resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Mind-Body in Motion
A central goal of low back pain treatment involves the correction of dysfunctional movement patterns believed to be responsible for spinal overload.
Let's Speak With One Voice in 2015
For the longest time, the chiropractic profession has attempted to achieve some form of unity. On a political level, this was characterized by an ultimately unsuccessful two-year merger effort between ACA and ICA leadership from 1986-1988.
The Conscious Evolution of Healing, Part 2
The idea of transmission is very important in the Chinese medical classics. According to author Claude Larre, the ancient Chinese were highly interested in the connection between things. Nothing was looked at as an isolated entity.
Connecting the Dots
In 2002, I published a book on patient examination procedures that included information on the procedural coding of the recommended examinations. The book should have been published in 2000, but I had trouble finding a publisher. Why?
Neuroscience: Where Western Medicine and Chinese Medicine Can Come Together
The recent advances in neuroscience are truly incredible. With this expansion of scientific knowledge, I would like to see even more research into the neuroscientific basic of acupuncture and Chinese Medicine.
Cell Health (Part 2)
Dr. Barsten, your book is about restoring "cell vitality." Can you briefly define the term? Cell vitality is more than the mere absence of symptoms or pathology, but optimum structural, physiological and energetic health.
The Top Seven Website Mistakes Clinics Make
The majority of acupuncture clinics finally have a website for their business. Having a website is crucial for being found online through Google, Facebook and review sites like Yelp.
Old TCM Sayings: Treat the Front to Treat the Back
Chinese medicine college was, and always will be, a memorable time. It was a time of massive personal and professional growth.
Case Histories from Bali: Treating Balinese Chidren with TCB and Shonishin
When I moved to the island of Bali in 2005, I offered my services in Bumi Sehat, which means Healthy Mother Earth, a free birthing center for poor and disadvantaged local women located in Ubud.
Put the Social Back Into Social Media
Social media is more than a passing fad, it is definitely here to stay. Social media apps and channels of distribution may evolve, but the concept of social media is now big business and a part of all our lives.
Reflections: The Art of Teaching Asian Medicine
Over the past three decades, my global workshops have been translated into German, Swiss German, French, Romansch, Spanish, Lithuanian and Xhosa. Time to offer you new teachers a few tips!
Leaving Footprints on Capitol Hill: Tribute to Dr. Kenneth Luedtke (1930-2014)
It was with great sadness that I heard of the passing of Dr. Ken Luedtke.
Unlevel Pelvis in the High-School Athlete: Exploring Causes and Effects
The unlevel pelvis is all too common in the high-school athlete and if not detected, will likely cause a lifetime of musculoskeletal issues. Any provider who doesn't look for this common finding is missing critical information.
Are You Really a Healthy Eater?
I always giggle a little bit (to myself) when someone comes into my office and informs me that they are a healthy eater. What exactly does that mean? Does that mean they eat sugar in moderation? And what's that, exactly?
Finding Balance in the Clinic
This past December, I celebrated 11 years in practice. I seriously don't know where the time went. I feel beyond blessed and grateful to be practicing our profound and beautiful medicine and to be helping guide my patients restore a state of optimal health.
It's Time to Create a Strong Acupuncture Footprint
Footprints in the sand. Footprints in the snow. Where do these footprints go? Some are big, some are small, but footprints are made by all.
News in Brief
An Encouraging Sign at Palmer; NBCE Announces Retirement of Longtime Director of Testing.
The CDC came out with a report in March 2013 that suggests 1 in 50 children will be diagnosed somewhere on the autism spectrum – significantly higher than the 1 in 86 figure that came out in 2007. What does this mean moving forward, particularly for children?
Help Your Parents Stay Engaged
As much as parents may wish it were so, children do not come with an instruction manual. There's no "how to" that can be followed and no two children are alike, so what works with one generally won't work with the next.
It might have been a miserable start to the day in the heart of downtown San Diego. A heavy rain had soaked the large homeless population congregating near the intersection of Third Avenue and Ash Street as they waited for a free breakfast to be served at the First Lutheran Church on the corner.
June, 2002, Vol. 02, Issue 06
San Francisco Hosts Touch Therapy Exposition
By Editorial Staff
The second Anatriptic Arts Expo was held at the Fort Mason Center in San Francisco, May 3-5, 2002. The expo was hosted by Massage Magazine, the only independent massage therapy and bodywork publication other than Massage Today.
The word anatriptic is the adjective form of the ancient Greek word anatripsis, which literally translated, means "to rub up." The word's origins date from the time of Hippocrates.The expo staff defined Anatriptic Arts Expo as "an exposition of touch therapy arts." Robert Calvert, producer of the Anatriptic Arts Expo, supported by Massage Magazine and its allied organizations, the SpaMassage Alliance and the World of Massage Museum (WOMM), designed the expo as a gathering of the profession's top educators, the industry's leading suppliers of goods, and touch therapy practitioners and consumers.
The event's presenters included: John Barnes, PT - Myofascial Release; Solveig Berggren - Massage for Peace in Schools; Erik Dalton, PhD - Myoskeletal Alignment Techniques; the Esalen Massage Team - Esalen Massage; Peggy Farlow, MspEd - Touch to TEACH; Barry Green, PhD - Body Mind Massage; Paul Herb - Contact Kinetic Art; Lolita Knight - Fijian Massage; Dolores Krieger, PhD - Therapeutic Touch; David Palmer - TouchPro Chair Massage; Elaine Stillerman - MotherMassage®; and Shizuko Yamamoto and Patrick McCarty - Macrobiotic/Barefoot Shiatsu. For attending practitioners, it was also more than worth the eight-dollar price of admission to see the collection of massage objects and materials displayed by the World of Massage Museum (WOMM). The early examples of massage tables and electric devices were a delight to view.
Within an hour of the official opening of the 2002 expo, Robert Calvert told Massage Today Editor Cliff Korn that he had promoted the 2002 expo much more than the 1992 expo, and was expecting a much greater turnout. As time passed, however, it became apparent that attendance was much less than desired. Interviews with exhibitors provided estimates of less than 1,000 attendees over the three-day expo. As the costs to exhibit at the Anatriptic Expo were reportedly much higher than other trade events, there was some expected grumbling, reminiscent of the failed High Tech/High Touch tour of the early 1990s. One exhibitor suggested that the focus of the event was unclear, and that potential visitors might not be sure if it was designed for the trade or for the public.
The first Anatriptic Arts Expo was held in the same location almost 10 years to the day prior to the 2002 expo. In 1992, expo presenters included: Aunty Margaret Machado - Hawaiian Lomilomi; John Upledger, DO - Craniosacral Therapy; John Thie, DC - Touch for Health; Joseph Heller - Hellerwork; Rick Gold, PhD - Thailand Massage; Paul St. John - Neuromuscular Therapy; David Palmer - On-site Massage; Zhenya Kurashova - Wine, Russian Sports Massage; Kay Rive - Aromatherapy and Reflexology; Greg Irwin - Finger Fitness; Cherie Sohnen-Moe - Business Mastery; and Toru Namikoshi - Shiatsu for Health. Expo 2002 producers indicated that the 1992 expo reported attendance of more than 12,000 visitors, representing more than a dozen countries and 65 exhibitors.
It was truly unfortunate that the turnout for this year's event was so low. Approximately 50 exhibitors from across the country invested resources and traveled to San Francisco for the event. The potential for success was high, but exhibitors were concerned about the effectiveness of the event promotion. Some went so far as to call local massage therapists to ask if they were going to attend, and found that many were unaware of this national event being held in their own backyard!
Though the expo may have been viewed as a missed opportunity for professionals, it did seem to have a positive effect on the public. Some were heard to say that they were delighted to find useful information on so many types of hands-on therapies in one place, "with no lines!" As Massage Magazine is one of the few entities in the profession with the clout, recognition and resources to organize an event such as the Anatriptic Arts Expo, one hopes that efforts will be redoubled to promote another event designed to educate the public about the various types of massage and bodywork available.
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