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Watch Out for Red Herrings
In clinical practice, when one condition mimics another, it makes it difficult to obtain an accurate and timely diagnosis.
History of Animal Acupuncture: Part II
In Part I of this article, I had gone back to 1969 and tried to describe the atmosphere and events of that year that engulfed many of the younger generation, some who were all the core members of the National Acupuncture Association.
News in Brief
Oregon Gov. John Kitzhaber (a medical doctor, no less) proclaimed October 2014 "Oregon Chiropractic Health and Wellness Month" in an official proclamation signed Aug. 25, 2014.
How to Find Your Ideal Patient – and Help Your Ideal Patient Find You
Just imagine: You're at the front desk looking at the scheduler and a smile creeps across your face. Row after row, name after name, hour after hour; you're blessed with an entire day of ideal patients. Every day should be like this, you whisper. Exactly!
MPA Media Wins Seven Publishing Awards
MPA Media, publisher of Acupuncture Today, among other titles, has been recognized for editorial and design excellence with an unprecendented seven publishing awards by the ASBPE, the nation's largest organization for business-to-business publications.
The Spirit of the Point
After receiving a large amount of positive feedback on my San Zhen Protocols series, I have decided to focus this article on some relevant clinical aspects of acupuncture therapy prior to moving on to San Zhen Protocols III.
Take Care of Your Skin: Tips to Pass on to Your Patients
Many of our patients are not aware that the largest organ in the human body is actually the skin. Accounting for 16 percent of total body weight and covering up to 22 square feet of surface area, the skin is more than just a "covering," as originally thought.
From the Other Side of the Table
People come to us to gain freedom from pain, to feel better, to live better. As D.D. Palmer stated, "We Chiropractors work with the subtle substance of the soul." Therein also lies the rub.
Thoughts to Live By
When speaking to your patients about their health make sure to ponder the following points and have them assess if they are making themselves even more sick by the thoughts they have about life. Are these some of the traits and thoughts that your patients might have?
Your Patients' Best Health Resource
There is nothing as powerful as information. The right information has won wars, saved lives and changed hearts; lack of information has led to hesitation, poor decisions and unintended consequences.
Detoxification for Athletes: The Key to Winning Performance
One of the most dangerous culprits that affects an athlete's ability to perform at an optimum level also happens to be one of the most elusive.
A Glimpse Into China's Top Brain Hospital
The sounds of the city pass through the open window are overwhelming the microphone - car horns, construction machinery - and then there's the family at the adjacent bed talking loudly on cell phones, yet you can still hear the faint beep of our patients monitoring equipment.
Get Ready For AOM Day
This year, AOM Day 2014 falls on Friday, (October 24th). This is a great opportunity to make your AOM Day celebration or event even bigger by extending it throughout the weekend!
The Truth About Herbs
I appreciate the effort and research put into the article written in the June issue of Acupuncture Today regarding pesticides and Chinese herbs.
The Life & Legacy of James Sigafoose, DC (1933-2014)
Surrounded by his family and closest friends, Dr. James M. Sigafoose passed away quietly on Thursday, July 3, 2014. With his wife of 60 years, Patsy, along with his children, Tina, Daun, Kieth, Selina and Carey – all chiropractors – at his side.
A Healthy Dose of Failure is Vital to Your Success
As an acupuncturist I tend to see people after they have already suffered for years and "tried everything." They are so desperate for some relief that they want to know everything about how to get better, right now.
Don't Forget About the Performers
Donald Petersen Jr.'s recent article, "Your Chance to Go Back to High School" [May 1, 2014 DC], focused on the injuries incurred by high-school athletes and the subsequent opportunities for the chiropractic profession.
Building the DC-MD Bridge
From MDs practicing integrative holistic medicine to the family internist, many DCs are enjoying unprecedented attention from their allopathic colleagues.
The Science Behind Happiness
Are you happy right now? Whether yes or no, there are a myriad of reasons why you feel that way. A whole academic discipline has developed to find out what causes or obstructs happiness, and how to amplify it.
When Big Pharma Meets Chinese Medicine
Earlier this year, Bayer made a media splash with their decision to buy the Dihon Pharmaceutical Group Co., a Chinese TCM manufacturer.
Decompression-Traction: A Core Treatment Method in Chiropractic's Future
We're all competing for new patients. We're competing for new patients with physical therapists, massage therapists, medical specialists and hospital fitness centers. We're even competing with side-effect-ridden medications that quit working every four hours.
Ringing in a Fiscal New Year With a Recommitment to Cost-Effectiveness
Back when the Foundation for Chiropractic Education and Research was in its heyday, I used to send out New Year's greetings and virtual noisemakers to some close friends on July 1 – the beginning of our new fiscal year – wishing for prosperity in the year ahead.
March, 2001, Vol. 01, Issue 03
We Get Letters & E-Mail
By Editorial Staff
How to Reach Massage Today's Goals
I was excited to see my first issue of Massage Today, and was equally excited by your goals: forming coalitions between diverse practitioners; sharing these diverse perspectives; overcoming public misinformation and mistrust due to lack of knowledge: and taking those steps to becoming accepted by the public at large as worthy somatic problem-solvers.However, I fear that your publication will fail to achieve these goals, as all other massage publications that I've seen have failed, until you are willing to do what they have not done: acquire the traits of a professional organization worthy of public trust and respect.
And what are those traits? Self-criticism. Internal debate. The demand for objective definitions of new terms. Incorporating new theories into the body of current knowledge. Challenging new theories to prove themselves with something other than anecdotes, testimonials, and idle theorizing. This is what is lacking in much of massage therapy literature, and in the alternative medicine movement in general. It is this lack that causes us to remain on the outside of the mainstream looking in. When we say things like "look at the ... emotional and spiritual relationship to the headache," or "the energies of our bodies mix and integrate when we consciously intend it to happen" (two examples I pulled from your first edition), the average person out there looks at us like we are nuts. And they do so for good reason, because the first statement appears nonsensical, and the second preposterous. Are they? How do we know? Where is the evidence? Where is the critical scrutiny? Where are the controlled studies?
The word to describe what I'm calling for from the massage industry is "science," and it isn't a dirty word. It also is not some guy with a lot of diplomas on the walls telling us what is and is not true. It is a method of testing our theories, a way of keeping us from fooling ourselves. It also appears completely absent from massage literature. (The "Power of Touch" study in your January issue is moving in the right direction, but alas, there were no controls, so the results proves nothing.) Nowhere do I see theories challenged and debated, much less refuted. Has anyone reading these words ever seen, in any massage publication, an article explaining why a popular massage theory is untrue? (Want an easy target? How about ear-candling, where it is simple to prove that the wax that appears in the tube comes from the burning of the tube, not the ear) All I see is everything touted as if it were self-evidently true and wonderful, and how mean and nasty the mainstream world is to reject it. Are we saying we never make mistakes?
The mainstream isn't mean and nasty, nor is it rejecting what many of us have to say because it is ignorant. What they see is that we as an industry are more fond of touting theories than we are of making sure they are true. If we want to be trusted and respected by the public as professionals more interested in their health than we are in turning a buck, than we need to show the possibility that we are in error, through repeatable, controlled, scientific testing. Nothing short of that will suffice.
"I personally found the content about 50-50."
I received my first issue of Massage Today and would like to congratulate you and your staff on what must have been a Herculean effort. I am certain that producing such a well-done publication took a tremendous amount of work and deserves high praise indeed.
I personally found the content about 50-50: Fifty percent pleased and excited, and about 50 percent absolutely furious. Given my reputation as somewhat of a curmudgeon (Christmas was about 75-25) this is really pretty high praise. A few things I would like to praise:
Regardless of your opinion on the product, (I like it) it has been very well marketed and I see it everywhere.
When my clients get off the table, the last thing on their mind is what is hanging on my wall. If they feel better, then they will be back; if they do not feel better, then they will go somewhere else whether I have complied with the government interference or not. One of your advertisers is an excellent example. They offer a distance learning program that looks wonderful, I can order the course, learn the material, become proficient in the technique, and probably do my clients a lot of good. But if I want the CEU's and diploma, that will be an extra 90 dollars. This is extortion by the government, not the advertiser. I am certain that government interference in the advertisers business has made this necessary. So why is it that we need more government interference?
I have a lot more to say on these subjects, but this letter probably already puts me on the lunatic fringe with you and your staff. Maybe I'll submit an article if this gets published.
Bret H. Burlock RMT, Reiki Master
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