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Immunotherapy: Where Molecular Medicine Crosses Into Holistic Thinking
Immunotherapy, and its promise as a cancer treatment, has been in the news a lot in the last few years, and for good reason. Real shifts are happening in oncology and exciting researchers, clinicians, and patients.
What Should You Call Your Patients (and What Should They Call You)?
When I walked into the exam room, the new patient looked uneasy, fumbling with his cellphone. He was a huge Polynesian man, probably in his 40s, with unrecognizable island tattoos.
Five-Element Reaches Out to Serve the Community
In 2006, a student at the Institute of Taoist Education and Acupuncture (ITEA) approached the administration about an idea for his senior project.
Does Anyone Know You're a Good Chiropractor?
If you had a chance to read the recent article in Time magazine (April 6), you know it provided some good information about the efficacy of chiropractic to the magazine's substantial consumer audience.
Are Herbs Useful for Chronic Pain?
The human nervous system is what makes us special, but our greatest strength also makes us vulnerable: witness the growing incidence of chronic addictions, anxiety, depression, sleep disorders and chronic pain syndromes.
The Good, the Bad and the Successful in Social Marketing
You might be thinking, "social marketing, don't you mean social media?" No, I mean social marketing. Every day, I keep reading, hearing and learning more and more about the changes happening in social media.
Herbal Medicine Continues to Evolve
Product manufacturers, industry partners, distributors and practitioners work as a collective Traditional Chinese Herbal Medicine (TCHM) community to produce high quality TCHM prescriptions that bring low-risk healthcare to thousands of patients everyday.
F4CP Campaign Addresses Public Misperceptions of Chiropractic
In late 2015, results of the Gallup-Palmer College of Chiropractic Inaugural Report: Americans' Perceptions of Chiropractic were published. The report found that 33.6 million U.S. adults (14 percent) had utilized chiropractic care within the previous 12 months.
The Liver: The Official of Planning
The Liver, with its paired Official, the Gall Bladder, belongs to the Element Wood within us. Wood grants us the power of birth – new beginnings, growth, breaking through boundaries and surging forward. It is the vigorous, exuberant energy of the spring season.
Introducing the Dynamic Chiropractic Digital Edition
In response to the changing habits of our readers, Dynamic Chiropractic is proud to introduce a digital edition of the publication beginning with the July 2016 issue.
2016 Trudy McAlister Foundation AOM Scholars
This year, the Trudy McAlister Foundation (TMF) received a record number of excellent applications for the 2016 scholarship awards and has awarded five scholarships for $2000 each. More information is available on our website: AOMScholarship.org
Case Studies and Answer Analysis for NCCAOM Exam in Foundation of Oriental Medicine
Case studies are very common for acupuncture school students, either in class exams or during taking the national board exam. Most test takers feel they have no idea where they should start and how they should start to analyze those complicated cases.
How to Bill Evaluation and Management Codes
Q: I am in need for guidance on how to bill evaluation and management (E&M) codes in addition to acupuncture the same date of service, I have never been paid for an exam when done with acupuncture and I believe I am doing it wrong.
Who is Your Ideal Patient?
Being in a healthcare practice requires you to think critically about many things including your equipment, techniques, documentation, financial goals, and the retention of clients and staff.
Acupuncture at a Pain Clinic
Introduction: Pain is the most comprehensive human experience. The experience of pain is associated with the somatic, emotional and social impact. Pain has not only somatic symptoms, but also psycho-social dimension, especially in case of chronic pain.
The Eight Extraordinary Confluent Points
The eight extraordinary confluent points are a very popular set of acupuncture points in the modern practice of acupuncture. They are also called the intersection, meeting, command, opening, master, and the flowing and pooling points of the eight extraordinary vessels.
Time for World-Wide Growth
Acupuncture is the organically growing around the world. The legislative body in Quatar has said acupuncture is "okay." The United States has five states to go to have every state recognized and regulated.
Day in the Life of an Advanced- Practice DC (Pt. 2)
Let's continue our Q&A with Stephen Perlstein, DC, APC, chair of the New Mexico Chiropractic Association PAC and president of the American Academy of Chiropractic Physicians. Part 1 of this interview appeared in the May 1 issue.
Diet, Nutrition and the Context of Risk (Part 2): Food Poisoning
Other than the morbidity and mortality linked to eating too much food, "all-natural" organisms that contaminate our food cause more illness, more hospitalizations and more death than food contaminated by heavy metals, plastics, preservatives, artificial colors, emulsifiers, artificial sweeteners and pesticides combined.
Bring on the Bitters
Out of all the possible flavor choices with foods, such as sweet, sour, salty, and umami (deliciousness), which would you choose first? Bitter, though not as enjoyable, is also a flavor.
Chiropractic Needs a Lesson in Education
The American Chiropractic Association has launched a campaign, The National Medicare Equality Petition, to enact federal legislation that would achieve full physician status for DCs in Medicare.
The Effectiveness of Chinese Medicine in Treating Infertility in the Philippines
Infertility is defined as the inability to achieve a successful pregnancy after 12 months or more of regular unprotected intercourse.
Shoulder Rehab: The Gait Connection
Shoulder problems can be difficult to rehab completely for several reasons. The shoulder is made up of several joints that must function together smoothly to provide the extreme mobility that is possible and necessary for many activities.
We Get Letters & Email
Another Slap in the Face for DCs; I Know Where to Find the Missing Chiropractic Patients; Clarification on Vitamin D Study.
April, 2001, Vol. 01, Issue 04
What's in a Name?
By Cliff Korn, BS, LMT, NCTMB
As I write this on a Saturday morning in March, I imagine most of you are enjoying the approach of spring. Here in New Hampshire, I gaze out the window and see snow flurries drifting through the light filtering through the gray skies.The weather report is calling for the worst storm of the year with possibilities of up to three feet of snow before it's over. So much for spring! I guess I'll rejuvenate later!
So how is Massage Today doing so far? Most of the letters and e-mail I am receiving are positive. Due to volume, I am unable to respond individually to most of your communications, but I do want you to know that almost everything you send me is considered for inclusion in the publication's "We Get Letters and E-mail" section. Please don't stop communicating our thoughts and ideas if your initial communication wasn't acknowledged or published!
One complaint that I hear more often than I like is that you all aren't getting your monthly copy of Massage Today. I want every massage therapists to be able to get the benefits of this publication. If you know of colleagues who we seem to be missing, please send an e-mail to our circulation desk with name and mailing address (be sure to specify Massage Today!). The address of the circulation desk is: . Changes of address can also be handled this way!
I have also received some interesting mail about the differences between "massage" and "bodywork." Thus the title of this month's editorial, "What's in a Name?" I'm fascinated that so many of us have so many different definitions, and resent others who define terms differently than we ourselves do. I received one e-mail from a practitioner who resented being called a massage therapist because she was exclusively practicing energy work and preferred to be called a bodyworker. She said massage therapy assumed "fixing something" instead of just looking out for a person's well being as she did in her practice.
Another person wrote that he was surprised to see a column on pathologies in a massage therapy publication because massage therapy couldn't be used to treat medically necessary conditions. He stated that "Medical Massage" was just another term for bodywork, and that only bodyworkers should be included in discussions of pathologies. Could two people have more diverse definitions of bodywork? And these definitions don't even begin to address the Asian bodywork world. I'm going to suggest that most of us are very aware that there are differences in the techniques and methodologies of this field. structural integration, reiki and shiatsu are very different things, but depending on where you live, they might all be regulated as massage therapy. Massage Today strives to serve all of the practitioners of structured touch. To that end we will honor the definitions of all. When reading the thoughts of Massage Today contributors please keep in mind that someone might be defining a term differently that you do. In many cases we say the same things with different words.
We do however have a responsibility to be accurate when using service or trademarked terms such as Feldenkrais, Trager, etc. The associations and institutions that hold claim to legally protected terms have spent significant time and money in promotion of the terms for the benefit of their members and the public, and take protection of the terms seriously. We should, too. I recently spoke with an individual who said she was seeing a local Rolfer with whom I wasn't familiar. Upon checking I found that the "Rolfer" had attended four weekends of structural integration continuing education. Acquaintances of mine who are Rolfers get justifiably hot under the collar when they hear stories like this.
Even when not dealing with trademarked terms, one of the great difficulties in efforts to establish standards is defining our terms. If more than two of us are in the same room at the same time we can't agree on what "high standards" means, let alone turf threatening terms like massage and bodywork.
So let's lighten up on one another. When speaking let's say what we mean, remembering that others may draw different conclusions from our statements than we intended. Let's not stop sharing ideas because of these different definitions. I happen to personally feel that standards are desirable and important to our field. I see more growth in touch therapies from consumer, regulator and practitioner agreement on standards. I see more people with robust practices now than ever before, and I also see practitioners just entering the field building sustainable practices quicker than they used to. Honoring one another by enjoying our similarities as opposed to our differences can go a long way to keep increasing growth and acceptance in a slowing economy.
Massage Today encourages letters to the editor to discuss matters relating to the publication's content. Letters may be published in a future issue of Massage Today. Please send all correspondence by e-mail to , or by regular mail to the address listed below:
Former editor of Massage Today, Cliff is owner of Windham Health Center Neuromuscular Therapy LLC. He is nationally certified in therapeutic massage & bodywork and is licensed as a massage therapist by the states of New Hampshire and Florida. Cliff is a member of the International Association of Healthcare Practitioners; a professional member and past president of the New Hampshire chapter of the American Massage Therapy Association; a certified member of the Associated Bodywork & Massage Professionals, Inc.; and a past chairman of the board of directors of the National Certification Board for Therapeutic Massage & Bodywork.
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