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Creating Good Business Buzz
What do patients really think about working with you? Rarely do you hear the whole truth. Those who improve may be candid in their gratitude.
Is the New Medicare Reporting Exemption Right for You?
What you've heard is not a rumor – there will be exemptions for providers of Medicare patients, with no penalties assessed for offices that do not do Quality Payment Program (EHR, PQRS, MACRA and MIPS) reporting.
New Relationships, Old Trauma: AOM & Other Healing Strategies
Being in love is one the most beautiful and enjoyable experiences. Most of us are willing to pay almost any price to have that experience, and still often find it elusive or fleeting. Navigating the ups and downs of loving relationships are often challenging — even for the most psychologically balanced among us.
Balancing Spring Challenges
As the winter months come to a close and warmer spring weather appears, patients may begin to present with new challenging pattern presentations.
An Unexpected Diagnosis: The Result of Lacking Communication
A couple years ago I had a case that showed me the importance of open communication between health practitioners. We need to show up with less fear, and let go of our judgments so we can do better for the patient.
Bill With Confidence: Learn What to Collect
Q: I am trying to understand what I may collect from my patient when there is insurance. Do I have to accept the amount allowed by the plan or may I collect up to my billed amount? Please note, I am not a member of any insurance plan.
A Daily Strategy for Heavy-Metal Detox
In modern society, we are constantly exposed to heavy metals such as cadmium, lead and mercury. These heavy metals have no essential biochemical roles in our body, and conversely, can cause us a great deal of harm if they build up to toxic levels.
Eczema & Acupuncture: A Sound Solution (Part 1)
Eczema affects approximately 3.5 percent of the global population and is one of the most common skin complaints seen by dermatologists.
Why I Quit Doing House Calls
My father was a chiropractor who did house calls, so when I became a DC, I figured doing house calls was part of the job. My March article recalled my experience as a small boy, accompanying my dad while he went to patients' homes to treat them.
A Major Role in Back Pain: The Multifidus
Back pain affects roughly 80 percent of the population at one time or another and is one of the leading causes of doctor visits.
Is It Time to Rethink Mental Illness? (Pt. 1)
Invariably, patients will ask their chiropractor about depression or various mental illnesses. Some practitioners will reflexively offer a cervical adjustment, suggest St. John's wort or contemplate a referral to a specialist.
Women's Hormones: A Western & Eastern Perspective
Sometimes it may seem that you require a degree in medicine to understand hormones and how they function.
Universal Design: Principles & Practice
In many respects, universal design serves as the core of ergonomics. It's also a good tool to use when designing a return-to-work program for injured and/or ill patients. Let's take a closer look at universal design and why it should matter to you and your patients.
An Integrated Approach to Chronic Pain
Findings from a unique Medicaid pilot project in Rhode Island involving high-use Medicaid recipients from two health plans were recently presented to the state's Department of Health, demonstrating stellar outcomes with regard to medication use, ER visits, health care costs and patient satisfaction.
The Visual Error Scoring System: A Concussion Tool
Postural stability and oculomotor function are the most easily recognized physical indicators of neurologic motor dysfunction associated with concussions.
News in Brief
ACA Adopts New Governance Model; ACA 2017 Awards; CCA Helps Calif. DCs "Share the Love"; $1 Million to Help Advance the Profession; D'Youville Raises the Bar on Anatomy Education; ErRatum.
Raditation & Your Smartphone: Is it Worth the Risk?
If radial arteries could talk (and in my experience they can to some extent), they would say, "Step away from the smartphone." At least that is the message I am receiving loud and clear as I feel the pulses of many patients.
Clearing Blocks: A Way to Improve Cosmetic Acupuncture
As a Five Element acupuncturist who teaches facial acupuncture classes nationally, I was surprised to learn that one of the basic principles I was taught in school is unfamiliar to most acupuncturists.
Taking the Chiropractic Message to the Press
"There is no better place on earth to have a news event," the National Press Club boasts, and it's easy to understand why: Every year, the 108-year-old Washington, D.C.-based organization hosts countless press conferences on the hottest topics impacting America and often the world.
May, 2002, Vol. 02, Issue 05
The Fourth Element of the Great Spa Conversation: Touch
By Robin Zill, LMT
The 10 Elements of the Spa Experience are designed to teach the consumer and professional about the integrated nature of the spa experience. This is the fifth article in a 12-part series and focuses on the fourth of the 10 elements: Touch.
"We were just givin' love, mon..."
During the annual spa getaway and education month at the Swept Away Resort and Spa in Jamaica, I learned a great lesson.During a hands-on wrap session, we American massage therapists took a quick break in the adjoining room while the clients were resting. As we were talking and laughing, one of the therapists noticed that all the Jamaican therapists were still with their clients, sitting on the edge of the table, each with one hand gently touching the client. As we re-entered the classroom, one of the American therapists asked, "What were you doing?" The response: "We were just givin' love, mon."
Touch, the soul of universal language, speaks to each of us no matter our age, race, economic class or culture. That sense of soul is perhaps why touch and massage therapy remain among the most popular treatments in the burgeoning spa industry.
In the context of the 10 Elements of the Spa Experience, we define this fourth element as "connectivity and communication embraced through touch, massage and bodywork." With the incredible expansion in scope and skill of talented therapists and visionaries, touch services have penetrated the spa industry in many ways. Treatments now range from traditional touch specialties to hot rocks, watzu and water dance, to adjunctive medical, beauty and sports training sessions. Spa, like massage, has gone mainstream.
Dovetailing with the growth of the spa industry in corporate America, the touch professions have an opportunity to lead by example when it comes to integrating vocation and lifestyle. Massage therapists have set a standard for 21st century, next-level professionalism. What is that next level? It is when professional goals and job requirements balance and support, and enhance a lifestyle choice. As Steven Capellini, author of Massage Therapy Career Guide and contributing columnist for Massage Today, writes:
I believe the spa industry is the perfect home for pursuing such endeavors. But we are not without problems, and we can't do it alone.
It is no secret that any successful spa operation, no matter the type, is dependent on the skills and competencies of the technical staff. The lack of strong educational programs focusing on spa services has made recruiting and educating qualified personnel one of the biggest challenges facing the industry today. Many spas, especially larger destination, resort and day spas choose to actually train therapists themselves. But what does this mean for national or international standards? How do we provide access to improving the quantity and quality of therapists to meet the increasing demand of this sixteen billion dollar industry?
To address this need, the International Spa Assocation (ISPA) set an immediate goal in 2001 to begin the process of establishing core competencies for the spa industry, based on actual feedback of spa owners, spa directors, spa therapists and consumers. Through roundtable feedback from membership, in-depth discussion from our interdisciplinary committee, interviews with selected spas and therapists recommended for their excellence, and an ISPA membership survey, we were able to begin the process of defining what kind of skills are required to become a successful massage therapist in a spa environment. Although spa environments vary greatly from a large, busy resort spa, to a day spa, salon, club spa or medical spa, certain qualities define excellence. Consider the following foundations of this profile.
Here is a summary of the characteristics considered critical or important to being a successful therapist in the spa environment:
Interaction with Spa and Other Staff
One of the great qualities about the spa industry is its ability to embrace the concept of integration. Aside from the desire for most of us to achieve a greater sense of well being, there is a sincere effort at this point in the spa industry's development to embrace this concept from a business perspective as well. For massage therapists, this means that spa managers and owners usually make genuine efforts to provide an optimal environment for caring touch. After all, if the environment is not beautiful, easy or comfortable to work in, it is not conducive to creating that magic space and feeling that keeps clients coming back. Somehow these intangibles set the tone for the reputation of the spa. Scheduling, compensation, career incentives and many other issues have all become an active part of an enthusiastic spa dialogue between massage therapists and their co-workers. We all must rise to the challenge of creating a soulful workplace.
For me, the spa industry has opened the door to the magic of water, the pleasure of scent and sound, a deeper comfort from touch, and the fineries of taste and the concept of ousia (oo-see-ahh). Ousia is a philosophical system that has helped me understand and integrate the living patterns of nature into my environment and work. The concept of ousia, along with the 10 Elements, helps me explore the multi-dimensional nature of the wellness journey through the senses. There is a word I am exploring that I think you would like, called synethesia. It refers to when all your senses blend together to create one feeling and sense of awe for something greater than yourself. This is what inspires me to connect the foundation I have gathered from massage and bodywork to the multi-faceted nature of the spa experience. I hope you will join me.
Remember, spa is a people's movement. Your voice is important.
Click here for previous articles by Robin Zill, LMT.
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