Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
The Three Heater Official
This Official, belonging to the element Fire, is responsible for maintaining and regulating the heating system of the body, mind, and spirit. It is named for its function. The trunk is divided into three "burning spaces" or "jiaos."
Creating Relationships at Southwest Symposium
The month of May brought many interesting activities. As I have said in many previous columns this year, this profession is moving in a very exciting direction. Make sure you are getting involved. If you're not, you just might get left behind.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
September, 2001, Vol. 01, Issue 09
By Steve Capellini, LMT
Author's Note: The Spa Letters column features news, personality profiles, trends, and plenty of professional possibilities for LMTs in the spa industry. The style is epistolary, meaning the articles are letters to a fictional massage therapist friend of the author.
It sounds like your new spa persona is in full bloom. I know exactly what you mean -- it's hard to remember what life was like before the all-consuming reality of the spa took over. I'm glad some of the ideas I mentioned in my last letter are helping you cope with the inevitable burnout experienced by a successful spa therapist; I'd like to share some more ideas with you now. In fact, I'd like to have you experiment with some paradigm-shifting concepts, to show you how to widen your self-definition beyond that of simply "massage therapist." Are you ready?
Upgrading Your Self-Image
Now that you are, by definition, a spa therapist and a massage therapist, you might as well become trained in every modality available to you at the facility. I know that you've shared with me on more than one occasion how important your self-image as a massage therapist is, and how adding a bunch of "wraps and scrubs," as you called them, to your repertoire might downgrade the impact of your therapeutic persona. Well, guess what? I think you're doing yourself a disservice with that attitude. I know, because I had that attitude myself for several years.
No, I don't think a peppermint exfoliation is as powerful as an intense session of neuromuscular therapy, but I do think that it can be much more powerful than you give it credit for. Most of that power comes from within the person giving the treatment (a.k.a., You). For example, I once visited the spa at the Enchantment resort in Sedona, Arizona, which is one of the most beautiful places in the world. I signed up for the aromatherapy wrap, wondering what it would be like. As it turned out, the treatment consisted of a simple application of aromatherapy-infused lotions, followed by a wrap in a muslin sheet. No big deal, right? But something about the way the therapist did her job turned it into much more than just a wrap. It was an expression of care, compassion, and connection, and I ended up experiencing a profound increase in my energy levels as a result.
In other words, the client will get out of it what the therapist puts into it. What are you willing to put into your work at the spa? Nothing less than your whole self will create the level of therapy I know you're capable of providing. And as I mentioned before, if you have the attitude that the spa is your spa, you'll improve your chances at advancement within the spa, and you'll open up opportunities that you can't even imagine right now. The best way to maximize your potential for success is to focus intently on the moment, on the person beneath your fingers, whether you're giving him/her an herbal wrap or a session of high-octane bodywork.
A Powerful Lesson
You also need to understand that the ingredients used in these spa therapies are quite powerful. I recently received a letter from a woman who told an unsettling tale about a spa treatment that had unexpected results:
This scenario reminded me of another incident in which too much peppermint essential oil was used in a bath, resulting in severe chills by the client. You must respect the ingredients used in spa treatments. The purer they are, the more potentially therapeutic they are, but at the same time the more harmful they can be. Fortunately the woman recovered, but not after a scare.
What I'm trying to show you, Lou, is that a wrap, a scrub or any other spa treatment can bring about powerful results. It's up to you to make sure those results are beneficial.
Beyond Wraps and Scrubs
My advice to you is, go ahead and take the training the spa is offering next week. Yes, that means you'll be called upon to give wraps and scrubs in the future, and yes, that means you won't have the opportunity to give as much massage therapy. Go beyond what might initially look negative to you, and see things from a wider perspective. Alternating your massage work with spa modalities will give your body a break, and the therapeutic properties of the ingredients will soak into your body while you apply them, adding to your longevity as a therapist. And don't forget, each new treatment you add to your repertoire also adds to your worth at this spa, and at any other spa you move to in the future. You may find yourself getting paid more for doing treatments that require less physical effort on your part. Working smart is just as important as working hard.
Enjoy yourself at the training! I'll expect a full report when you have time to write again. My guess is you'll be more enthusiastic about these new treatments than you can possibly imagine.
Talk to you later,
Steve Capellini, LMT
Click here for previous articles by Steve Capellini, LMT.
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