Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
The Three Heater Official
This Official, belonging to the element Fire, is responsible for maintaining and regulating the heating system of the body, mind, and spirit. It is named for its function. The trunk is divided into three "burning spaces" or "jiaos."
Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
Poll Results for the following Question:
How has the current economic/political climate impacted your massage practice?
Total Respondents: 323
Note: These comments are reproduced as written by visitors
to this Web site.
No change While the basic number or volume of clients hasn't changed or has changed very little, there are a number of previously regular clients who are not able to come for massages due to reduction of family income, layoffs, etc. Fortunately, referrals and new regular clients along with gift certificates are helping to sustain (with God's help) a very satisfactory workload level. I am an independent practitioner and business-owner, single and financially dependent upon the blessing of serving others who need my help.
More business I have been in business long enough to have established a substantial client base. It is in the worst of times my business is busiest ie my client base has come to realize the benefits of a stress busting session making their dealings with life easier.
No change I MASSAGE AT A WOMENS GYM, AND WOMENS ISSUES ARE MUCH
LESS POLITICAL THAN THEY ARE PRACTICAL - HOW DO I KEEP
IT ALL TOGETHER FOR MYSELF & MY FAMILY? A LOT OF
SADNESS & DISGUST FOR ALL WE ARE ENDURING AS A NATION
( THE PEOPLE, NOT THE POLITICIANS). FEAR FOR THE YOUNG
MEN & WOMEN WHO ARE BEING SENT TO POTENTIAL WAR ZONES
IS VOICED A LOT, AND THE FEELING THERE'S NOT MUCH WE
CAN DO (WE WOMEN) TO CHANGE WHAT WILL EVENTUALLY B
More business Last summer my husband wanted me to hurry and get "a real job" since he proclaimed a new depression was approaching and nobody would be spending on massage.
6 months later I am busier than I have ever been and making close to what I would have been making in my previous unsatisfying career. And now I am helping people handle their stress in ...'these difficult times!'
Less business I was losing $3,000. to $6,000. per year when I would file insurance claims for clients. Now, I discourage any insurance, and I require payment and turn in notes for the client can get reimbursed.
The factor that makes it more complex to evaluate is that we had 2 massage schools in our town 14 years ago, and now we have 8. Our market is getting quite oversaturated, so business is slower for all therapists.
More business I have been in busines full time for 15 years and I had the best year ever in 2002. 2003 shows no signs of slowing at this point!
No change The focus of my practice has shifted from structural to stress reduction. I'm not booking as far ahead though my volume has remained consistent.
Less business Summer business fell off for me. More people were spending cash rather than financing their trips. Did'nt really pick-up until mid November..been very busy ever since
No change Hey Guys,this is a lame question this month. You could really do alot better.
More business At the very least if business is off you can blame it on the economy instead of yourself. If you are sure you are a good therapist and not lazy then blame it on the "hardtimes" we are living in. But be sure you have good boots on before you step in the mud.
No change My business has remained about the same on a consistant basis for the last couple of years. I have not been marketing myself enough so my practice has not increased as it perhaps should have. I plan to be more aggressive with my approach with new clients this coming year.
I feel the national economic conditions are better than the news media would lead us to believe. We have a strong economy that can weather the lean times our country goes through.
If we only rub people we may only see them once. But if we educate our clients about massage and how it benefits them over the long term we can make our profession outlast economic hardtimes. Sometimes one of my clients may be facing financial difficulties so I help them out by reducing the price, bartering, or just not charging at all. When I do favors for these people it comes back to me many times over.
HANG IN THERE...WE WILL SURVIVE
Less business Since Sep.11 My business has slowed down because alot of people were let go from their employment. North Carolina has alot of manufacturing so business started laying off people. I have had to find a part time job also but still keeping my practice. I also, removed my display ad from the telephone book, which hurt me too, but that OK because I am going to move and closel my business. But, I am doing OK.!
More business Massage therapy has caught on like wild fire - more people looking for stress relief than ever before. ..
Maybe to escape the real life events of the day.
Less business I worked with Marriott International for almost 4 and one half years and left on 09-12-02 to go to work for another Hotel/Resort chain. While I enjoyed the style of the second company much better than the first, 911 really hurt business. Without tourists, I found myself returning to my state of origin for the first time in several years and without a job. I found a position helping the start up of a massage school in the public sector, only to find that the requirements were overwhelming to me personally. Teaching 6 subjects to at least 9 and up to 15 students when you have never taught before and without a assistant or another teacher in the classroom was a challenge that has left me bruised. Personally I found discussing structuralism a complicated topic, not in the realm of the body, but in explaining how debates about the application of structuralism affect the discussions about the future of massage therapy as a whole industry.For the sake of the students education and my own peace of mind I opted to not teach, despite the personal and monetary straits this left me in. I was without a support network and unable to afford to pay a professional organization for personal mentioring due to the financial set back I encountered after 911. (200 plus dollars means alot when you are struggling)That is my experience after 5 years in the field. Someone please tell me it gets better! How do you go back to school for your RN to keep up your professionalism when you are in debt, not considered destitute enough for public assistance, and miles away from a job? Teaching was an eye opener, but I could use some help.
Heidi Carter L.M.T. NCTMB
Less business It's been up and down, more down than usual... November was slower than normal, and December just about dried up! I find people will balk more at the price, and will even inquire about price reductions, or shorter times. People are definitely more stressed out, given the uncertainty of the economy. Unfortunately, those "unsavory" (unwelcome) calls still continue to come through (good grief!)
I'd be curious as to how well the schools are doing with enrollment?