resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Let's Speak With One Voice in 2015
For the longest time, the chiropractic profession has attempted to achieve some form of unity. On a political level, this was characterized by an ultimately unsuccessful two-year merger effort between ACA and ICA leadership from 1986-1988.
Mind-Body in Motion
A central goal of low back pain treatment involves the correction of dysfunctional movement patterns believed to be responsible for spinal overload.
Acupuncture and Homeopathy: Bioenergetic Brothers
Acupuncture and homeopathy share an important healing principle: bioenergetics. "Bio" means "life," so bioenergetics is literally "life energy."
Are You Really a Healthy Eater?
I always giggle a little bit (to myself) when someone comes into my office and informs me that they are a healthy eater. What exactly does that mean? Does that mean they eat sugar in moderation? And what's that, exactly?
Help Your Parents Stay Engaged
As much as parents may wish it were so, children do not come with an instruction manual. There's no "how to" that can be followed and no two children are alike, so what works with one generally won't work with the next.
Finding Balance in the Clinic
This past December, I celebrated 11 years in practice. I seriously don't know where the time went. I feel beyond blessed and grateful to be practicing our profound and beautiful medicine and to be helping guide my patients restore a state of optimal health.
Unlevel Pelvis in the High-School Athlete: Exploring Causes and Effects
The unlevel pelvis is all too common in the high-school athlete and if not detected, will likely cause a lifetime of musculoskeletal issues. Any provider who doesn't look for this common finding is missing critical information.
Leaving Footprints on Capitol Hill: Tribute to Dr. Kenneth Luedtke (1930-2014)
It was with great sadness that I heard of the passing of Dr. Ken Luedtke.
The Conscious Evolution of Healing, Part 2
The idea of transmission is very important in the Chinese medical classics. According to author Claude Larre, the ancient Chinese were highly interested in the connection between things. Nothing was looked at as an isolated entity.
The Top Seven Website Mistakes Clinics Make
The majority of acupuncture clinics finally have a website for their business. Having a website is crucial for being found online through Google, Facebook and review sites like Yelp.
Neuroscience: Where Western Medicine and Chinese Medicine Can Come Together
The recent advances in neuroscience are truly incredible. With this expansion of scientific knowledge, I would like to see even more research into the neuroscientific basic of acupuncture and Chinese Medicine.
Old TCM Sayings: Treat the Front to Treat the Back
Chinese medicine college was, and always will be, a memorable time. It was a time of massive personal and professional growth.
It's Time to Create a Strong Acupuncture Footprint
Footprints in the sand. Footprints in the snow. Where do these footprints go? Some are big, some are small, but footprints are made by all.
Put the Social Back Into Social Media
Social media is more than a passing fad, it is definitely here to stay. Social media apps and channels of distribution may evolve, but the concept of social media is now big business and a part of all our lives.
Reflections: The Art of Teaching Asian Medicine
Over the past three decades, my global workshops have been translated into German, Swiss German, French, Romansch, Spanish, Lithuanian and Xhosa. Time to offer you new teachers a few tips!
It might have been a miserable start to the day in the heart of downtown San Diego. A heavy rain had soaked the large homeless population congregating near the intersection of Third Avenue and Ash Street as they waited for a free breakfast to be served at the First Lutheran Church on the corner.
Connecting the Dots
In 2002, I published a book on patient examination procedures that included information on the procedural coding of the recommended examinations. The book should have been published in 2000, but I had trouble finding a publisher. Why?
The CDC came out with a report in March 2013 that suggests 1 in 50 children will be diagnosed somewhere on the autism spectrum – significantly higher than the 1 in 86 figure that came out in 2007. What does this mean moving forward, particularly for children?
Case Histories from Bali: Treating Balinese Chidren with TCB and Shonishin
When I moved to the island of Bali in 2005, I offered my services in Bumi Sehat, which means Healthy Mother Earth, a free birthing center for poor and disadvantaged local women located in Ubud.
News in Brief
An Encouraging Sign at Palmer; NBCE Announces Retirement of Longtime Director of Testing.
August, 2002, Vol. 02, Issue 08
By Editorial Staff
January 2001 - First issue of Massage Today (MT) features front-page article entitled "AMTA Consumer Survey Reveals Trends in Massage," recognizing AMTA's work in providing information.Material for the article was taken directly from an AMTA press release.
April 3, 2001 - MT receives letter from AMTA attorney asking it to "cease and desist" from using names and addresses of AMTA members. MT was never contacted directly by the AMTA. MT immediately refrains from renting out any names from the AMTA directory. MT Editor (and AMTA New Hampshire Chapter President) Cliff Korn, NCTMB, contacts the AMTA to discuss the matter. The AMTA refuses to discuss the matter with Cliff Korn, apparently on advice of counsel.
April 3, 2001 - As a further act of good faith, MT sets policy to not accept any membership advertising from any national massage therapy association in competition with the AMTA. This policy costs MT an estimated $20,000 in advertising revenue.
May 7, 2001 - Massage Today attorney Rick Cigel, Esq., calls AMTA's attorney in an effort to reach a peaceful solution. The AMTA attorney refuses to return his phone call.
May 10, 2001 - Without any response to its attempts to discuss the situation, Massage Today is served with a lawsuit citing six counts. The first two counts are based upon the article published about the AMTA consumer survey in the very first issue of Massage Today, in which MT gives the AMTA full credit. The remaining four counts involve approximately 17,000 names and addresses of AMTA members.
August 7, 2001 - AMTA and MT meet in an effort to settle the lawsuit. AMTA chooses not to make a settlement offer. MT offers to purchase the 17,000 names and addresses at double the standard industry rate, even though MT believes it has done nothing wrong.
August 13, 2001 - AMTA sends a settlement proposal asking for four years of free advertising.
August 20, 2001 - MT turns down the AMTA offer and reiterates its willingness to pay double the standard rate for the names in question.
August 29, 2001 - Judge Lindberg dismisses Counts I, II, IV and V of the AMTA lawsuit without any evidence or testimony. Judge Lindberg further makes it clear that the AMTA must prove that MT produced "a work substantially similar to" the AMTA Registries.
October 17, 2001 - In its written responses, AMTA admits that it is beginning to lose members over the lawsuit with Massage Today.
October 25, 2001 - MT sends a letter to the AMTA notifying them that their lawsuit is without merit and that Massage Today intends to seek monetary sanctions once the lawsuit is over, unless AMTA promptly abandons the lawsuit.
March 1, 2002 - AMTA makes a settlement offer asking for advertising in Massage Today, a one-time use of MT's mailing list, and requiring the AMTA members in question to mail "written permission" as a requirement for them to continue to receive Massage Today. The estimated cost to the AMTA members for granting and mailing "written permission" would be $7,000 - $10,000. The value of the MT advertising space requested by the AMTA is less than MT's original settlement offer.
March 7, 2002 - In its second attempt to end the lawsuit peaceably, MT responds with a counter offer that includes the free advertising space and use of MT's mailing list as requested by the AMTA. In an effort to reduce the hassle to AMTA members, MT asks that AMTA members only be required to contact MT if they do not want to receive Massage Today.
March 26, 2002 - For whatever reason, AMTA chooses not to accept MT's settlement offer. AMTA refuses to allow those members to receive MT without written permission.
April 23, 2002 - MT files a Motion for Summary Judgment.
May 31, 2002 - AMTA files its own Motion for Summary Judgment.
July 11, 2002 - Magistrate Judge Morton Denlow hears oral arguments from both sides regarding the motions for summary judgment.
July 19, 2002 - LAWSUIT ENDS - Judge Denlow grants Massage Today's motion for summary judgment on all remaining counts. MT prepares to file for monetary sanctions against the AMTA.
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