resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
When I started to think about what I wanted to do, I toured different schools to choose where to pursue my original chiropractic education.
Targeting the Bad Apples in the Bunch
While everyone was focused on the conversion to ICD-10, the Office of Inspector General for Health and Human Services released a new report on chiropractic titled "CMS Should Use Targeted Tactics to Curb Questionable and Inappropriate Payments for Chiropractic Services."
The Concussion-Subluxation Complex
In the Aug. 1, 2014 issue of Dynamic Chiropractic, I reviewed some of the literature demonstrating the role of the chiropractic adjustment in post-concussive care.
Building Community: A New Way to Socialize Your Practice
Social Media can seem like a slippery slope when, in fact, it is fairly easy to understand. With social media platforms, you can connect with current and potential new clients, build strong customer loyalty and increase brand awareness.
Diagnose Sprain Injuries in MVA Cases With Dynamic X-Rays (Pt. 1)
Am I the only person to notice hospitals are doing a seemingly insufficient job lately in their initial radiological workup of motor vehicle accident (MVA) victims?
Detoxification Demystified and the Crucifers that Help
"Let food be your medicine and medicine be your food," is a quote often attributed to Hippocrates, a philosopher of the 5th century BC.
Born to Energize the Human Spirit: Recollections of Sig Miller
Sig Miller, longtime executive director of the Association of New Jersey Chiropractors (ANJC), passed away on Sept. 17 after a long battle with cancer.
Suffering Makes Us Human
It is possible that suffering, instead of being something negative, can be one of the greatest gifts to bring out one's humanity — if we allow it to be.
Cold and Flu Season: Expanding the Repertoire
As we move into the winter months, it is important for clinicians to have a solid working knowledge of effective herbal protocols for treating and managing clinical cold and flu presentations.
Making Sense of an Increasingly Obvious Conclusion
Where's U.S. health care heading? Like it or not, the list of telltale signs is growing to a point that stands out to even the most myopic observer. Consider this list of facts as you look into the future of health care in the United States:
Yo San University Receives $1 Million Gift
Long-time Yo San University supporter Thomas S. Blount recently gave a $1 million dollar gift to the University, it's largest charitable gift to date. Mr. Blount was a retired naval officer, aerospace consultant and philanthropist.
Are You a Stakeholder?
In today's world many new things are occurring, especially in the world of information technology. With these changes, comes an entire new set of vocabulary words and definitions.
How to Market to the Medical Profession
The world of health care is changing dramatically. When situations occur that cause expenses to increase, it is time for you to develop strategies that maintain and grow revenue.
Too Many to Remember: Tips to Revive Your Ortho / Neuro Test Skills
When I was at Palmer in the mid-1980s, we were given a set of notes in one of our diagnostic courses. The notes covered approximately 70 orthopedic and neurological tests for various regions of the body.
F4CP Making a High-Impact Impression
The Foundation for Chiropractic Progress has released details of its 2016 strategy, certain elements of which are already in play. The strategy includes ads, posters and other resources available to all F4CP members.
The 2015 Nobel Prize Shines a Spotlight on TCM Research
Traditional Chinese Medicine continues to make it's presence felt on the world stage as the 2015 Nobel Prize in Physiology or Medicine was jointly awarded to William C. Campbell and Satoshi Omura for their work on combating parasites and YouYou Tu for her discoveries in combating Malaria.
Create Community and Grow Your Practice
Many healthcare providers are fortunate to enjoy the freedom and independence of owning their own businesses. However, the constant demands can lead to a lonely and isolating experience unless you make an effort to get out of your office.
Pro-Con: Swaddling for Newborns
The practice of swaddling has been used for thousands of years and was popular until the 1700s, when it was slowly abandoned by many cultures that considered it old-fashioned or barbaric.
Tailor-Made Knee Pain: The Sartorius Muscle
A patient was referred to my office after receiving treatment from various providers with no results. The patient was training for the Olympics as a marathon runner and was unable to run or walk without severe medial knee pain.
Breech Baby: A Scientific Approach
You learned a classic cookbook style treatment strategy in college for treating breech baby presentation. I'm sure you've used it. The main ingredient: moxa at Urinary Bladder 67.
Poll Results for the following Question:
What is the most important factor that contributes to your success as a massage therapist?
Total Respondents: 385
Note: These comments are reproduced as written by visitors to this Web site.
Combination Typical question modeled by left brained/right side lateral preferenced organizers. Fortunately Massage Therapist as well as musicians and those who write naturally left handed have a more holistic focus. The Descartian paradigmn has limited functionality due to it's unilateral orientation. Those having strong right hand lateral dominance can't see the forest for the trees, whereas those more bilateral perceive the forest (the overview) as primary to understanding and the individual trees as supportive of the system.
Combination I feel that one must have a true passion for the healing arts- massage is just one area of that. You must be compassionate, you must love every human being as you love yourself, and be willing to live in the essence of every great miracle worker, saint, or prophet. This means to believe above everything else that your work is valuable, needed, and is helping to change and make the world a better place. Believe in the power you have as an individual, to make a difference in someones life and make that difference REAL.
Your range of modalities/specialty I feel the more you have to offer your clients the more they want to come back to see what you might have to offer them and WE have lots of fun.... Massage should not just be a JOB it should be a way of life....
Combination Your range of specialty,interpersonal skills and location
Your range of modalities/specialty I specialize in deep tissue work. Most people that are hurting like this type of massage because it helps stop the pain cycle. Many people that come see me also like to feel like the massage is doing something for them. We also do not charge extra for doing the deep tissue work!
Combination From 11 years of experience I would have to say a
strong and well balanced combination is the key. Being
consistent (on time and only cancelliing in case of
illness or emergency....I recently aquired a new
client because their previous therapist kept
cancelling at the last minute). Being personable (I
call my new clients the next day the check in on them
after their first session. Rembering childrens names
and asking how their family is doing in a sincere
manner). Great marketing skills (offering a referral
program, birthday and anniversary discounts. Sending
thank you postcards for business and referrals and
welcoming a new client to your practice). High level
of skill (I take 30-60 CEU's a year to stay up to
speed with new techniques and fuel my passion by being
around other therapist for a few days in a learning
environment). I also belong to the ABMP, AMTA and am
Nationally Certified. Now of course none of that makes
me a great therapist, but staying close to the
information that is immediately available helps me to
Combination Definitely a combination, however my location to both downtown Columbia and the twin cities of West Columbia and Cayce makes Utopia convenient to a number of professions. My commitment to providing quality service and a professionally relaxed atmosphere are my greatest compliments. Maggie Gibson Bostic, CLMT/Columbia, SC
Interpersonal skills Without the skills to listen and talk to your clients no amount of knowledge and skills will help you be a good therapist.
Combination Like a service business type ventures you must find balance. I am a LMT and have an MBA, and advantage most therapists do not have.
Combination Though interpersonal skills are important and having a specialty which works for me and my clients(Jin Shin Do Acupressure)are important, I am surprised to see being able to help clients with what they came to you for not listed! I believe that I am successful because my clients feel better--thus they come back and they refer others! Debrah
Combination It's really a combo of things -
Your range of modalities/specialty
Business practices (i.e., marketing, advertising, etc.)
Combination The most important thing to the success of my business is how much better people feel when I'm finished. After my first year in business, most of my clients came from word of mouth. I may never have been to school, but after trying my free sample, people quickly spread the word.
PS, I work in a plain white office without aromatherapy. Many of my customers are elderly or construction workers who don't want to go to a "fru-fru spa". I also get a few asthmatics who can't breathe near aroma therapy. But every person who has looked to rent one of my plain treatment rooms that went to school for therapy spent more time and money on decor than they did in getting the word out on their new business. This obsession with decor puzzles me, especially at the bottom end of the price range.
Your range of modalities/specialty My success as a massage therapist is definitely attributable to my 1000 hour training with an Associates Degree plus the extensive continuing education I vigorously pursue.
My success in my own massage therapy business is most importantly my interpersonal skills in combination with my extensive education in holistic health.
Yamil Sarabi, LMT
Combination Frequent targeted marketing would be first, combined with interpersonal skills which would also include client contact like welcome letters, thank yous for referrals, birthday cards, etc. A convenient location helps as well but is not critical.
Combination I am fortunate to work in a chiropractic office where the dr. does not take advantage and pays a fair rate. There is a high patient volume, so I don't have to spend much effort in marketing. I get to concentrate on doing the therapy and giving my energy over to helping patients. Combining a variety of modalities with interpersonal skills are the two key factors that keep patients coming back. They discover massage therapy works - it is preventative maintenance.
Combination I believe our success as massage therapists has to do with our presence, our listening skills and massage skills. Let's face it, we can be the nicest person in the world, but if we don't meet the needs of our clients we are not doing our jobs very well.
Interpersonal skills In my observation, quality of work is crucial to success, but without good/great interpersonal skills, it's impossible to reach the highest economic level in the field of bodywork.
Combination Business practices (marketing not via newsprint but as referrals), and range of madalities gets the clients to me but the interpersonal skills helps to keep the client.
Combination I found what I did best (sports massage and injuries) then took as many classes as I could and went after that market. Working with a running group, first getting the coach on my table and selling him on the benefit regular massage, then going out to their group runs giving free 10 minute post event massage and offering discount prices to their group, I have a steady flow of new clients. I also have a location near the lake where everybody goes to run so they all know where I am located.
Combination In my 11 years of practice I have seen therapist that I considered lousy excel and prosper, and I have seen the opposite. Is there a magic formula, I dont think so. As with anything moderation is the key, if you focus too much on one area then everything else will be out of balance.
If you dont have business sense work for some one else that does.
It seems a foolish question, most all of us have the ability to to be a successful therapist no one factor can be the sole reason for success. Interpersonal skill, location, special training, ect. all come in to play. To try to limit it to one factor, to me makes no sense. I feel the staff needs to get to the real questions. Law reform, insurance, mainstreaming.
Combination It's the whole ball of wax my fine and furrie friends.
Combination The most important factor for a successful LMT is knowing who your customers are, sincerely caring for them, and mostly, knowing your limits and taking great care for yourself.
Business practices (i.e., marketing, advertising, etc.) Having studing Marketing & Public Relations had helpd me a lot to advertise & promote my self. For example, offering the wellknown here in Switzerland "Gutscheins", which are like coupons with a redused price,gives you the ability to advertise your business - promote the various types of massage you are practising - and it's 100% sure that a "future customer" will come...That because everybody wants to take "advantage of" something which offered in lower price or half price.
Think about it & for more info's don't hesetate to contact me!