Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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It's Time to Wake Up
It is time for this profession to wake up and tell someone about the healing benefits of acupuncture. This is the time for Asian Medicine. Its popularity, growth and unusual acceptance is nothing short of amazing.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
Fish Oil: A Key Component to Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Integrative Sports Medicine
One of the most rewarding and challenging clinical scenarios is the treatment of athletes.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Patient Retention Techniques
When talking about techniques to grow your business, we tend to focus on the "large" aspect of the patient base, that is, on strategies to attract new patients. However, it is important to remember that "loyal" is equally, if not more, important.
The Ethics of Herbal Prescribing
While teaching ethics classes, I often encounter licensed acupuncturists who are surprised that our use of herbs and supplements has a specific section in the material. It is often an aspect within ethics that clinicians don't think of in practice.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Healing the Core: AWB Nepal Earthquake Relief Project
With almost 9,000 people killed during the earthquakes in April and May, another 23,000 suffering injuries, hundreds of thousands left homeless when entire villages collapsed, and many sacred sites destroyed, no one in this country of approximately 28 million has been left untouched by the disaster.
Relationship Marketing: A Modern Approach
Remember when you used to get real letters in the mail? Not the automated type, but the real deal, hand written with a personal message just because someone was thinking about you? You know what I'm talking about.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
Acupuncture Treatment of Trauma in the Canine
From 1972 until 1976, John Ottaviano and I were treating dogs at five different veterinary clinics in the Los Angeles county area. Usually, we were at a clinic for seven to eight hours.
Teaching Qi Gong to Children
Many of us have come to embrace Qi Gong or Tai Chi practice as a regular part of our lives. Qi Gong has been a stabilizing factor in my life for the last twenty years.
ASA Ready to Impact Profession
The American Society of Acupuncturists (ASA) is a 501(c)6 (pending), not-for-profit collaboration among state based, acupuncturist professional associations.
Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 1
All humans, by the very nature of being human, will experience moments of trauma and suffering. What, then, makes the difference in how the individual who experiences trauma, suffering, and spiritual loss reacts to such experiences?
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Online Marketing Basics: Website Creation
The various online marketing options make it a challenge, especially when all you want to do is help your patients feel better. With such a broad topic, I'm going to share some basics you should know about website creation.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
Learning the Transformative Language of the Channel System: The Sinew Channels
The Chinese medical classics describe the energetic terrain of the body in much detail. The acupuncture channel systems, as presented in the Ling Shu illustrate the various expressions our qi energy can take.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
Peaching to the Choir: How to Extend Our Reach Beyond the CAM Community
Professional conferences offer unique opportunities to network, be exposed to cutting-edge innovators, share your interests and work, and be inspired.
January, 2001, Vol. 01, Issue 01
The Power of Touch: Helping Vietnam Veterans
Promising Studies on Treatment of Post-Traumatic Stress Disorder
By Editorial Staff
Post-traumatic stress disorder (PTSD) can occur after exposure to any frightening or threatening event involving potential or actual physical harm.Symptoms of this often-debilitating condition include flashbacks, nightmares, sleep disturbances, depression, anxiety, irritability and sudden outbursts of anger.
Military troops, particularly those with combat experience, seem to be at high risk for PTSD. It's been estimated that nearly one million Vietnam veterans developed PTSD. Tens of thousands of veterans with PTSD receive treatment from the U.S. Veterans' Administration (VA) for PTSD. It's been estimated that nearly one million Vietnam veterans developed PTSD. Tens of thousands of veterans with PTSD receive treatment from the VA in the form of medication and/or talk therapy, but with limited results. Many others continue to live without treatment for their condition.
A program sponsored by the renowned Upledger Foundation in Palm Beach Gardens, Florida, may provide a glimpse into the effective treatment of PTSD. The program's protocol, co-designed with the West Palm Beach Veterans' Administration medical center, sought to "present a statistically sound representation of how CranioSacral Therapy and SomatoEmotional Release help ease the often devastating symptoms of PTSD in Vietnam veterans."
The "Vietnam Veteran Intensive Treatment Program," as it was called, initially involved 24 veterans recruited for 10-day intensive programs; 22 patients completed the program. Diagnostic and assessment tests, administered on the first and last day of the program, served to confirm prior diagnosis of PTSD and to assess the extent of changes following treatment.
Craniosacral system evaluations at pre and post-treatment were used to assess physical improvement in each patient. Changes in psychological distress were quantified using 13 symptom variables:
CranioSacral Therapy and SomatoEmotional Release followed established Upledger principles. CranioSacral Therapy involved using a soft touch generally no greater than five grams-about the weight of a nickel-to test and release restrictions in the craniosacral system (the membranes and cerebrospinal fluid that surround and protect the brain and spinal cord) to improve the functioning of the central nervous system.
SomatoEmotional Release, an expansion on the principles of CranioSacral Therapy, involved the integration of manual techniques with verbal processing skills and other creative methods. The goal was to help the vets physically identify and expel energy cysts (the imprint in the body of physical forces from accidents, injury and emotional shock) and resolve negative emotional experiences.
Results (see graphs) provide evidence of dramatic improvements with respect to all 13 variables following treatment:
Overall, statistically significant improvements were noted in all of the variables, suggesting that results were a direct consequence of the treatments delivered. One of the most impressive findings demonstrated a shift in subjects' attitudes from hopelessness to optimism. Further reports will analyze 30 and 60-day and six-month post-treatment scores.
Commenting on the results, program founder Dr. John Upledger said: "We ease the vets into positions that help bring back experiences that have been buried. Once the patient begins to get symbolic images, we can use dialogue to slowly convert the image into something like the exact experience." According to Dr. Upledger, once the patient relives a buried experience under these therapeutic circumstances, it's often released from the tissues - and gone for good.
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