resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Introducing the Dynamic Chiropractic Digital Edition
In response to the changing habits of our readers, Dynamic Chiropractic is proud to introduce a digital edition of the publication beginning with the July 2016 issue.
2016 Trudy McAlister Foundation AOM Scholars
This year, the Trudy McAlister Foundation (TMF) received a record number of excellent applications for the 2016 scholarship awards and has awarded five scholarships for $2000 each. More information is available on our website: AOMScholarship.org
Diet, Nutrition and the Context of Risk (Part 2): Food Poisoning
Other than the morbidity and mortality linked to eating too much food, "all-natural" organisms that contaminate our food cause more illness, more hospitalizations and more death than food contaminated by heavy metals, plastics, preservatives, artificial colors, emulsifiers, artificial sweeteners and pesticides combined.
Chiropractic Needs a Lesson in Education
The American Chiropractic Association has launched a campaign, The National Medicare Equality Petition, to enact federal legislation that would achieve full physician status for DCs in Medicare.
What Should You Call Your Patients (and What Should They Call You)?
When I walked into the exam room, the new patient looked uneasy, fumbling with his cellphone. He was a huge Polynesian man, probably in his 40s, with unrecognizable island tattoos.
Does Anyone Know You're a Good Chiropractor?
If you had a chance to read the recent article in Time magazine (April 6), you know it provided some good information about the efficacy of chiropractic to the magazine's substantial consumer audience.
F4CP Campaign Addresses Public Misperceptions of Chiropractic
In late 2015, results of the Gallup-Palmer College of Chiropractic Inaugural Report: Americans' Perceptions of Chiropractic were published. The report found that 33.6 million U.S. adults (14 percent) had utilized chiropractic care within the previous 12 months.
Time for World-Wide Growth
Acupuncture is the organically growing around the world. The legislative body in Quatar has said acupuncture is "okay." The United States has five states to go to have every state recognized and regulated.
Day in the Life of an Advanced- Practice DC (Pt. 2)
Let's continue our Q&A with Stephen Perlstein, DC, APC, chair of the New Mexico Chiropractic Association PAC and president of the American Academy of Chiropractic Physicians. Part 1 of this interview appeared in the May 1 issue.
Case Studies and Answer Analysis for NCCAOM Exam in Foundation of Oriental Medicine
Case studies are very common for acupuncture school students, either in class exams or during taking the national board exam. Most test takers feel they have no idea where they should start and how they should start to analyze those complicated cases.
Bring on the Bitters
Out of all the possible flavor choices with foods, such as sweet, sour, salty, and umami (deliciousness), which would you choose first? Bitter, though not as enjoyable, is also a flavor.
How to Bill Evaluation and Management Codes
Q: I am in need for guidance on how to bill evaluation and management (E&M) codes in addition to acupuncture the same date of service, I have never been paid for an exam when done with acupuncture and I believe I am doing it wrong.
Shoulder Rehab: The Gait Connection
Shoulder problems can be difficult to rehab completely for several reasons. The shoulder is made up of several joints that must function together smoothly to provide the extreme mobility that is possible and necessary for many activities.
Herbal Medicine Continues to Evolve
Product manufacturers, industry partners, distributors and practitioners work as a collective Traditional Chinese Herbal Medicine (TCHM) community to produce high quality TCHM prescriptions that bring low-risk healthcare to thousands of patients everyday.
Five-Element Reaches Out to Serve the Community
In 2006, a student at the Institute of Taoist Education and Acupuncture (ITEA) approached the administration about an idea for his senior project.
The Effectiveness of Chinese Medicine in Treating Infertility in the Philippines
Infertility is defined as the inability to achieve a successful pregnancy after 12 months or more of regular unprotected intercourse.
Who is Your Ideal Patient?
Being in a healthcare practice requires you to think critically about many things including your equipment, techniques, documentation, financial goals, and the retention of clients and staff.
The Eight Extraordinary Confluent Points
The eight extraordinary confluent points are a very popular set of acupuncture points in the modern practice of acupuncture. They are also called the intersection, meeting, command, opening, master, and the flowing and pooling points of the eight extraordinary vessels.
Are Herbs Useful for Chronic Pain?
The human nervous system is what makes us special, but our greatest strength also makes us vulnerable: witness the growing incidence of chronic addictions, anxiety, depression, sleep disorders and chronic pain syndromes.
Acupuncture at a Pain Clinic
Introduction: Pain is the most comprehensive human experience. The experience of pain is associated with the somatic, emotional and social impact. Pain has not only somatic symptoms, but also psycho-social dimension, especially in case of chronic pain.
The Liver: The Official of Planning
The Liver, with its paired Official, the Gall Bladder, belongs to the Element Wood within us. Wood grants us the power of birth – new beginnings, growth, breaking through boundaries and surging forward. It is the vigorous, exuberant energy of the spring season.
Treatment of Type 1 Diabetes Mellitus: The Latest Breakthroughs
There are now more than 29 million diabetics in the U.S. and 10% of them have Type 1. The incidence has been increasing in recent years at an epidemic rate.
Immunotherapy: Where Molecular Medicine Crosses Into Holistic Thinking
Immunotherapy, and its promise as a cancer treatment, has been in the news a lot in the last few years, and for good reason. Real shifts are happening in oncology and exciting researchers, clinicians, and patients.
We Get Letters & Email
Another Slap in the Face for DCs; I Know Where to Find the Missing Chiropractic Patients; Clarification on Vitamin D Study.
January, 2002, Vol. 02, Issue 01
We Get Letters & E-Mail
By Editorial Staff
"Decide the true road this publication should take"
Did anyone else find the combination of articles in the December issue of Massage Today curious? In his editorial entitled "Bias and Perception," Cliff Korn writes, as explanation of his editorial in the previous issue, that it "was about working together." He ends his editorial, after a wonderful review of the tres bien AMTA convention in Quebec City, by stating that the assumption should not be made "that we're all working against one another." Ralph Stephens writes in "Why We Do What We Do": "Just remember, our professional debates should stay on the plane of ideas, and never descend to the plane of personalities."
Both of these views are admirable.Unfortunately, Mr. Donald Petersen Jr., publisher of Massage Today, does not seem to share these ideals, as evidenced by his contribution to this issue. Rather, he writes an article that in my view not only "descends to the plane of personalities," but is nothing more than an attempt to play his views out in a court of public opinion, which is most inappropriate.
One cannot be deemed credible if arrows are being slung while words of welcome and openness are being spoken. It appears as though the individuals responsible for Massage Today need to decide the true road this publication will take and the image they wish to portray.
Thank you so much for sharing your thoughts. You raise some important questions that deserve to be answered. As this lawsuit proceeds and we report various details in the publication, it's important to clarify what our position is and isn't.
Massage Today's desire to build a strong relationship with the AMTA was demonstrated from our very first issue, which featured a front-page story extolling the AMTA's valuable 2000 Consumer Survey.1 You will note that Massage Today continues to publish positive articles about the AMTA. As a news publication, we strive to provide just that: news for and about massage therapy. We make no qualification as to the source of the news, so long as it is deemed valid and of interest to the profession.
In addition, it's important to note our selection of Cliff Korn as editor of Massage Today; Cliff is president of the AMTA-New Hampshire chapter.
AMTA's response to our article on their consumer survey in our first issue was rather surprising. Rather than show appreciation for the positive publicity, the AMTA decided to sue Massage Today for using AMTA's name in this specific article in the first two counts of their lawsuit. As these counts had no legal support, the judge dismissed them, along with counts regarding our sending Massage Today to their members, before any evidence was even heard.2
We repeatedly called the AMTA to discuss their concerns regarding the directory issue, but AMTA refused to take or return our calls. Had we the opportunity to discuss the directory issue with the AMTA before they filed their lawsuit, we could have shown them that directories such as theirs are not protected anymore than the local phone book. Anyone can take names, addresses and phone numbers from a phone directory and use them how they wish.3 If not, we'd all be paying the phone book companies every time we used any information in their phone books.
Since the judge has thrown out all but one issue of the lawsuit without even hearing any evidence, we now find ourselves in a very frustrating position. We are compelled to ask the judge to sanction the AMTA for filing a lawsuit with little or no merit. If we prevail, this will almost double the amount of money the AMTA members will be paying for a lawsuit many have plainly stated they don't want and of which they disapprove.4
Massage Today feels an obligation to warn AMTA members about the potential loss of hundreds of thousands of dollars of their money if the AMTA is forced to pay for both their legal expenses and ours. This would be news even if we weren't involved, because it affects over 25% of this profession.
So the answer to your feeling that the December issue of Massage Today sends a mixed message is this:
Again, thank you for your comments, and for the time you took to address this issue. We hope you continue to read and enjoy Massage Today for its commitment to publishing timely news and information regarding the massage therapy profession.
Join the conversation
Comments are encouraged, but you must follow our User Agreementcomments powered by Disqus
Keep it civil and stay on topic. No profanity, vulgar, racist or hateful comments or personal attacks. Anyone who chooses to exercise poor judgement will be blocked. By posting your comment, you agree to allow MPA Media the right to republish your name and comment in additional MPA Media publications without any notification or payment.