resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
A Vibrating Capsule for Constipation? Relevance to Your Chiropractic Practice
The relationship between gastrointestinal (GI) complaints and back pain is not typically written about or discussed.
Pain Underfoot: Metatarsalgia
Foot pain can interfere significantly with normal activities and severely limit participation in sports. Metatarsalgia is foot pain involving the metatarsal bones in the forefoot – the complaint of pain on the bottom of the ball of the foot.
News in Brief
National Chiropractic Health Month: Be Proactive; Collegiate Roundup: Academic Appointments at Parker, Logan.
The Spirit of the Point
After receiving a large amount of positive feedback on my San Zhen Protocols series, I have decided to focus this article on some relevant clinical aspects of acupuncture therapy prior to moving on to San Zhen Protocols III.
Chiropractic Research in Review
Chiropractic Treatment of Lateral Epicondylitis; Cost / Benefit Analysis: Different Doses of SMT for Low Back Pain; Imaging for Occult Rib and Costal Cartilage Fractures; Treating Neck Pain: Thoracic Thrust Manipulation vs. Non-Thrust Mobilization.
Get Ready For AOM Day
This year, AOM Day 2014 falls on Friday, (October 24th). This is a great opportunity to make your AOM Day celebration or event even bigger by extending it throughout the weekend!
Healing Community Trauma in Israel and Palestine
It's the beginning of August and Israel and Hamas have just agreed to a 72-hour ceasefire after a month of brutal fighting. In the last four weeks, 1,830 Palestinians and 67 Israelis have been killed.
CCE Finally Takes a "Baby Step" Toward Reform
During a 16-month period from October 2010 to February 2012, I devoted four separate columns to the heavy-handed attempt by the Council on Chiropractic Education to radically change the chiropractic profession through the accreditation process.
Why Young People Need Chiropractic Now More Than Ever
According to a recent study published in BMC Musculoskeletal Disorders, "It is now widely acknowledged that neck pain (NP), mid back pain (MBP), and low back pain (LBP) (spinal pain) start early in life and that the lifetime prevalence increases rapidly during adolescence to reach adult levels at the age of 18."
A Healthy Dose of Failure is Vital to Your Success
As an acupuncturist I tend to see people after they have already suffered for years and "tried everything." They are so desperate for some relief that they want to know everything about how to get better, right now.
A Glimpse Into China's Top Brain Hospital
The sounds of the city pass through the open window are overwhelming the microphone - car horns, construction machinery - and then there's the family at the adjacent bed talking loudly on cell phones, yet you can still hear the faint beep of our patients monitoring equipment.
The Truth About Herbs
I appreciate the effort and research put into the article written in the June issue of Acupuncture Today regarding pesticides and Chinese herbs.
Don't Turn a 2 Into a 10
The Wong-Baker FACES Pain Rating Scale1 is so useful because it can be used by almost anyone. Patients can use the numbers associated with the faces depicted on the scale or select the face that demonstrates their current level of pain from 0-10.
MPA Media Wins Seven Publishing Awards
MPA Media, publisher of Acupuncture Today, among other titles, has been recognized for editorial and design excellence with an unprecendented seven publishing awards by the ASBPE, the nation's largest organization for business-to-business publications.
9 Common Causes of Thyroid Imbalance and How You Can Help
How you sleep, how easily you wake up, and how much energy and stamina you have during the day are directly related to levels of the thyroid hormones.
When Big Pharma Meets Chinese Medicine
Earlier this year, Bayer made a media splash with their decision to buy the Dihon Pharmaceutical Group Co., a Chinese TCM manufacturer.
History of Animal Acupuncture: Part II
In Part I of this article, I had gone back to 1969 and tried to describe the atmosphere and events of that year that engulfed many of the younger generation, some who were all the core members of the National Acupuncture Association.
MPA Media Wins 7 Publishing Awards
MPA Media, publisher of Dynamic Chiropractic and DC Practice Insights, among other titles, has been recognized for editorial and design excellence with an unprecedented seven publishing awards by the American Society of Business Publication Editors (ASBPE), the nation's largest organization for business-to-business publications.
Thoughts to Live By
When speaking to your patients about their health make sure to ponder the following points and have them assess if they are making themselves even more sick by the thoughts they have about life. Are these some of the traits and thoughts that your patients might have?
Waking Up the Gluteus Maximus
In previous articles in this series, we expounded on the importance of the gluteus maximus (GM) in athletic performance and protecting the knee from injury. We also know there is a link between iliotibial band syndrome and GM weakness.
Poll Results for the following Question:
What is the most important factor that contributes to your success as a massage therapist?
Total Respondents: 385
Note: These comments are reproduced as written by visitors to this Web site.
Combination Typical question modeled by left brained/right side lateral preferenced organizers. Fortunately Massage Therapist as well as musicians and those who write naturally left handed have a more holistic focus. The Descartian paradigmn has limited functionality due to it's unilateral orientation. Those having strong right hand lateral dominance can't see the forest for the trees, whereas those more bilateral perceive the forest (the overview) as primary to understanding and the individual trees as supportive of the system.
Combination I feel that one must have a true passion for the healing arts- massage is just one area of that. You must be compassionate, you must love every human being as you love yourself, and be willing to live in the essence of every great miracle worker, saint, or prophet. This means to believe above everything else that your work is valuable, needed, and is helping to change and make the world a better place. Believe in the power you have as an individual, to make a difference in someones life and make that difference REAL.
Your range of modalities/specialty I feel the more you have to offer your clients the more they want to come back to see what you might have to offer them and WE have lots of fun.... Massage should not just be a JOB it should be a way of life....
Combination Your range of specialty,interpersonal skills and location
Your range of modalities/specialty I specialize in deep tissue work. Most people that are hurting like this type of massage because it helps stop the pain cycle. Many people that come see me also like to feel like the massage is doing something for them. We also do not charge extra for doing the deep tissue work!
Combination From 11 years of experience I would have to say a
strong and well balanced combination is the key. Being
consistent (on time and only cancelliing in case of
illness or emergency....I recently aquired a new
client because their previous therapist kept
cancelling at the last minute). Being personable (I
call my new clients the next day the check in on them
after their first session. Rembering childrens names
and asking how their family is doing in a sincere
manner). Great marketing skills (offering a referral
program, birthday and anniversary discounts. Sending
thank you postcards for business and referrals and
welcoming a new client to your practice). High level
of skill (I take 30-60 CEU's a year to stay up to
speed with new techniques and fuel my passion by being
around other therapist for a few days in a learning
environment). I also belong to the ABMP, AMTA and am
Nationally Certified. Now of course none of that makes
me a great therapist, but staying close to the
information that is immediately available helps me to
Combination Definitely a combination, however my location to both downtown Columbia and the twin cities of West Columbia and Cayce makes Utopia convenient to a number of professions. My commitment to providing quality service and a professionally relaxed atmosphere are my greatest compliments. Maggie Gibson Bostic, CLMT/Columbia, SC
Interpersonal skills Without the skills to listen and talk to your clients no amount of knowledge and skills will help you be a good therapist.
Combination Like a service business type ventures you must find balance. I am a LMT and have an MBA, and advantage most therapists do not have.
Combination Though interpersonal skills are important and having a specialty which works for me and my clients(Jin Shin Do Acupressure)are important, I am surprised to see being able to help clients with what they came to you for not listed! I believe that I am successful because my clients feel better--thus they come back and they refer others! Debrah
Combination It's really a combo of things -
Your range of modalities/specialty
Business practices (i.e., marketing, advertising, etc.)
Combination The most important thing to the success of my business is how much better people feel when I'm finished. After my first year in business, most of my clients came from word of mouth. I may never have been to school, but after trying my free sample, people quickly spread the word.
PS, I work in a plain white office without aromatherapy. Many of my customers are elderly or construction workers who don't want to go to a "fru-fru spa". I also get a few asthmatics who can't breathe near aroma therapy. But every person who has looked to rent one of my plain treatment rooms that went to school for therapy spent more time and money on decor than they did in getting the word out on their new business. This obsession with decor puzzles me, especially at the bottom end of the price range.
Your range of modalities/specialty My success as a massage therapist is definitely attributable to my 1000 hour training with an Associates Degree plus the extensive continuing education I vigorously pursue.
My success in my own massage therapy business is most importantly my interpersonal skills in combination with my extensive education in holistic health.
Yamil Sarabi, LMT
Combination Frequent targeted marketing would be first, combined with interpersonal skills which would also include client contact like welcome letters, thank yous for referrals, birthday cards, etc. A convenient location helps as well but is not critical.
Combination I am fortunate to work in a chiropractic office where the dr. does not take advantage and pays a fair rate. There is a high patient volume, so I don't have to spend much effort in marketing. I get to concentrate on doing the therapy and giving my energy over to helping patients. Combining a variety of modalities with interpersonal skills are the two key factors that keep patients coming back. They discover massage therapy works - it is preventative maintenance.
Combination I believe our success as massage therapists has to do with our presence, our listening skills and massage skills. Let's face it, we can be the nicest person in the world, but if we don't meet the needs of our clients we are not doing our jobs very well.
Interpersonal skills In my observation, quality of work is crucial to success, but without good/great interpersonal skills, it's impossible to reach the highest economic level in the field of bodywork.
Combination Business practices (marketing not via newsprint but as referrals), and range of madalities gets the clients to me but the interpersonal skills helps to keep the client.
Combination I found what I did best (sports massage and injuries) then took as many classes as I could and went after that market. Working with a running group, first getting the coach on my table and selling him on the benefit regular massage, then going out to their group runs giving free 10 minute post event massage and offering discount prices to their group, I have a steady flow of new clients. I also have a location near the lake where everybody goes to run so they all know where I am located.
Combination In my 11 years of practice I have seen therapist that I considered lousy excel and prosper, and I have seen the opposite. Is there a magic formula, I dont think so. As with anything moderation is the key, if you focus too much on one area then everything else will be out of balance.
If you dont have business sense work for some one else that does.
It seems a foolish question, most all of us have the ability to to be a successful therapist no one factor can be the sole reason for success. Interpersonal skill, location, special training, ect. all come in to play. To try to limit it to one factor, to me makes no sense. I feel the staff needs to get to the real questions. Law reform, insurance, mainstreaming.
Combination It's the whole ball of wax my fine and furrie friends.
Combination The most important factor for a successful LMT is knowing who your customers are, sincerely caring for them, and mostly, knowing your limits and taking great care for yourself.
Business practices (i.e., marketing, advertising, etc.) Having studing Marketing & Public Relations had helpd me a lot to advertise & promote my self. For example, offering the wellknown here in Switzerland "Gutscheins", which are like coupons with a redused price,gives you the ability to advertise your business - promote the various types of massage you are practising - and it's 100% sure that a "future customer" will come...That because everybody wants to take "advantage of" something which offered in lower price or half price.
Think about it & for more info's don't hesetate to contact me!