Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Fish Oil: A Key Component to Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Learning the Transformative Language of the Channel System: The Sinew Channels
The Chinese medical classics describe the energetic terrain of the body in much detail. The acupuncture channel systems, as presented in the Ling Shu illustrate the various expressions our qi energy can take.
Relationship Marketing: A Modern Approach
Remember when you used to get real letters in the mail? Not the automated type, but the real deal, hand written with a personal message just because someone was thinking about you? You know what I'm talking about.
Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
It's Time to Wake Up
It is time for this profession to wake up and tell someone about the healing benefits of acupuncture. This is the time for Asian Medicine. Its popularity, growth and unusual acceptance is nothing short of amazing.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Online Marketing Basics: Website Creation
The various online marketing options make it a challenge, especially when all you want to do is help your patients feel better. With such a broad topic, I'm going to share some basics you should know about website creation.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 1
All humans, by the very nature of being human, will experience moments of trauma and suffering. What, then, makes the difference in how the individual who experiences trauma, suffering, and spiritual loss reacts to such experiences?
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
The Ethics of Herbal Prescribing
While teaching ethics classes, I often encounter licensed acupuncturists who are surprised that our use of herbs and supplements has a specific section in the material. It is often an aspect within ethics that clinicians don't think of in practice.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
ASA Ready to Impact Profession
The American Society of Acupuncturists (ASA) is a 501(c)6 (pending), not-for-profit collaboration among state based, acupuncturist professional associations.
Preaching to the Choir: How to Extend Our Reach Beyond the CAM Community
Professional conferences offer unique opportunities to network, be exposed to cutting-edge innovators, share your interests and work, and be inspired.
Teaching Qi Gong to Children
Many of us have come to embrace Qi Gong or Tai Chi practice as a regular part of our lives. Qi Gong has been a stabilizing factor in my life for the last twenty years.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
Integrative Sports Medicine
One of the most rewarding and challenging clinical scenarios is the treatment of athletes.
Healing the Core: AWB Nepal Earthquake Relief Project
With almost 9,000 people killed during the earthquakes in April and May, another 23,000 suffering injuries, hundreds of thousands left homeless when entire villages collapsed, and many sacred sites destroyed, no one in this country of approximately 28 million has been left untouched by the disaster.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
Patient Retention Techniques
When talking about techniques to grow your business, we tend to focus on the "large" aspect of the patient base, that is, on strategies to attract new patients. However, it is important to remember that "loyal" is equally, if not more, important.
Acupuncture Treatment of Trauma in the Canine
From 1972 until 1976, John Ottaviano and I were treating dogs at five different veterinary clinics in the Los Angeles county area. Usually, we were at a clinic for seven to eight hours.
August, 2004, Vol. 04, Issue 08
Zero Balancing: Touching the Spirit Through Energy and Structure
By Lora Freeman
"Stay in Touch With..." is a periodic column designed to provide an introduction to a particular technique or modality. If you would like to contribute to this column, contact us at .
If someone told you that you could be healthier, happier, clearer and more fully integrated with your true self, how would you respond? If you're like most people, you'd be a combination of curious and a little (or a lot) skeptical about such a broad claim.Those are exactly the kinds of results, however, that people who practice Zero Balancing will tell you their clients experience consistently, from this relatively newcomer to the world of massage and bodywork.
Zero Balancing (ZB) was developed in the early 1970s by osteopathic physician and medical doctor, Fritz Frederick Smith. Dr. Smith had a standard osteopathic practice in rural California to which he added studies in acupuncture. He experienced remarkable results with his patients by integrating principles from osteopathy, involving manipulation of bony structures, and acupuncture, involving balancing body energy. Not only did his patients find relief from many of their physical complaints, but they also commented consistently that their experiences transcended the physical. His patients expressed feeling happier, calmer, and more grounded and centered. As one of Dr. Smith's early patients said, "I feel balanced ... back to Zero... sort of Zero Balanced." The name resonated with Dr. Smith and stuck.
"ZB does a whole range of things," commented Michael Oruch, a certified Zero Balancer from New York who teaches ZB in Chicago and throughout the U.S. "It helps with stress, headache, back pain ...but more importantly, it helps people become more of who they are. The ancient Chinese belief is that our ancestral chi [energy] is in our bones, and ZB teaches you how to work with that. It teaches you to work with who and what people are at the core, with what we're made of. In the ZB vocabulary of touch are things that anyone in the healing professions ought to know; these are life skills."
What Does a ZB Session Look Like?
The Zero Balancer follows an elegant protocol that belies its profound effects. The basic protocol varies only slightly from patient to patient, though the timing and pacing can vary greatly depending on the setting, frame and predetermined time limits. A session usually lasts between 15 and 45 minutes.
The Zero Balancer will ask what is happening in the client's life; physical, emotional and/or spiritual influences are all welcome information. It is up to the client to decide what is important to share. Based on that information, the Zero Balancer and the client will decide together the goals and "frame" for the session. The job of the practitioner is to weave that chosen frame into the session. So if the client has determined, for example, that he or she wants the framework of the session to feel more balanced, clearer, more integrated, or "to release baggage" (whether physical or otherwise), part of the Zero Balancer's job is to find a way for the body to become a vehicle for accomplishing that goal metaphorically, while simultaneously keeping in mind the aches, pains or other physical concerns the client has asked to have addressed.
After a brief assessment, the practitioner will ask the client to lie on his or her back, fully clothed, on the massage table. With a series of traction movements and the application of pressure from fingertips called "fulcrums" (applied mostly to the underside of the client's body), the practitioner will follow a set protocol of treating the entire body, from the toes to top of the head.
John Hamwee, a Zero Balancer and author of the book, Zero Balancing, defines fulcrums as "still points on which the body can balance." Where energy may be disorganized from trauma, stress or repetitive strain, possibly to the point of causing physical and structural pain and dysfunction, a fulcrum imposes a stronger, clearer field of energy. This provides the body the opportunity to reorganize. The rule of thumb is that the pressure of a fulcrum should either "feel good or hurt good," and this is essential to an effective treatment. Both giver and receiver need to feel comfortable as an essential aspect of ZB touch.
The story goes that donkeys carrying loads up steep hills lean against one another - the donkey on the outside of the path leans inward, the donkey on the inside of the path leans out - forming a supportive relationship between them as they carry their loads. This "donkey-donkey" connection is what the Zero Balancer works toward with the client, one in which both giver and receiver feel strongly supported and at ease, with no undue effort. As a result of this donkey-donkey connection, an alchemical and therapeutic relationship evolves. A type of "dance" results, as the practitioner focuses his attention - and intention - on following the client's involuntary and often wordless responses to the work. In this relationship, the pacing and depth of pressure evolve organically and meditatively from the relationship between the two people.
The meditative quality of ZB also differentiates it from traditional massage. The Zero Balancer brings a high level of focus to the session by listening to the client's body with his or her hands, eyes and ears. This high level of attention - combined with the predetermined "frame" - makes the treatment a meditative experience for both people involved. Additionally, the deep level of the touch contacts one's being at levels of both energy and structure, and this combination powerfully touches a person in the place where the body/mind resides.
Another essential aspect of ZB touch is the principle of working at "interface" with the client. The Zero Balancer consciously works to maintain the integrity of the client's energy field, neither adding nor taking energy from the client, but rather facilitating a balancing effect of the patient's own energy. This is a crucial skill for bodyworkers and massage therapists who often find their own energy drained by energetically depleted clients - or find themselves struggling with other boundary issues with clients.
Massage therapists, physical therapists, occupational therapists and other healing professionals will find ZB to be an excellent addition to their treatment "toolbox."
According to Mary Murphy, a certified massage therapist and certified Zero Balancer who works at Lutheran General Hospital in Park Ridge, Ill., "ZB is a grounding and integrating tool par excellence. It is remarkably efficient at clearing even deeply held restrictions within the body in a way that the client can integrate both in the moment and over time."
Murphy says that she uses ZB in almost every bodywork session she offers. "Whether I am using ZB as a straight protocol or not, ZB helps integrate and strengthen any changes in the patient's system, whatever the modality."
What Can ZB Do for You?
We see only a partially accurate picture of ZB if we merely list the ailments it treats. In reality, though, ZB helps to resolve back pain, musculoskeletal aches and pains, headaches, digestive disorders, and emotional imbalance (to name a few), ZB follows the traditional Chinese medicine (TCM) model. In other words, ZB treats the whole person, not just the disease. As with acupuncture, the goal is to bring the client's body back into balance and from that point, the body corrects many of its own ailments. ZB brings the body back into balance structurally and energetically, which consistently makes for happier, healthier clients.
Because ZB has the unique quality of touching bone energy specifically, it also affects mental functioning, according to the TCM model. "The way you perceive yourself and your world becomes clearer," said Robert Alimo, a certified Zero Balancer and industrial rehabilitation specialist at Mercy Hospital in Chicago. "I feel more stable, more integrated," Oruch said of his own ZB experiences. "It has helped sustain me through difficult times, and I know myself better."
And Oak Park, Illinois schoolteacher, Mary Alice Dacosse, said, "After a third Zero Balancing (session), I could breathe easier, had a clearer focus and felt back on track with my life. I limped less as my muscles relaxed. I felt more empowered. I felt ZB was working with me, not controlling me. Perimenopause felt like something that overcame me, something that happened to me. I felt that ZB brought it more into focus so that I can accept it. ZB does not give me a euphoric feeling. It's a subtle transformation, and one you feel you are in communion with, not one that overtakes you."
For more information on Zero Balancing, visit www.zerobalancing.com.
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