Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
I just got finished with a ...
resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
Research: Know What You're Talking About
Have you ever seen a patient in your office with multiple serious health problems you weren't sure exactly how to address?
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
Looking Back: Abstracts From Chiropractic History (Summer 2015 Issue)
The following abstracts are reprinted with permission from Chiropractic History, the official journal of the Association for the History of Chiropractic. Chiropractic History is the leading scholarly journal of the chiropractic profession dedicated to the preservation and dissemination of the profession's credible history.
The Source-Luo Point Combination, Part 3
Dr. Nguyen Nghi (NVN) was born in Vietnam and is one of the most important scholars, writers, teachers and practitioners of modern time. Many of his theories and applications are the source of modern teachers from Europe and the United States.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
Chiropractic Care and Risk of Stroke: The Shoe Moves to the Other Foot
For decades, numerous papers have linked upper cervical chiropractic care to the incidence of vertebral artery dissections and stroke.
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
The Winter of Life: A Personal and Chiropractic Practice Perspective
Last November, my wife and I invited an elderly relative, Uncle Josh, to spend the winter with us. He was 82 years old at the time and turned 83 during his stay. As soon as he accepted our invitation, we began preparing.
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
Reverse Digit Span: A Useful Assessment Tool for Patients With and Without Concussion
Reverse digit span is an easily administered test of attention span. It is a component of the SCAT3 test, which is frequently used to assess concussion. It has been part of the armamentarium of cognitive assessment for many years.
7 Reasons You Want a Beacon in Your Office
Have you heard about how "beacons" are transforming the way businesses interact with their customers? Beacons are low-energy Bluetooth devices that have the ability to send information to a smartphone app.
Merger Creates New Model of Care
Two San Francisco powerhouses of holistic healing, the American College of Traditional Chinese Medicine (ACTCM) and California Institute of Integral Studies (CIIS), are merging. Together they are building a visionary approach to applied integral health.
Are You Making the Wrong Impression?
Taking a page from Stacy and Clinton of The Learning Channel's hit television program, "What Not to Wear," we recently published an article in the summer issue of Chiropractic History: The Archives and Journal of the Association for the History of Chiropractic, that explores the evolution of physician attire from prehistoric times to the present.
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
The Art of Creating a Healing Space
I always advise my graduates to examine their group practice or treatment rooms with fresh eyes after they leave my CE workshops. I tell them, "Ask yourselves - is your space qi filled, welcoming and healing? Or is it cold and clinical?"
February, 2001, Vol. 01, Issue 02
Lee Chaffee, LMT
By Claudette Laroche, RN, LMT, NCTMB and Lee Chaffee
Author's note: Professional of Note is a column devoted to recognizing individual practitioners and what they are contributing to the profession. Each article will highlight a unique feature of a practitioner's professional practice.The purpose of the column is to take note of people who are not necessarily nationally known, but who make significant contributions to the field.
Lee Chaffee of Peterborough, New Hampshire is known to massage therapists throughout the state as a trailblazer in the business of on-site seated massage. With a great reputation for quality service over the past 16 years, Lee focuses on taking her hands and heart, along with her table and/or chair, to clients at their home or work. Lee is state-licensed in NH; nationally certified by the National Certification Board for Therapeutic Massage and Bodywork; and a member of the AMTA, holding a specialization in event sports massage.
Referring to the massage technique she created, known as Lee's Portal Hands, Lee says, "I created a unique protocol for doing seated massage by exploring ways to prevent repetitive pain patterns on myself." Injuries to her thumbs and wrists from a previous profession were a motivating factor in her quest to prevent further injuries for herself and other therapists. "As far as I know, I'm an innovator of seated massage in New Hampshire, and 10 years ago I was the first one to make a living solely on seated massage."
She has provided massage to hundreds of people in major businesses at Bell Atlantic (now Verizon Phone) and Digital Computer (now Compaq), as well as at a local hospital, and real estate, computer and medical offices.
As is the case with many of us in the profession, "word-of-mouth" promotion can be attested by many of Lee's clients. Patsy Franklin from Auburn, NH, says: "A colleague told me to see Lee when she was doing on-site seated massage at Compaq. I was 34 weeks pregnant and could not stand up straight due to sciatic pressure. After Lee massaged my side and lower back, I started feeling much better, and continued to do so with regular visits. Now it's been eight years, including another pregnancy, since she started providing me regular massage in my home."
Lee developed her sequence, which she calls "Lee's Russian Method of Seated Massage," based on techniques learned through her study with educators teaching the Russian methods. Russian techniques require minimal use of the thumbs. By incorporating the use of the dorsal side of the hand against the surface of the client's body, along with using a fixed wrist and fingers, and providing the thrust of movement from the therapist's shoulder, the wrist remains in neutral position most of the time.
When working on clients, Lee initially follows a choreographed sequence that lasts 25 minutes. As she gets to know the client, she will vary her patterns to suit the needs of the person. Lee explains: "I also incorporate my neutral hand technique into my table massage, so I'm able to continue to work without experiencing the pain symptoms I had several years ago. It's important when practitioners start out to be mindful of their own body, to keep a repetitive pain syndrome from slowing or ending their career."
Lee has a creative approach to educating all her clients about a simple self-help tool, while combining it with the marketing strategy of getting her name out there. Clients appreciate receiving what has become Lee's trademark gift: two tennis balls encased in a stockinet sleeve that has been imprinted with her business name and tied with a bow. As client Patsy Franklin says, "After my pregnancy, she taught me to roll the tennis balls under my feet and in the lumbar and buttock areas to help relieve pressure points."
These days, Lee has a varied professional massage schedule. To make time for developing and balancing other massage-related venues, she limits her seated massage to about 10 hours per week. Consequently, she has expanded her professional skills into education, as an instructor of Russian seated massage in an area massage school. During the past several years, she has developed her business and marketing acumen from "trial and error" to fine-tune and market her teaching video on Russian seated massage. Lee's current focus (and source of "a great deal of professional satisfaction") is presenting workshops on Russian seated massage and demonstrating her seated massage technique at massage seminars and conventions.
Click here for previous articles by Claudette Laroche, RN, LMT, NCTMB.
Join the conversation
Comments are encouraged, but you must follow our User Agreementcomments powered by Disqus
Keep it civil and stay on topic. No profanity, vulgar, racist or hateful comments or personal attacks. Anyone who chooses to exercise poor judgement will be blocked. By posting your comment, you agree to allow MPA Media the right to republish your name and comment in additional MPA Media publications without any notification or payment.