Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
The Three Heater Official
This Official, belonging to the element Fire, is responsible for maintaining and regulating the heating system of the body, mind, and spirit. It is named for its function. The trunk is divided into three "burning spaces" or "jiaos."
Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
Creating Relationships at Southwest Symposium
The month of May brought many interesting activities. As I have said in many previous columns this year, this profession is moving in a very exciting direction. Make sure you are getting involved. If you're not, you just might get left behind.
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
August, 2001, Vol. 01, Issue 08
What to Do When Your CE Is Not What You Expected
By Cherie Sohnen-Moe
How many times have you taken a CE course that didn't quite live up to your expectations? It's important to distinguish whether you just didn't enjoy the course, didn't like the course content, or thought the course was in some way misrepresented.Perhaps the course wasn't the best learning venue for you. (See "Learning Environments" in the May 2001 issue of MT.) If it was a "live" course, logistical issues such as uncomfortable chairs, poor acoustics, or lack of temperature controls could have made learning difficult.
It's important to investigate what recourse is available to you, if you determine that the CE course didn't deliver as advertised; the stated objectives weren't met; the quality of the materials was substandard, or you feel that some type of impropriety occurred (i.e., a financial issue or an issue of inappropriate behavior by the course facilitator).
Contact the CE Provider
The first step is to address your concerns directly with the course provider. Most providers will be open to your comments as long as they are presented in a respectful manner.
Determine ahead of time several options for remedying your complaint. Some possibilities are: a full or partial refund; repetition of the course; or a commitment on the provider's part to make necessary changes.
If you are unable to resolve your complaints directly with the provider or the provider's company, you can contact the Better Business Bureau in the provider's city; lodge a complaint with state and national organizations; or file a lawsuit.
Associations and State Boards
I contacted two national associations (AMTA and ABMP), one certifying board (NCBTMB), and four state licensing boards (where CEUs are required). Neither the AMTA nor the ABMP have "approved providers," so there isn't any action they can take. The process for handling complaints with NCBTMB Category A Providers is to submit your complaint in writing to the NCBTMB office. After it is reviewed, NCBTMB may directly contact the provider and require that the complaint be addressed or changes in policy be made. If it can't be resolved to NCBTMB's satisfaction, then the provider could lose his or her Category A Provider status. Many states require CEUs for license renewal. Here are the results of the four we contacted:
The Better Business Bureau (BBB) can be quite helpful. The BBB requires that complaints be filed in writing. Contact your local office by phone to request a form or you can go online. The URL for most cities is www.[cityname].bbb.org. Thus, the address in my city is www.tucson.bbb.org. If you can't locate your BBB directly, just go to the main site at www.bbb.org and you will find a search site for other BBB offices in the U.S. and Canada.
When you submit your complaint form you can also request mediation or arbitration. The BBB is affiliated with many trained mediators and arbitrators (the cost of these services vary). Once you have submitted your complaint, a copy is mailed to you and the provider/company. This letter also contains a status update section.
You can also call the BBB before taking a CE program to find out if the provider/company has any complaints on file. The BBB will give you broad categories of the type of complaints, the number of complaints, and the resolution status.
Filing a lawsuit is usually the last action to take once all other avenues of resolution have failed. If you are looking for financial reimbursement you can take your complaint to small claims court. This can be a hassle if the provider is not in your area. Also there are limits to the amount you can sue for in small claims court, and that varies by state. Contact your local justice court for the specific rules and procedures. Nolo Press provides a good deal of information on this topic. (See www.nolo.com/encyclopedia/small_claims_court_ency.html). If your complaint has to do with issues such as sexual harassment, you can file a civil suit. Contact your state attorney general for information on how to proceed.
Shout It from the Rooftops
It can be quite tempting to tell everyone about a bad experience you've had with a CE provider. I've overheard uncomplimentary conversations about providers and read similar postings on Internet newsgroups. Be careful of what you say so you are not sued for defamation.
The two major branches of defamation are slander (verbal) and libel (written). Make sure that you state your concerns as your opinion. It's fine to be emphatic and say, "I won't do business with this person and nobody else should either!" Always stick to the facts. The minute you start embellishing the truth you get into trouble. For instance, saying someone is a crook could be actionable, but stating that you never received a refund or that the course was too basic is fine.
Action can be brought against you if you try to interfere with someone's right to contract. The term for this is Tortious Interference with Contractual Relations. The measure is if you stated something that is not true and contacted someone who is doing business with that person. For instance, you know a school has hired a CE provider to facilitate a workshop and you contact that school and badmouth the provider; you could be liable. Again, you can state facts, but be cautious about the wording. Gary Wolf, attorney at law in Tucson, Arizona says; "Truth is the best defense for a defamation claim."
An Ounce of Prevention
Most problems can be averted by due diligence. (See my article on "Evaluating Continuing Education Providers" in the March 2001 issue of MT.) Invest your time in checking out CE providers and their courses. Yet, there may be times when you are dissatisfied with a course, despite all your research. My motto is that whenever possible, talk directly to the person who can do something about the problem -- which in this situation is the CE provider.
In subsequent issues, we will explore what constitutes a good distance-learning course; CE administration/tracking; and how to prepare before attending a class. Please feel free to contact me with questions or suggestions.
Click here for previous articles by Cherie Sohnen-Moe.
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