Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
Merger Creates New Model of Care
Two San Francisco powerhouses of holistic healing, the American College of Traditional Chinese Medicine (ACTCM) and California Institute of Integral Studies (CIIS), are merging. Together they are building a visionary approach to applied integral health.
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
The Art of Creating a Healing Space
I always advise my graduates to examine their group practice or treatment rooms with fresh eyes after they leave my CE workshops. I tell them, "Ask yourselves - is your space qi filled, welcoming and healing? Or is it cold and clinical?"
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
Poll Results for the following Question:
In general, what do you think the term bodywork means to your average patient/client?
Total Respondents: 537
Note: These comments are reproduced as written by visitors
to this Web site.
automobile dent repair
automobile dent repair Bodywork is jargon used in the therapeutic massage profession. The general public is not aware of what that term means. The average person I use that terms with simply asks me for further information. Some confuse it with automobiles, and others are attach immoral connotations with the term. I live in northern Illinois, mind you. Some areas are better educated about the complementary modalities. As a profession we are serving more than just one territory or state. To better serve each other as professionals, let us not forget the large spectrum of the people all of us together are attempting to serve. Bodywork, in my opinion, is best left out of advertising to public.
automobile dent repair It's a toss-up. I'm too close to it to be objective, but think the average
person would think auto, rather than human body.
Maybe Body Therapy would be more appropriate than bodywork.
automobile dent repair Definitly Automotive Bodywork.
On a side note as a web designer I had to laugh at the idea that User ID's to access this website will protect our privacy and provide security. Hahahaaa...What a load of Big Brother Speak...
Quote from your site on User ID's:
"One reason behind the creation of user IDs and passwords is to give visitors to MassageToday.com the ability to customize certain sections of the site to meet their needs. With these new features in place, visitors will be able to enjoy more privacy and security."
automobile dent repair Most people seeking therapeutic massage know it in thoes terms not as "bodywork". Bodywork is jargon for what professional massage tharpists and physical therapists do.
massage therapy I believe many of my clients are unsure of what the term "bodywork" means. I think they infer that it might mean massage therapy.
automobile dent repair People are not well educated at all about massage.
automobile dent repair To the general public bodywork is auto.
The general public is so under informed.
The term bodywork is not used in conjunction with massage and healing to a large enough extent for a client to associate the two.
automobile dent repair Even when I use the term body centered work, I
usually need to give an explanation.
massage therapy Most patients do not know the difference between the hundreds of techniques available and nor do most practicioners of "bodywork". The scope of practice of massage therapy should include all massage related bodywork. The NCBTMB should take the leading role in continuing education with reguards to certifying MTs in all forms of body work especially the asian?oriental modalities. Mts should not have to go to another disciplines accrediting body to become certified in any massage related technique like Shiatsu, Tui-Na, Anma etc.. We are the massage and bodywork experts. The acupuncturists should come to us for in school training and accreditation as we go to their schools to aquire acupuncture training.
automobile dent repair
automobile dent repair I have a real problem with the term 'bodywork,' primarily becasuse it confuses the public, and secondarily because it is most often used by persons using quack methods that claim to effect or control human energy, bit do no physical work with customers.
The public knows for the most part, what a Massage Therapist is. Few recognize 'bodywork' as anything but collision damage repair.
On the other hand, those who practise Massage Therapy, if well trained, use a variety of techniques which are both physical and energetic. Some focus or lead with the energetic, like the MT who uses Shiatsu or Polarity; others focus on the physical, using deep tissue, MFR,etc.
The term 'bodywork' undermines the profession. At the least it confuses consumers. At worst it is associated with fringe eneregy work that is unproven, ego-centric, and like Reiki, smells of secret knowledge and cultism.
We are indeed not well serrved by the term.
automobile dent repair I think the public sees the word "Bodywork" mainly as a term to describe auto-dent repair, and when used in relation to "Massage and Bodywork", most see it as a Cute-sy advertising ploy, like we are playing off the 'repair' idea. But I also don't feel it is that big of a deal; I do massage, and am quite happy to advertise that I am a Licensed Massage Therapist. We could be called Musculoskeletal Manual Mobilizers, but how much of the public would recognize that?
I'm afraid that the expression "bodywork" has been in existence for many years in respect to automobile repair. In order for massage therapists to use this term you would always have to lead it with massage such as in "massage and bodywork". When I saw a sign with "bodywork" in front of a building in Fairbanks, AK, I also thought that it referred to automobile repair, however, it was a massage therapist's ad. - and I am a massage therapist! It is very misleading!
massage therapy In has been my experience that when clients here the word "bodywork" they associate it with therapeutic massage therapy, and not some shady massage "parlor" with inapproriate activities going on. Personally when i hear the word "bodywork" it makes me think of a relaxing massage that invigorates and heals the body.
automobile dent repair You should offer other answers, such as lame question, not interested or try again. I'll close now and go fix the dent in my car.
massage therapy Are yourunning out of questions? There are many topics about massage therapy that could stir up alot more interest in the MASSAGE POLL than what you have came up with here lately.
The last really good question you asked was about insurance. I think this forum could truly be an asset to the profession.
Hey Guys WAKE UP or we'll go somewhere else.
massage therapy Why only 1 choice?
Most clients of massage understand there are several
components to a good massage?
I suggest you rachet up the quality of your polls - to
allow us to give more complete opinions rather than
the narrow answers you force us to give.
And please - the car repair answer?
If you want to be taken seriously by the profession,
respect our intelligence and don't try to be cute with