resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Forgotten Options for Musculoskeletal Health
Challenges with musculoskeletal health are of tremendous concern for many people today.
Top 10 Fitness Trends for 2016
The American College of Sports Medicine (ACSM) published its annual fitness trend forecast in the November / December 2015 issue of ACSM's Health & Fitness Journal.
The Future of Functional Neurology
Functional is the hot buzzword in health care these days; witness the rising popularity of functional medicine, functional testing and yes, functional neurology.
Elevated Shoulder? Check the QL
As you know, posture reveals a great deal about the body. Posture is a unique mental and physical landscape revealing compensations and adaptations to life. It's a classic mind-and-body story.
News in Brief
A Winner in and Out of the Office; Ready for the "Have-A-Heart" Campaign? New Integrative Medicine Journal.
Spine Surgery: A Tale of Greed and Corruption
All too often, where there's substantial money to be made, greed and corruption inevitably follow.
Interprofessionalism: What it Means and Why You Should Care
Interprofessionalism in education and in practice is a growing trend across health care in the United States. The idea that team-based care and collaborative practice can improve health care has been around more than 50 years.
Changing the Cultural View of Medicine
Many hospitals in the U.S. are incorporating integrative clinics that include Traditional Chinese Medicine. Cleveland Clinic has led the charge for adding a traditional Chinese herbal medicine clinic to their existing acupuncture program.
Billing and Coding for Moxibustion
Q: I am trying to locate a code for cupping and moxibustion, and have had various fellow acupuncturists indicate that they bill using the existing codes for heat, 97010 hot packs or 97026 infra-red for moxa and 97016 vasopneumatic device for cupping.
The Amazing Clinical Versatility of Milk Thistle (Part 1)
Most of us know that the standardized extract from the seeds of milk thistle (Silybum marianum) is probably the best-proven herb for protecting the liver from chemical and inflammatory damage.
The MRI: When and Why to Order One
As I lecture around the country to both chiropractors and medical specialists, it's clear one of the main disconnects between the two professions is that of an accurate diagnosis.
From Antiquity to Modernity: Huang Qin Tang at Yale Medical School, Part 1
Traditional Chinese medicine is a coherent medical system with several unique characteristics: it originated almost 3,000 years ago; in its area of origin, it has been practiced without interruption since its inception.
Asking the Insurance Rep the Right Questions
One of the first or last questions a potential patient often asks is: "Do you take insurance?" An ill-informed or optimistic, "yes" can result in delayed or non-payment. Instead, just say: "Let me check if you are eligible first."
Window of the Sky Points
The acupuncture points known as Window of the Sky are a modern creation. There is no reference in Chinese medical texts for an acupuncture point category called Window of the Sky.
The Roots of Insomnia
One of the most common clinical presentations is insomnia. Next to digestive disorders, sleep disorders are one of the most common complaints the clinician will encounter in daily practice.
Osteoporosis Isn't Always the Case
What is your diagnosis? The patient is a 58-year-old female with back pain. I am sure all of you see the compression fracture at L2; however, there are some findings that suggest this is not a compression fracture due to osteoporosis.
We Get Letters & Email
In the Dec. 1, 2015 issue, we have Donald Petersen reporting on "the adapting chiropractic practice," which includes multidisciplinary practice as an option; a ChiroPoll indicating 59 percent of DCs are seeing at least 21 patients per day and 27 percent are seeing more than 40.
How to Humanize Your Content to Create Stronger Relationships
Content marketing is about building relationships, whether that is through updates on social media, offers on your website, blog posts, email campaigns, or even printed material. Now days a business needs to make a human connection.
East Meets West
Gung Hay Fat Choi. Welcome to the year of the Monkey. There will be fireworks for both January and February this year. What great celebrations.
Yo San University Helps Make LA Communities Healthier
An element of healthcare training often overlooked is the residual benefit to communities served by Acupuncture and Oriental Medicine (AOM) schools nationwide.
Sell Out: Using Research for the Wrong Reasons
The above chorus is from the ska band Reel Big Fish's 1997 hit song, "Sell Out," from their album, "Turn the Radio Off." In the song, the singer sarcastically relates the plight of a musician who is tired of "flipping burgers" and is willing to get "lots of money" by playing "what they want you to hear" in order to get a recording contract.
Preventing ACL Injuries in Female Athletes
For female athletes, the key to optimal athletic health lies in preventing ACL injuries. In medical terms, the anterior cruciate ligament (ACL) is the primary restraint to the anterior displacement of the tibia on the femur at all angles of the knee flexor.
Integrative Medicine Can Shape the Profession
As the AOM profession struggles to define the role of "integrative" medicine within their practices their schools and organizations, students, faculty, alumni and administrators at schools wrestle with discussions of how much, where, how, and what to "integrate."
Percussion Therapy: An Experiment
My study of qi began more than 20 years ago — long before my study of TCM, points or pathways. It all started with an awareness in my hands and physical manifestations in the way of blockages while working on clients.
Do You Teach Patients How to Breathe Properly?
Spinal manipulation often produces quick results in terms of pain alleviation and improved range of motion. Unfortunately, once the patient is no longer in pain, they may discontinue therapy, only to be plagued by the same complaint at a future date.
January, 2002, Vol. 02, Issue 01
We Get Letters & E-Mail
By Editorial Staff
"Decide the true road this publication should take"
Did anyone else find the combination of articles in the December issue of Massage Today curious? In his editorial entitled "Bias and Perception," Cliff Korn writes, as explanation of his editorial in the previous issue, that it "was about working together." He ends his editorial, after a wonderful review of the tres bien AMTA convention in Quebec City, by stating that the assumption should not be made "that we're all working against one another." Ralph Stephens writes in "Why We Do What We Do": "Just remember, our professional debates should stay on the plane of ideas, and never descend to the plane of personalities."
Both of these views are admirable.Unfortunately, Mr. Donald Petersen Jr., publisher of Massage Today, does not seem to share these ideals, as evidenced by his contribution to this issue. Rather, he writes an article that in my view not only "descends to the plane of personalities," but is nothing more than an attempt to play his views out in a court of public opinion, which is most inappropriate.
One cannot be deemed credible if arrows are being slung while words of welcome and openness are being spoken. It appears as though the individuals responsible for Massage Today need to decide the true road this publication will take and the image they wish to portray.
Thank you so much for sharing your thoughts. You raise some important questions that deserve to be answered. As this lawsuit proceeds and we report various details in the publication, it's important to clarify what our position is and isn't.
Massage Today's desire to build a strong relationship with the AMTA was demonstrated from our very first issue, which featured a front-page story extolling the AMTA's valuable 2000 Consumer Survey.1 You will note that Massage Today continues to publish positive articles about the AMTA. As a news publication, we strive to provide just that: news for and about massage therapy. We make no qualification as to the source of the news, so long as it is deemed valid and of interest to the profession.
In addition, it's important to note our selection of Cliff Korn as editor of Massage Today; Cliff is president of the AMTA-New Hampshire chapter.
AMTA's response to our article on their consumer survey in our first issue was rather surprising. Rather than show appreciation for the positive publicity, the AMTA decided to sue Massage Today for using AMTA's name in this specific article in the first two counts of their lawsuit. As these counts had no legal support, the judge dismissed them, along with counts regarding our sending Massage Today to their members, before any evidence was even heard.2
We repeatedly called the AMTA to discuss their concerns regarding the directory issue, but AMTA refused to take or return our calls. Had we the opportunity to discuss the directory issue with the AMTA before they filed their lawsuit, we could have shown them that directories such as theirs are not protected anymore than the local phone book. Anyone can take names, addresses and phone numbers from a phone directory and use them how they wish.3 If not, we'd all be paying the phone book companies every time we used any information in their phone books.
Since the judge has thrown out all but one issue of the lawsuit without even hearing any evidence, we now find ourselves in a very frustrating position. We are compelled to ask the judge to sanction the AMTA for filing a lawsuit with little or no merit. If we prevail, this will almost double the amount of money the AMTA members will be paying for a lawsuit many have plainly stated they don't want and of which they disapprove.4
Massage Today feels an obligation to warn AMTA members about the potential loss of hundreds of thousands of dollars of their money if the AMTA is forced to pay for both their legal expenses and ours. This would be news even if we weren't involved, because it affects over 25% of this profession.
So the answer to your feeling that the December issue of Massage Today sends a mixed message is this:
Again, thank you for your comments, and for the time you took to address this issue. We hope you continue to read and enjoy Massage Today for its commitment to publishing timely news and information regarding the massage therapy profession.
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