resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Ringing in the Billing New Year
What are the new modifiers that replace modifier 59? Will they allow doctors of chiropractic to be paid for 97140, manual therapy, when done with chiropractic manipulation?
The App Advantage: Get More for Less
You may have noticed the list of "app-exclusive" articles in the directory on the front page of the print issue and in the Table of Contents on page 4. You can't find these articles in print or even in our online archives.
Three for One: The Cervical Distraction Test
Taking the time to do an exam is important, but it is time spent. The exam serves as a way to physically validate your clinical impression following a history and clinical consultation.
The Static Postural Pelvic Exam
I include a static postural analysis in my evaluation routine whether you are a patient in pain or an elite-sport athlete in training. In my day-to-day practice, I require patients to stand still while I "just look" at them.
AWB Makes a Difference in the Yucatan
We are in the sleepy town of Izamal, located about an hour from the Merida airport where our group arrived last night. Later that morning, on a bus winding through the dusty roads of the Yucatan, fourteen acupuncturists, two facilitators from AWB and two tour guides make their way to the small rustic town of Popola.
Trouble Down Under: San Zhen Therapy for Lower Jiao Issues
In the last several columns, I have discussed many clinical options for utilizing San Zhen or Three Needle Therapy. In this installment, I will continue this trend and discuss several foundational patterns which can be found in several very common clinical presentations.
Animal Acupuncture Gaining in Popularity
We have just finished the year of the fire hoarse and now it is time to spend some time alone, daydreaming and thinking outside the box in terms of where our profession is headed. The sheep person is well organized and creative so this should not be difficult to do.
Two for One: The Cervical Distraction Test
In today's healthcare system, diagnoses and treatment plans follow a western medical model - especially if you work with attorneys or insurance companies.
The Conscious Evolution of Healing: Importance of Opening the Sensory Portals in Classical Chinese Medicine
The Chinese medical classics are not just clinical guides. They give advice; ways we can awaken more fully into conscious awareness.
Fight Colorectal Cancer With Folic Acid
CRC is the second most common cause of cancer mortality in the U.S. and Canada. Although genetic susceptibility plays a role in the etiology of CRC, dietary factors, including certain vitamins, have also been shown to influence the development of the disease in various studies.
Taking the Freeze Out of Adhesive Capsulitis
Adhesive capsulitis or "frozen shoulder" is a relatively common condition resulting in severe shoulder pain and global loss of glenohumeral joint range of motion. Incidence of the condition is approximately 3 percent in the general population.
Acupuncture and its Place in the Integrative Healthcare Practice: The Need to Move from Modality to Profession
Acupuncture and oriental medicine (AOM) has grown and flourished from its inception thousands of years ago in China. In surrounding regions of Asia, AOM developed as a response to differing cultural, pathological, health and wellness care needs.
Show Up and Show Respect
I was recently asked about my chiropractic philosophy. My answer surprised my questioner.
Right Back Where We Started?
More than 25 years after Judge Susan Getzendanner issued her historic opinion in the Wilk v AMA anti-trust case, evidence suggests that despite increasing collaboration between doctors of chiropractic and their allopathic medical counterparts, when it comes to organized medicine, we may be right back where we started.
Happy New Year 2015 Gong Hoy Fat Choi
Welcome to the year of the sheep! We begin a new year guided by the sign of a quietly and creatively organized animal.
News in Brief
While indignation may be your immediate reaction to H.R. 5780, the Protecting the Integrity of Medicare Act of 2014, the American Chiropractic Association suggests the legislation is just what the chiropractic profession needs.
Environmental Toxins: Cause of Modern Illness, Part 2
In Part I of this article, we detailed the variety of environmental toxins assaulting our bodies. These include pesticides and herbicides; plastics; preservatives; cosmetics; gasoline additives, solvents and glues; and heavy metals.
We Get Letters & Email
Rethinking Our Approach to Immunization; Coming Together for the Good of Our Patients.
Chiropractic Research in Review
Occupational LBP in Primary- and High-School Teachers; Treating MVA Complications With Chiropractic Care; Neck Pain: Immediate Effects of Active Scapular Correction; Taping Benefits Stride, Step Length in Fatigued Runners.
The Way of Zen Performance Enhancement
Working with elite athletes and implementing various techniques to keep athletes focused and at their optimal performance for a sustained period of time includes incorporating various meditation techniques that counterbalance their sport-specific physical and mental demands, which is an important element of success throughout the years.
I Felt it in My Fingers First
I'm not afraid to say it. Massage therapists make better acupuncturists. I'll tell you how I know, but first I have a question: What do a microcurrent device, a laser and a hippie massage therapist have in common?
How to Use Online Video as a Tool to Market Your Practice
Health care practitioners, including chiropractors, should consider online videos as a key element of their Internet marketing strategy. In the next three years, videos are expected to account for nearly 70 percent of all consumer online traffic, according to Cisco.
Movement Assessments: The DC's Sphygmomanometer
I think back to when I was going through chiropractic school outpatient clinic. I was embarrassed to have my family and friends come in for treatment because initial evaluations took three hours to complete.
Age and Fertility: Why We Should Worry Less About Age and More About Overall Health
Recently, on one of the acupuncture alumni forums, the topic of age and fertility came up when a practitioner posted a question regarding a patient that was about to turn 40-years-old.
Professionalism and Evidence-Based Health Care
Today's chiropractors are facing a conundrum with the Affordable Care Act and its health care reform requirements, including evidence-based practice and health technology assessment.
December, 2001, Vol. 01, Issue 12
Perception and Bias
By Cliff Korn, BS, LMT, NCTMB
I'm never sure if anyone actually reads the columns I write for Massage Today, but I did hear from two individuals who read my October editorial. In my Massage in Times of Crisis article, I stated:
I received a letter from the President of Associated Bodywork & Massage Professionals (ABMP) that pointed out several valid concerns. However, it also suggested that my article proved a pro-AMTA reporting bias on my part, because I neglected to mention that ABMP's International Massage Week (initiated in 1995) pioneered this kind of awareness effort. His letter didn't cause me much introspection, though, as it followed right on the heels of a very different perception shared with me one week earlier, while I was attending AMTA's convention in Quebec City, Canada. At the convention, I was approached by one of the AMTA directors. He let me know, in no uncertain terms, that he was upset with my editorial because I wrote, "One of our nation's three major massage therapy professional associations," instead of crediting AMTA with the program. He accused me of an anti-AMTA bias in my article.
Am I biased? Most likely I am. Everyone has biases. I do try to minimize my biases in Massage Today, because I truly believe that all aspects of our profession need to be heard. On the above issue, I can appreciate both points of view. Both individuals are justifiably proud of their associations and programs. Both have a personal bias and a sincere desire to have their own organization seen in the best possible light, and to get the best PR. But both missed my point entirely! My editorial wasn't about AMTA. It wasn't about ABMP. It wasn't about any association or organization - it was about working together! I think they both proved my point. [Note: To his credit, Bob Benson, ABMP president, has initiated an offer to AMTA to explore issues in which the two organizations might collaborate for the benefit of the profession. I hope his overture receives serious attention.]
I was pleased to be an attendee at this year's AMTA convention (accusations of pro and anti-AMTA bias notwithstanding). It was smaller than the past several, estimated at a little more than 1% of AMTA's total membership. This is perhaps due to the out-of-country location that was more difficult to get to than the past several conventions, and/or perhaps to the general disinclination of people to travel subsequent to the September 11 tragedies. Those who did make the trip were treated to a time packed with high-quality professional experiences. A friendly dinner I enjoyed with Rolfers and Feldenkrais practitioners from Canada and the U.S., conversing in both English and French, was just one example of the unique nature of this particular event.
For those who haven't been to Quebec City, the location itself made for a unique and delightful destination. The ambiance was much more that of Europe than North America. The walled city and the lower Old Port section were visual delights steeped in charm and stunning architecture. It appears that there is no such thing as a bad restaurant in Quebec City, either. (Caribou in blueberry sauce - oh my!)
During the course of the convention, it was an honor to hear keynotes from some of the true giants of the massage and bodywork world. Attendees were able to hear Leon Chaitow, DO, ND (prolific author of many texts on neuromuscular technique, positional release, muscle energy testing, etc.) discussing "Understanding Bodywork's Unifying Principles." Job's Body author and Trager™ practitioner Deane Juhan also presented a keynote that examined "Touch as a Force for Social Change." ("Perception is proprioception," was a memorable quote from his keynote!)
Canada's Melanie Hayden, president of the Association of Massage Therapists and Wholistic Practitioners (AMTWP), made a special award presentation to AMTA for the development and deployment of its Massage Emergency Response Team (MERT). AMTWP members also donated funds in support of MERT, and Melanie presented a check for those donations as well. The award was received by outgoing AMTA President Steve Olson and MERT program Committee Chair Erika Lind. Educational opportunities for attendees were diverse and useful. The workshops attendees were able to choose from varied from the thought provoking and theoretical to the practical, "use next Monday morning," type. Examples of educational topics included: Optimizing Your Baby's Environment Through Infant Touch; The Power of Touch in Alzheimer's Care; Psycho-Physical Attunement and Fully Embodied Consciousness; Tai Chi Massage; Body Rolling: A Self-Help Therapy; The Heart of Ethics; Learning to Mentor; Lomi Lomi; and Understanding Tissue Memory and Its Implications. Two presentations that I found particularly outstanding were a two-part lecture and practicum workshop on Breast Massage, presented by the authors of the book by the same name, Debra Curties and Pam Fitch; and Osteopathic Soft Tissue Manipulation for Massage Therapists, presented by Leon Chaitow.
As you can see, the choices to be made in what and what not to attend proved quite difficult. Educational opportunities were not limited to the classroom. The exhibit hall housed an international array of companies educating attendees on the value of their products and services. The dedication to the massage therapy profession by these companies is to be praised ,as they dealt with international customs and shipping issues to serve the convention attendees.
So, those are my perceptions of a great convention held in a great city. They reflect all my biases and personal opinions. I'm certain that others may have come to different conclusions, given similar input. I still think it important that massage therapists and bodyworkers look more to areas of common ground than to areas of contention. Let's not assume that we're all working against one another. Yes, this means you!
Massage Today encourages letters to the editor to discuss matters relating to the publication's content. Letters may be published in a future issue of Massage Today. Please send all correspondence by e-mail to , or by regular mail to the address listed below:
Former editor of Massage Today, Cliff is owner of Windham Health Center Neuromuscular Therapy LLC. He is nationally certified in therapeutic massage & bodywork and is licensed as a massage therapist by the states of New Hampshire and Florida. Cliff is a member of the International Association of Healthcare Practitioners; a professional member and past president of the New Hampshire chapter of the American Massage Therapy Association; a certified member of the Associated Bodywork & Massage Professionals, Inc.; and a past chairman of the board of directors of the National Certification Board for Therapeutic Massage & Bodywork.
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