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Adventures with the Pericardium
My previous column on the San Jiao deserves equal time for SJ's loving partner, the pericardium. I nicknamed SJ the travel meridian – but pericardium can also play a crucial role in air travel.
Let's Talk About Biceps Injuries at the Elbow
While most muscles cross over only one joint, the biceps crosses two joints: the elbow and the shoulder. Injuries to the lower biceps cause considerable elbow pain. Here's how to assess and treat an injury to this area conservatively.
Time to Fight for Your Medicare Right
I have heard a lot of noise and a lot of debate about what is going on with Medicare. As an ACA delegate, I often get asked: 'What is the ACA even doing?'
Traditional Chinese Herbal Medicine in Taiwan Hospitals
This spring, a team of Western medical doctors and TCM practitioners from Cleveland Clinic traveled to Taiwan to visit Kaiser Pharmaceutical Co. (KP), and China Medical University (CMU), Taiwan's leading integrative medicine hospital.
Know Your Research: Tips for Evaluating Literature Reviews
Clinical and experimental studies are not the only types of published research we might encounter as we look for evidence to inform our practices. One of the most useful types is the literature review, which summarizes a group of studies.
The National Institutes of Health (NIH) lists more than 80 common autoimmune diseases including asthma, Crohn's disease, Guillain-Barré syndrome, multiple sclerosis, myasthenia gravis, psoriasis, rheumatoid arthritis, and lupus.
Less Time Than Required
Q: When is it appropriate to use a modifier -52? Can I use it for a timed service when I do less than the time required by the code?
Analyzing Acupuncture Case Studies
Confirm the answer quickly by the elimination method. Take this case study as an example. After two treatments for back pain, a patient presents for a third session complaining of rapid breathing and wheezing that is made worse during cold weather.
International Congress on Integrative Medicine
"Bridging Research, Clinical Care, Education and Policy" was the theme for the International Congress on Integrative Medicine and Health 2016 (ICIMH).
What's New in the NCCIH Strategic Plan
The NIH National Center for Complementary and Integrative Health (NCCIH) released its draft strategic plan 2016-2021 for public comment in early spring of 2016.
Are Probiotics Doing More Harm Than Good?
Considerable controversy exists concerning the efficacy of probiotic supplements. Very few human studies show any real positive impact on the microbiome or health. The "promise" of probiotics is based on the few animal studies that suggest a positive effect.
The Professional and Practice Benefits of Political Activism
Welcome to election season, a vital part of our American culture. Every two years, without fail, we are bombarded with TV, print materials and phone messages seeking our vote.
A Study of Relationships
Sa-Ahm's five element acupuncture method is known to be one of the most effective acupuncture techniques in Korea because it gives an instant response at the time of treatment and has a high success rate in resolving chronic problems.
Illuminating the Hidden, Freeing the Source
Amongst the Primary Channels, from a classical point of view, the small intestine is perhaps the most important channel to understand. It is one of the least used acupuncture channels in modern acupuncture, yet it within it can be found a wealth of theories from the Ling Shu.
Don't Ignore the Lower Half of the Pelvis (Part 1)
When your patient complains of lower back or pelvic pain, but your usual treatments are not getting the job done, what do you examine and treat? You may be missing important structures in the lower half of the pelvis.
Code Connection: Guidelines for the Use of Modifier -52
Modifier -52 identifies that a service or procedure has been partially reduced or eliminated at the physician's discretion. This is to indicate the basic service described by the procedure code has been performed, but not all aspects of the service have been performed.
What are the Meridians?
The meridian and collateral system (jing luo, hereinafter referred to as "Meridians") is comprised of the main meridian channels (jing mai) and the collateral vessels (luo mai). Jing takes from meaning of the Chinese word pathway (also jing) and are the main branches of the system.
Chiropractic in the Eyes of the Public: 2nd Gallup-Palmer Poll
The second Gallup / Palmer College poll has been completed, yielding significant additional data regarding Americans' experiences with and perceptions of chiropractic care.
MPA Media Wins More Publishing Awards
The American Society of Business Publication Editors (ASBPE) has honored Dynamic Chiropractic with a national award and two regional awards for editorial excellence, and sister publication DC Practice Insights with two regional awards for graphic design excellence.
Lessons from Functional Neurology
Chiropractic neurology, also known as clinical neuroscience or functional neurology, is moving the chiropractic profession forward by leaps and bounds.
Overuse Injuries in Young Athletes (Part 1)
More than 45 million children ages 6-18 participate in some form of organized athletics, and 75 percent of American families with school-aged children have at least one child participating in organized sports.
July, 2002, Vol. 02, Issue 07
Working Partnerships? It All Depends!
By Perry Isenberg
I receive much e-mail asking about working partnerships, mergers and the like. The most common inquiry comes from small-town owners of massage therapy businesses, thinking about merging with a competitor in their area.The general thought process is along the lines of, "Let's merge instead of fighting for the same customer -- we will each work less and make the same amount of money!"
There are pros and cons to a partnership, and the only way to decide if it's right for you is to determine your motivation. Once you flush out the reason for considering a partner, it will be easy to see if a partnership meets your needs and goals.
The first step is to decide what benefits are truly associated with the issue at hand. A partnership suggests sharing. For the purpose of this column, I'll suggest the only real meaning of a partnership for business is not to share, but to "join forces to be better off individually than we would be on our own."
Next, define "better off individually." Is it money, self-gratification, personal time, or a little bit of each?
Now you need to identify the single greatest attribute of the partnership. After listing the most obvious pros, I concluded that the only reason to form a working partnership is for the dynamics for growth; that is, one plus one equals three.
I do not believe we should enter into a working partnership to reduce working hours for the same pay, or to share the responsibilities of the day-to-day grunt work. A working partnership is ideal to create the dynamics for growth that will far exceed the potential for individual growth. In theory, the dynamics of a partnership fuels a business beyond the ordinary.
The type of person who belongs in a partnership:
Put people with these characteristics together, and you'll get magic -- the type of magic that only a partnership can provide.
On the other hand, those who enter into a partnership merely to work less or pay less rent are destined for failure. If you need to make changes in your personal and business life that requires cutting back, do so. A partnership is not the answer.
Strength and dynamics in numbers are best suited to moving forward, not to cutting back. There are other ways to positively change to meet your needs. So next time you think about or get proposed a partnership, give it a lot of thought and stay focused on your needs and goals. A partnership is for business growth only. If business growth is not something you need, seek other solutions than a partnership.
I'm sure I'll get my share of e-mails on this topic. Tell me what you think, and also let me know any topics you would like me to discuss in future columns. Until next month, be healthy, be good, and stay focused and be motivated.
Click here for previous articles by Perry Isenberg.
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