the AMTA.
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