Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Acupuncture Treatment of Trauma in the Canine
From 1972 until 1976, John Ottaviano and I were treating dogs at five different veterinary clinics in the Los Angeles county area. Usually, we were at a clinic for seven to eight hours.
Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
Online Marketing Basics: Website Creation
The various online marketing options make it a challenge, especially when all you want to do is help your patients feel better. With such a broad topic, I'm going to share some basics you should know about website creation.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 1
All humans, by the very nature of being human, will experience moments of trauma and suffering. What, then, makes the difference in how the individual who experiences trauma, suffering, and spiritual loss reacts to such experiences?
Patient Retention Techniques
When talking about techniques to grow your business, we tend to focus on the "large" aspect of the patient base, that is, on strategies to attract new patients. However, it is important to remember that "loyal" is equally, if not more, important.
Preaching to the Choir: How to Extend Our Reach Beyond the CAM Community
Professional conferences offer unique opportunities to network, be exposed to cutting-edge innovators, share your interests and work, and be inspired.
ASA Ready to Impact Profession
The American Society of Acupuncturists (ASA) is a 501(c)6 (pending), not-for-profit collaboration among state based, acupuncturist professional associations.
What to do When Today Sucks
Have you ever had one of those days when nothing went the way it should have? The patient with migraines got worse instead of better from a treatment similar to one you've effectively used on him before.
The Ethics of Herbal Prescribing
While teaching ethics classes, I often encounter licensed acupuncturists who are surprised that our use of herbs and supplements has a specific section in the material. It is often an aspect within ethics that clinicians don't think of in practice.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
It's Time to Wake Up
It is time for this profession to wake up and tell someone about the healing benefits of acupuncture. This is the time for Asian Medicine. Its popularity, growth and unusual acceptance is nothing short of amazing.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Relationship Marketing: A Modern Approach
Remember when you used to get real letters in the mail? Not the automated type, but the real deal, hand written with a personal message just because someone was thinking about you? You know what I'm talking about.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
Fish Oil: A Key Component to Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Integrative Sports Medicine
One of the most rewarding and challenging clinical scenarios is the treatment of athletes.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Healing the Core: AWB Nepal Earthquake Relief Project
With almost 9,000 people killed during the earthquakes in April and May, another 23,000 suffering injuries, hundreds of thousands left homeless when entire villages collapsed, and many sacred sites destroyed, no one in this country of approximately 28 million has been left untouched by the disaster.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
Learning the Transformative Language of the Channel System: The Sinew Channels
The Chinese medical classics describe the energetic terrain of the body in much detail. The acupuncture channel systems, as presented in the Ling Shu illustrate the various expressions our qi energy can take.
Teaching Qi Gong to Children
Many of us have come to embrace Qi Gong or Tai Chi practice as a regular part of our lives. Qi Gong has been a stabilizing factor in my life for the last twenty years.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Poll Results for the following Question:
Should massage schools begin limiting the number of enrollees?
Total Respondents: 231
Note: These comments are reproduced as written by visitors
to this Web site.
Yes In my view if overcrowding conditions exist and in some schools it is possible, then yes, this not impacts the students learning capacity, it also attracts administration issues and frustration of tutors.
No If you think that there is an evaluation process which can accurately predict who will or will not
end up being a skilled and caring massage therapist,
good luck. Give the consumer some credit. Their
bodies and minds will be able to tell the difference between a compassionate healer and a "go through the
motions" practitioner, and like everything else,
the individual must choose to give their business
to those who they feel are true therapists.
Otherwise, another freedom of Americans is down the
drain. Consider that their are practicing Medical
Doctors our there who could care less about their
patients, and give only the slightest caring or skill
to people. This is bad healing, event though these
people obviously met the criteria required to attend
Med. school. Each of us must trust our own percep-
tions, and if we feel the treatment we are receiving
is not up to par, then we must search out better care.
We should not, however, take away the freedom of people to receive training of their choice. If there are individuals who have gone through training and
certification, and yet cannot make it in the business world, then so be it - their willingness to try should not be taken away from them. Restrict the
opportunity of people to learn a healing art??
Don't get it.
It is my belief that massage schools set appropriate criteria for the selection of students. The criteria should parrell the intentions of the school and what their priorities. I realize that schools need to make money; but in my opinion just because you can afford it does not necessairly mean you have the inner makings of a compassionate massage therapist.
Yes Yes, lets limit the number of enrollees. We probably should do so, but I doubt it will happen. We are major massage school with an excellent national reputation, and definitely feel the pressure of the 1000 massage schools that are out there now.
Yes most other health professions have limited enrollment and specific qualifications to get in. It keeps the market regulated. There should be specific qualifications for entry into the massage market It will also limit how many schools can sprout up.
Yes Wouldn't it be great if we could all find the best vocation we are suited to, instead of looking for a quick buck the easy way? before we end up working with peoples bare essentials! Course information sessions are invaluable for this and they also give the potential student enough information to decide if this is the job for them, if the institution is a good one.
No I am not in favor (at this time) of limiting schools and/or students. HOWEVER, schools MUST, and I MEAN MUST, start being truthful regarding opportunity, income, length of average therapist's career, etc., to ALL prospects and students As it stands now, most schools make it look and sound like pie in the sky to become a massage therapist....Nothing could be further from the truth.
I am also not in favor of any form of government regulation on massage therapists other than that of possibly setting a reasonable (not exceeding 500), minimum number of educational hours to use the title certified massage therapist.
No The size of enrollment will not reflect on the quality of education if there is on hands attention to the individual students. This can be accomplished with a school that has a large enrollment by hireing more instructors to handle a larger student body. The excellent schools are the ones that the students flock to, causing greater enrollement. We should not limit the prospective student from going to a school of their choice. The other schools will then be forced to raise the quality of their programs to compete. This along with raising the academic standards for entrance into massage school would raise the quality of the new graduate, thus raising the quality of the profession as a whole.
Yes Yes, I think that there are many areas where schools should arbitrarily limit the number of students they accept. My particular area (Texarkana, AR/TX) is flooded with new massage therapists trying establish a business and they are losing money...and most likely not making any at all. And there is only ONE school here! The criteria for establishing limits on enrollment should be proportional to the number of massage therapists in the city/state and adjacent areas.
Thank you for giving me a chance to explain my vote.
Yes alot of the people i have come across in the field do not truely enjoy the body and how it works with each individual I feel that these people should not work with the public because those clients will feel the disinterests
Yes Smaller classes provide for a better learning experience. The education the massage student receives is more complete with hands on help and direction from a teacher who is aware of each student and available to give one on one guidance.
No i have been licensed for nearly 10 years, there are enough bodies to go around the last time i checked..and people come and go in this profession....
Yes Class size is an important consideration. A ratio of one instructor to 12 students is appropriate. Any more students and the instructor should have T.A.'s
Yes I believe the number should be limited, but not because of a glut of the market... I truly believe there's plenty of business to go around. Rather because of my fear of classes being too large, and the quality of education suffering adversely. Therapists need to have a decent understanding of they're getting into, when they walk out that door, diploma in hand. so these are my reasons.
No There are many different massage schools with a variety of styles which include class size, philosophy, etc. I graduated from a school which limits class size to 12 people (we had 7 in our class); for me this was the right number of classmates and the ideal teaching envrionment. Others may work better in a more formal environment with a greater number of fellow students. I feel that our choice of learning environments (among properly accredited schools of course) should match our individual learning styles to provide the optimum environment for each of us as individuals.
No The school I graduated from had an average class size of 45 students. While I sometimes heard fellow students speculate that a smaller class would be better, our classroom experience was wonderful. There were 3 instructors in the classroom during any hands-on time, so there was plenty of expertise available when needed. Out of the original 52 students that started, 45 graduated, and 20 students had secured jobs before we even finished the program.
Larger classes can provide more momentum, greater support in the numbers, and more variety of student bodies to work on in the class! I'm glad I had a larger class.
No but to many fly by night want to be vodoo massage tehrapist are screwing up the impression and effectivness of the rest of us.