resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Finders Keepers: The Secret to Relationship-Based Marketing
Becoming a successful practitioner has less to do with what you learned in school, and more to do with your ability to find new patients and keep them!
Chinese Medicine: The Natural Way to Children's Wellness
As a child, I did not like going to the doctor. For the most part, when I had to go I wasn't feeling good to begin with, and I was heading into a sterile environment to be awkwardly probed by a man in a white coat for a very short, impersonal period of time.
Peer Points: Promoting TCM Knowledge
When Elaine Wolf Komarow, LAc, received her first acupuncture treatment in 1989, she said it changed her life. "I felt more aware, calmer, and happier. I was so fascinated by the changes that I began to learn everything I could about the underlying philosophy of Chinese medicine," said Komarow.
The McGill Approach to the Lower Back (Part 1)
Stuart McGill, PhD, brings a unique combination of tools to the table. He is a scientist who also functions as a clinician. He describes himself as a medical consultant who is referred challenging patients. He is both evidence based and practical.
Giving Chiropractic Some Much-Needed PR
Public relations has not always been the chiropractic profession's strong suit, a shortcoming that has subjected the profession to countless attacks on its legitimacy and seemingly perpetual confusion among the public and the health care world as to the skills and services doctors of chiropractic provide.
Implications of Section 2706: The Non-Discrimination Provision Survey
In late April 2014, NCCAOM diplomates received an email survey with the subject line: "End discrimination against acupuncturists" polling CAM practitioners for a Request for Information from the Department of Health and Human Services, released in mid-March.
The Acupuncture Now Foundation: What Our Profession Needs
Although acupuncture is growing in popularity it continues to be underutilized due to misunderstandings about its true potential. Only a fraction of those who could be helped by acupuncture know enough to seek it out.
Meat in the Middle
Have you ever wondered what's the truth about meat? Is it really as bad as many people think?
Capturing the Essence of Tai Chi
Over the last 12 years, I have been working on one of the few documentaries about Tai Chi. It's called The Professor: Tai Chi's Journey West and it's about Cheng Man-Ching who moved to New York in the 1960s.
Correcting Dysfunctional Movement Patterns – Is Local Treatment Enough?
It is widely believed that mechanical, non-traumatic back pain is largely related to dysfunctional or compensatory movement patterns the body has adopted over time.
The Bottom Line ... From a Surgeon Who Knows
Regardless of individual relationships between providers, there continues to be a type of Hatfield-McCoy feud between the philosophies of medicine and chiropractic, particularly when it comes to musculoskeletal ailments.
Five Element Acupuncture Can Enhance Your Practice
For eight years I have been teaching and supervising TCM students at an acupuncture college in Colorado, in Five Element acupuncture.
Micro-Needle Dermal Roller Use in the Treatment Room
Recently micro-needle dermal rollers have been getting a lot of media attention. As a practitioner who specializes in acupuncture facial rejuvenation, I know that skin needling with a dermal roller (also known as collagen induction therapy), promotes the natural reproduction of collagen and elastin, making the skin feel smoother and tighter.
Introduce Your Patients to Collagen Induction Therapy
Cutaneous (skin) aging generally occurs from either intrinsic or extrinsic processes. Intrinsic aging results from natural skin tissue damage and degeneration.
It Pays to be a Foodie
If there is an inner foodie in you, just waiting to burst out—this article is for you! Do you want to know how I know? I'm that girl. My middle name might as well be "Foodie." I love food! And if my patients are any indication, many of them do as well.
Chronic heightened emotional states create a perfect breeding ground for illness. Through my practice I noted the increasingly obvious relationship between one's mental focus on negative thinking, emotions, resistance to experiencing feelings and disease.
News in Brief
Foundation for Chiropractic Progress Enrolls Second Group Member; Focus on Chiropractic Education at WFC-ACC Conference in Miami; Are You Ready for Another "Have-a-Heart" Campaign?
Following the Thinking of the Classics
I have heard about the "best time of day" to carry out certain examinations or therapies. For example, I remember making a note years ago that early morning is the best time to take someone's pulses.
Alcohol Consumption Strongly Linked to Risk of Colorectal Cancer
Alcohol intake is one of the primary risk factors for many human cancers, and is strongly associated with cancers of the oral cavity, pharynx, larynx, esophagus, liver, breast, and notably, the colon and rectum.
Treating Chronic Depression with Acupressure
In Traditional Chinese Medicine there already exists a comprehensive theory linking the body and mind.
The Power of Mu Xiang to Treat Irritable Bowel Disease
Bloating and gas pain is something that everyone has had to deal with at one point or another; however, that's usually reserved for holiday dinners and other large gatherings.
Acupuncture Detox as Part of Drug Rehabilitation
In the U.S., more than 2,000 alcohol and drug rehabilitation programs have added ear acupuncture to their practice. The development of the protocol was determined by Lincoln Hospital as it delivered 100 acupuncture treatments daily.
Treating Menopausal Women in Your Practice
I love what I do for a living. It's a great way to trade health for bread. And no topic of health, with the right bedside manner, is taboo.
Drug War Rages in Wisconsin
Based on its actions over the past 15 years (review the sidebar in the app version of this article), controversy and the Wisconsin Chiropractic Association seem to go hand in hand.
Inspire Your Patients to Make Healthy Choices
Have you tried to get your patients to change their eating habits or their diet and couldn't get them to succeed? Were they confused and unsure of what the right thing was to eat? You are not alone!
December, 2001, Vol. 01, Issue 12
Perception and Bias
By Cliff Korn, BS, LMT, NCTMB
I'm never sure if anyone actually reads the columns I write for Massage Today, but I did hear from two individuals who read my October editorial. In my Massage in Times of Crisis article, I stated:
I received a letter from the President of Associated Bodywork & Massage Professionals (ABMP) that pointed out several valid concerns. However, it also suggested that my article proved a pro-AMTA reporting bias on my part, because I neglected to mention that ABMP's International Massage Week (initiated in 1995) pioneered this kind of awareness effort. His letter didn't cause me much introspection, though, as it followed right on the heels of a very different perception shared with me one week earlier, while I was attending AMTA's convention in Quebec City, Canada. At the convention, I was approached by one of the AMTA directors. He let me know, in no uncertain terms, that he was upset with my editorial because I wrote, "One of our nation's three major massage therapy professional associations," instead of crediting AMTA with the program. He accused me of an anti-AMTA bias in my article.
Am I biased? Most likely I am. Everyone has biases. I do try to minimize my biases in Massage Today, because I truly believe that all aspects of our profession need to be heard. On the above issue, I can appreciate both points of view. Both individuals are justifiably proud of their associations and programs. Both have a personal bias and a sincere desire to have their own organization seen in the best possible light, and to get the best PR. But both missed my point entirely! My editorial wasn't about AMTA. It wasn't about ABMP. It wasn't about any association or organization - it was about working together! I think they both proved my point. [Note: To his credit, Bob Benson, ABMP president, has initiated an offer to AMTA to explore issues in which the two organizations might collaborate for the benefit of the profession. I hope his overture receives serious attention.]
I was pleased to be an attendee at this year's AMTA convention (accusations of pro and anti-AMTA bias notwithstanding). It was smaller than the past several, estimated at a little more than 1% of AMTA's total membership. This is perhaps due to the out-of-country location that was more difficult to get to than the past several conventions, and/or perhaps to the general disinclination of people to travel subsequent to the September 11 tragedies. Those who did make the trip were treated to a time packed with high-quality professional experiences. A friendly dinner I enjoyed with Rolfers and Feldenkrais practitioners from Canada and the U.S., conversing in both English and French, was just one example of the unique nature of this particular event.
For those who haven't been to Quebec City, the location itself made for a unique and delightful destination. The ambiance was much more that of Europe than North America. The walled city and the lower Old Port section were visual delights steeped in charm and stunning architecture. It appears that there is no such thing as a bad restaurant in Quebec City, either. (Caribou in blueberry sauce - oh my!)
During the course of the convention, it was an honor to hear keynotes from some of the true giants of the massage and bodywork world. Attendees were able to hear Leon Chaitow, DO, ND (prolific author of many texts on neuromuscular technique, positional release, muscle energy testing, etc.) discussing "Understanding Bodywork's Unifying Principles." Job's Body author and Trager™ practitioner Deane Juhan also presented a keynote that examined "Touch as a Force for Social Change." ("Perception is proprioception," was a memorable quote from his keynote!)
Canada's Melanie Hayden, president of the Association of Massage Therapists and Wholistic Practitioners (AMTWP), made a special award presentation to AMTA for the development and deployment of its Massage Emergency Response Team (MERT). AMTWP members also donated funds in support of MERT, and Melanie presented a check for those donations as well. The award was received by outgoing AMTA President Steve Olson and MERT program Committee Chair Erika Lind. Educational opportunities for attendees were diverse and useful. The workshops attendees were able to choose from varied from the thought provoking and theoretical to the practical, "use next Monday morning," type. Examples of educational topics included: Optimizing Your Baby's Environment Through Infant Touch; The Power of Touch in Alzheimer's Care; Psycho-Physical Attunement and Fully Embodied Consciousness; Tai Chi Massage; Body Rolling: A Self-Help Therapy; The Heart of Ethics; Learning to Mentor; Lomi Lomi; and Understanding Tissue Memory and Its Implications. Two presentations that I found particularly outstanding were a two-part lecture and practicum workshop on Breast Massage, presented by the authors of the book by the same name, Debra Curties and Pam Fitch; and Osteopathic Soft Tissue Manipulation for Massage Therapists, presented by Leon Chaitow.
As you can see, the choices to be made in what and what not to attend proved quite difficult. Educational opportunities were not limited to the classroom. The exhibit hall housed an international array of companies educating attendees on the value of their products and services. The dedication to the massage therapy profession by these companies is to be praised ,as they dealt with international customs and shipping issues to serve the convention attendees.
So, those are my perceptions of a great convention held in a great city. They reflect all my biases and personal opinions. I'm certain that others may have come to different conclusions, given similar input. I still think it important that massage therapists and bodyworkers look more to areas of common ground than to areas of contention. Let's not assume that we're all working against one another. Yes, this means you!
Massage Today encourages letters to the editor to discuss matters relating to the publication's content. Letters may be published in a future issue of Massage Today. Please send all correspondence by e-mail to , or by regular mail to the address listed below:
Former editor of Massage Today, Cliff is owner of Windham Health Center Neuromuscular Therapy LLC. He is nationally certified in therapeutic massage & bodywork and is licensed as a massage therapist by the states of New Hampshire and Florida. Cliff is a member of the International Association of Healthcare Practitioners; a professional member and past president of the New Hampshire chapter of the American Massage Therapy Association; a certified member of the Associated Bodywork & Massage Professionals, Inc.; and a past chairman of the board of directors of the National Certification Board for Therapeutic Massage & Bodywork.
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